The Customer Revolution : How to Thrive when Customers Are in Control

Seybold, Patricia B. ; Marshak, Ronni T. ; Lewis, Jeffrey M.

ISBN 10: 0609607723 / ISBN 13: 9780609607725

Editore: Crown Publishing Group, Incorporated, New York, Ny, U. S. A., 2001

Riguardo questo articolo

398p, index. New copy stated first ed. ; 8vo.

Codice articolo 4321

Dati bibliografici

• Titolo: The Customer Revolution : How to Thrive when Customers Are in Control
• Editore: Crown Publishing Group, Incorporated, New York, Ny, U. S. A.
• Data di pubblicazione: 2001
• Lingua: Inglese
• ISBN 10: 0609607723
• ISBN 13: 9780609607725
• Rilegatura: Hard Cover
• Edizione: First Edition.
• Condizione: As New
• Condizione della sovraccoperta: As New
• Cataloghi dei venditori:
  • Business Management

Descrizione articolo

Riassunto

The author of Customers.com focuses on the customer as the driving force behind the Internet economy and explains how customer loyalty and satisfaction can affect business success. 100,000 first printing.

Informazioni sull?autore

PATRICIA B. SEYBOLD is the author of the international bestseller <b>Customers.com</b> and is the founder and CEO of the Boston-based Patricia Seybold Group (www.psgroup.com). The Seybold Group specializes in helping Fortune 500 companies with their e-business strategies, best practices, and technology architecture decisions. Founded in 1978, the firm offers customized consulting services, an online strategic research service, executive workshops, and in-depth research reports.