Andreas bausch foreword (1 risultati)
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Soft cover. Condizione: Good. Paperback, xvii + 263 pages, NOT ex-library. Dissertation Jacobs University Bremen, 2008. Clean and bright pages with unmarked text, free of inscriptions and stamps. Short creases / small indentations to page corners; firm secure binding. --- A large body of strategy and international business liter…ature has examined the relationship between internationalization (regional diversification) and firm performance over the last decades. In essence, the current state of research on the internationalization-performance relationship must be characterized, however, as being heterogeneous and inconclusive. From a conceptual point of view, increasing levels of internationalization should have positive effects on firm performance due to economies of scale, market power effects, and risk reduction effects, to name but a few. At the same time, firms that expand internationally have to cope with substantial negative effects which are primarily associated with liabilities of foreignness. As a consequence, extensive empirical studies on the internationalization-performance relationship are somewhat mixed and contradictory. Against this background, Mario Krist highlights three central research objectives: First, he establishes if and why there should be a relationship between internationalization and firm performance. Second, he elaborates which intangible resources act as major success factors in the relationship between internationalization and performance and why this occurs. Third, he explores how these intangible resources act within the internationalization process concerning their ultimate impact on firm performance and how characteristics of the internationalization process itself have an impact on the focal relationship. Mario Krist chooses a topic which is of high practical relevance since internationalization is at the core of corporate and business strategy. His research objectives are well developed based on a sound description of the current research status. --- Contents: Introduction; Effect of Context-Related Moderators on the Internationalization-Performance Relationship: Evidence from Meta-Analysis; Intangible Resources and Their Effect on the Internationalization-Performance Relationship; Intangible Resources and the Internationalization Process: Path Dependence of Building a Profitable Multinational Company; Conclusion.
