Strategy as Action | Competitive Dynamics and Competitive Advantage

Curtis M. Grimm (u. a.)

ISBN 10: 0195161440 / ISBN 13: 9780195161441

Editore: Oxford University Press, 2005

Strategy as Action | Competitive Dynamics and Competitive Advantage | Curtis M. Grimm (u. a.) | Buch | Gebunden | Englisch | 2005 | Oxford University Press | EAN 9780195161441 | Verantwortliche Person für die EU: Libri GmbH, Europaallee 1, 36244 Bad Hersfeld, gpsr[at]libri[dot]de | Anbieter: preigu Print on Demand. Codice articolo 134007896

Riassunto:

Strategy as Action presents an action plan for how firms can build, improve, and defend their competitive advantage at every stage of their life cycle. For start-up firms entering a market, it provides a model for exploiting competitve uncertainty and blind spots; for growth firms who have established some market advantages, it provides an action plan for exploiting relative resources; for mature firms, it explains how to exploit market position; finally, for firms that have no decisive resource advantage, it provides an action plan based on firm co-operative reactions.

Dati bibliografici

Titolo: Strategy as Action | Competitive Dynamics ...
Casa editrice: Oxford University Press
Data di pubblicazione: 2005
Legatura: Buch
Condizione: Neu