Customers.Com: How to Create a Profitable Business Strategy for the Internet and Beyond

Seybold, Patricia B.;Marshak, Ronni T.

ISBN 10: 0812930371 / ISBN 13: 9780812930375

Editore: Times Books / Random House, NY, 1998

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Fourth Printing. Quarter bound in publisher's black cloth over gray boards, gilt (silver) lettering on spine. Includes detailed Index. . This is an unopened, unmarked copy. Both the volume and the unclipped dust jacket are in perfect, pristine condition. AS NEW/AS NEW. 8vo 8" - 9" tall. 360, (1) pp.

Codice articolo 5776

Dati bibliografici

• Titolo: Customers.Com: How to Create a Profitable Business Strategy for the Internet and Beyond
• Editore: Times Books / Random House, NY
• Data di pubblicazione: 1998
• Lingua: Inglese
• ISBN 10: 0812930371
• ISBN 13: 9780812930375
• Rilegatura: Hard Cover
• Edizione: First Edition. 1.
• Condizione: As New
• Condizione della sovraccoperta: As New
• Cataloghi dei venditori:
  • Self-Help

Descrizione articolo

Riassunto

A high-tech business expert explains how to make the Web an integral part of corporate strategy, offering real-life examples of companies that have successfully incorporated Internet technology, and shares practical strategies on how to increase sales, profits, and customers with the Web. 25,000 first printing. Tour.

Informazioni sull?autore

<b>Patricia B. Seybold</b> is the founder and CEO of the Boston-based Patricia Seybold Group, a worldwide business and technology consulting firm. Its clients include Ameritech, Arthur Andersen, Clorox, Hewlett Packard, the International Monetary Fund, Microsoft, State Street Bank, and Warburg Pincus.