Interactive Project Management : Pixels, People, and Process

Lyons, Nancy, Wilker, Meghan

ISBN 10: 0321815157 / ISBN 13: 9780321815156

Editore: Pearson Education, Limited, 2012

Pages intact with possible writing/highlighting. Binding strong with minor wear. Dust jackets/supplements may not be included. Stock photo provided. Product includes identifying sticker. Better World Books: Buy Books. Do Good. Codice articolo 11826040-75

Riassunto:

As an industry, interactive is different. The work entails elements of software development, marketing, and advertising, yet it’s neither purely technical nor traditional “agency” work. Delivery methods are different, and because the industry is relatively new, the gap in understanding between the clients buying the work and the teams building it is often wide. Enter the geek girls guide. Nancy Lyons and Meghan Wilker don’t just tell you how to deliver digital work, they demonstrate how to think about it.

Interactive Project Management: Pixels, People, and Process helps clients, agencies, and industry professionals better understand the critical role of interactive project management, and presents a collaborative, people-focused approach to delivering high-quality digital work.

In this book, the authors:

• Define the unique characteristics of interactive projects

• Explain the importance of emotional intelligence in the workplace

• Discuss communication techniques that help teams work together more efficiently
  

• Outline a process and specific deliverables that clarify how to think about critical aspects of a project
  

• Provide questions, tasks, tips, and advice that effectively move teams from initiation to launch
  

Informazioni sull?autore: Nancy Lyons works at the intersection of technology, community, and people. She empowers and motivates teams of technologists and creatives as the President and CEO of Clockwork Active Media.

Meghan Wilker specializes in using strategy, technology, and process to bring people and products together. As VP, Managing Director at Clockwork Active Media she drives projects to produce engaging digital solutions. Together they’re the Geek Girls Guide, a duo dedicated to demystifying technology for audiences everywhere through extensive public speaking, writing, and online dialogue.

Dati bibliografici

Titolo: Interactive Project Management : Pixels, ...
Casa editrice: Pearson Education, Limited
Data di pubblicazione: 2012
Legatura: Brossura
Condizione: Very Good
Edizione: 1st Edition.