Inside the Tornado: Strategies for Developing, Leveraging, and Surviving Hypergrowth Markets (Collins Business Essentials)

Moore, Geoffrey A.

ISBN 10: 0060745819 / ISBN 13: 9780060745813

Editore: Harper Business, 2005

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Titolo: Inside the Tornado: Strategies for ...

Casa editrice: Harper Business

Data di pubblicazione: 2005

Legatura: paperback

Condizione: Good

Descrizione articolo

Riassunto:

Hypergrowth markets are explained and explored in a book offering specific answers as to how companies can develop markets for their products, how they can sustain this growth, and how they can survive the inevitable downturns. Reissue. 15,000 first printing.

L'autore:

Geoffrey A. Moore is the author of Escape Velocity, Inside the Tornado, and Living on the Fault Line.