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Paperback or Softback. Condizione: New. The Doctors' Lives! Book.
Da: California Books, Miami, FL, U.S.A.
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Da: Biblios, Frankfurt am main, HESSE, Germania
EUR 16,45
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Da: GreatBookPrices, Columbia, MD, U.S.A.
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Da: California Books, Miami, FL, U.S.A.
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Da: GreatBookPrices, Columbia, MD, U.S.A.
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Aggiungi al carrelloHardcover. Condizione: New. Contents: Foreword. Preface. 1. ACM PC Lal: The Quiet Orchestrator: The Eagle s View/Anil Chopra. 2. Squaring Off : The Balance of Forces and its Implications/Vikram Singh. 3. Offensive Operations in the West: A Calibrated Approach/VK Jimmy Bhatia. 4. Offensive Air Operations in the Eastern Theatre: The Coercive Impact and Some Lessons/Harish Masand. 5. Air-Land Operations in the East: The Game Changer/Arjun Subramaniam. 6. The Battle of Longewala: The Quick Response and Decisive Impact of Air Power/Bharat Kumar. 7. The Bombing Saga: Canberra and Antonov-12 Operations in the 1971 War/PVS Jagan Mohan. 8. Game-Changing Helicopter Employment/Rajesh Isser. 9. Forward Air Controllers: Significant Operational Role/HK Bajaj. 10. Operational Approach and Psyche of Pakistan Air Force/Diptendu Choudhury. 11. How did the 1971 War Alter Pakistan s Strategic Posture?/Shalini Chawla. 12. Fifty Years after the 1971 War: Revisiting India s National Strategy/Kapil Kak. 13. Nuclear Weapons and Conventional War: Changes in Indo-Pak Dynamics from 1971 to 2021/Manpreet Sethi. Narratives and Interactions. Fifty years after the Indo-Pakistan War of 1971, it is time to recollect the great military campaigns and reflect on the lessons and changes that have helped make India a stronger power. The two-front 13-day war began with the anticipated Pakistan Air Force (PAF) pre-emptive strike on December 3, 1971. Code-named Operation Chengiz Khan , the PAF targeted 11 Indian Air Force (IAF) airbases and other installations. This also paved the way for India s formal entry into the war for East Pakistan s Independence, and ultimately, creation of Bangladesh. The war ended with surrender of Pakistan s Eastern Command in Dhaka on December 16, 1971 and over 93,000 Pakistani personnel were taken prisoner. The IAF was engaged in every facet of air operations, and air power was indeed a significant contributor to the historic victory. The 1971 air war was one among the last in which classic close combat took place between two major Air Forces. The air war saw clear air superiority being established against a major Air Force. The war ended with the birth of a nation. It was also the largest surrender of a force after the Second World War. The book records the diverse aspects of the air operations during the war in correct perspective and explores the lessons highlighting some outstanding examples of jointmanship. The book revisits India s national strategy during that period, and analyses how the 1971 War altered Pakistan s strategic posture that we see today.
Da: Ria Christie Collections, Uxbridge, Regno Unito
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Aggiungi al carrelloN.A. Condizione: New. ISBN:9789391490096.
Da: Ria Christie Collections, Uxbridge, Regno Unito
EUR 29,52
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Da: Chiron Media, Wallingford, Regno Unito
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Aggiungi al carrelloPaperback. Condizione: Brand New. 200 pages. 5.50x0.42x8.50 inches. In Stock.
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Aggiungi al carrelloPaperback. Condizione: Brand New. 312 pages. 6.00x0.70x9.00 inches. In Stock.
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Da: California Books, Miami, FL, U.S.A.
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Aggiungi al carrelloContents 1 Introduction 2 Sales and Marketing Relationship 3 Selling Techniques and Methods 4 Retailing and Wholesale 5 Role of Marketing 6 Consumer Behaviour 7 Buyer Decision Processes 8 Role of Advertising 9 Role of Customer 10 Supply Chain Management 11 Communication Skills Bibliography Index The book offers students and practitioners the comprehensive coverage they need to make the right decisions to create and implement highly successful marketing strategies This exciting new book combine scholarly international research with relevant and contemporary examples from markets and brands across the world The aim of this book is to give the student a comprehensive overview of the current state of academic and practitioner thinking on Sales Management Sales Management is attainment of an organizations sales goals in an effective and efficient manner through planning staffing training leading and controlling organizational resources Revenue sales and sources of funds fuel organizations and the management of that process is the most important function The ideas in this book are equally applicable to all types of companies whether they are offering products or services or consumer or industrial goods or serving old or new economy market jacket 432 pp.
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