The Power Of Simplicity: A Management Guide to Cutting Through the Nonsense and Doing Things Right

Trout, Jack

ISBN 10: 0071373322 / ISBN 13: 9780071373326

Editore: McGraw-Hill Professional, 2001

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Dati bibliografici

• Titolo: The Power Of Simplicity: A Management Guide to Cutting Through the Nonsense and Doing Things Right
• Editore: McGraw-Hill Professional
• Data di pubblicazione: 2001
• Lingua: Inglese
• ISBN 10: 0071373322
• ISBN 13: 9780071373326
• Rilegatura: Paperback
• Condizione: Used; Very Good

Descrizione articolo

Riassunto

Presents guidelines that show managers how to cope with complexities by focusing on essentials in areas such as management, leadership, marketing, long-term planning, and motivation

Informazioni sull?autore

Jack Trout (Greenwich, CT) is Chairman of Trout & Partners. Authors of numerous best-sellers, Al Ries and Jack Trout are undoubtedly the world's best-known marketing strategists. Their books have been translated into 19 languages worldwide.