Strategic Management: Formulation, Implementation and Control

John A. Pearce; Richard B. Robinson

ISBN 10: 0071146334 / ISBN 13: 9780071146333

Editore: McGraw-Hill Education (ISE Editi, 1996

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Most items will be dispatched the same or the next working day. A copy that has been read but remains in clean condition. All of the pages are intact and the cover is intact and the spine may show signs of wear. The book may have minor markings which are not specifically mentioned. A tan to the page edges/pages . Previous owners name inside the front page/cover. Slight rubbing to slipcase/sleeve. Codice articolo wbb0022463472

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Titolo: Strategic Management: Formulation, ...

Casa editrice: McGraw-Hill Education (ISE Editi

Data di pubblicazione: 1996

Legatura: Brossura

Condizione: Good

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Riassunto:

This text, containing 41 cases, is sensitive to 21st-century strategic ramifications of topics such as global economy, entrepreneurship, ethics, restructuring, continuous improvement, integrated operations and manufacturing, virtual organizations and cultural diversity. Chapters focus on tools and techniques for strategic analysis at the business level, single or dominated product/service companies and strategic analysis in multi-business companies. The model of the strategic management process has been revised to reflect strategic analysis at different organizational levels whilst also portraying the role of action plans, continuous improvement and employee empowerment within the strategic management process. The text is available as a text/cases split.