Da
Wonder Book, Frederick, MD, U.S.A.
Valutazione del venditore 5 su 5 stelle
Heritage Bookseller
Membro AbeBooks dal 1996
Very Good condition. Very Good dust jacket. A copy that may have a few cosmetic defects. May also contain light spine creasing or a few markings such as an owner's name, short gifter's inscription or light stamp. Codice articolo D13A-02369
Argues that in the future, customers will control and provide information about themselves only through intermediaries that work in their interest
Informazioni sull?autore:
John Hagel III is a principal in McKinsey & Company, Inc.'s Silicon Valley office and a leader of the firm's Interactive Multimedia Practice. He is the coauthor of the bestselling book Net Gain: Expanding Markets through Virtual Communities.
Titolo: Net Worth: Shaping Markets When Customers ...
Casa editrice: Harvard Business Review Press
Data di pubblicazione: 1999
Legatura: Rilegato
Condizione: Very Good
Condizione sovraccoperta: sovraccoperta