Titolo: Making the Number: How to Use Sales Benchmarking to Drive Performance
Editore: Portfolio Hardcover
Data di pubblicazione: 2008
Lingua: Inglese
ISBN 10: 1591842174
ISBN 13: 9781591842170
Rilegatura: hardcover
Condizione: New

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Riassunto

Outlines strategic tools for enabling sales improvements, outlining the author's five-step program for effective "benchmarking" steps that encourage business executives to rely on data-driven decision making rather than instincts. 15,000 first printing.

Informazioni sull?autore

Greg Alexander, coauthor of Topgrading for Sales, is the cofounder and CEO of Sales Benchmark Index. He is also president of the Atlanta chapter of Sales & Marketing Executives International and was named Sales and Marketingmagazine's 2004 sales manager of the year.

Aaron Bartels and Mike Drapeau are cofounders and Executive Vice Presidents of Sales Benchmark Index.

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