Titolo: Managing Customer Value: Creating Quality and Service That Customers Can See
Editore: Free Press
Data di pubblicazione: 1994
Lingua: Inglese
ISBN 10: 0029110459
ISBN 13: 9780029110454
Rilegatura: Rilegato
Condizione: Good

Descrizione articolo

Riassunto

Argues that companies that offer what their customers consider superior quality products and services will be most successful, and provides advice on reaching that end

Informazioni sull?autore

Bradley T. Gale is president of Market Driven Quality Inc. He served as Overseer for the Malcolm Baldrige National Quality Award during its first three years of existence, and currently is on the Steering Committee for the Conference Board's Total Quality Management Center. Gale is coauthor with Robert D. Buzzell of The PIMS Principles (Free Press, 1987), which has been translated into four languages.

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Descrizione libreria

Founded in 2002, World of Books is a leading online destination for buying and selling both preloved and new books, committed to making sustainable reading accessible to all. With a mission to help people read more and waste less, World of Books offers a huge range of affordable, high-quality books ? giving both new and preloved titles a second life. The company also operates World of Books ? Sell Your Books, an easy-to-use platform that allows customers to trade in unwanted books for cash, helping to keep books in circulation while promoting sustainability. As a Certified B Corp, World of Books is driven by a vision to become the world?s largest and most sustainable dedicated online bookstore. The company measures its success through the positive environmental impact it creates, the value it provides to customers, and its ability to operate profitably while supporting its sustainable mission

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