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Da: Bulrushed Books, Moscow, ID, U.S.A.
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Lingua: Inglese
Editore: John Wiley & Sons, Limited, 2022
ISBN 10: 111971284X ISBN 13: 9781119712848
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Da: Romtrade Corp., STERLING HEIGHTS, MI, U.S.A.
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EUR 136,05
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Da: INDOO, Avenel, NJ, U.S.A.
EUR 181,53
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Da: GreatBookPrices, Columbia, MD, U.S.A.
EUR 181,64
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Da: GreatBookPricesUK, Woodford Green, Regno Unito
EUR 164,94
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Da: California Books, Miami, FL, U.S.A.
EUR 184,28
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Da: GreatBookPricesUK, Woodford Green, Regno Unito
EUR 174,19
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Aggiungi al carrelloCondizione: As New. Unread book in perfect condition.
Lingua: Inglese
Editore: John Wiley & Sons Inc, New York, 2022
ISBN 10: 111971284X ISBN 13: 9781119712848
Da: Grand Eagle Retail, Bensenville, IL, U.S.A.
Hardcover. Condizione: new. Hardcover. PRODUCT INNOVATION TOOLBOX Discover how to implement consumer-centric innovation to help create new product development in this latest edition In recent years, behavioral approaches, social media listening, and other new techniques and technologiesdigital techniques, augmented intelligence, machine learning, and advanced biometrics, among othershave been foregrounded in innovation research. A focus on the evolving fields of data science and neuroscience is a driving force for both researchers and the people they study. These digital and mobile technologies have enabled researchers to augment listening, observing and categorizing methods, and to adapt new techniques in attempting to better understand consumers. On the other hand, digitized mobile societies, spurred by faster and cheaper internet access, emphasize an interconnectedness that drastically alters human behaviors and creates borderless influences. Even so, the tenets and approaches to insightful deep learning for consumers and other actors, from discovery through to the launch of successful products, remains an intrinsic part of assessing the market. Product Innovation Toolbox brings together key thought leaders and seasoned consumer researchers from corporate R&D, academia, and marketing research companies to share their experiences, advanced consumer research tools and practical tips for successful and sustainable product innovation. By offering these leading-edge tools and insights, the book ensures consumer-centric innovation by linking strategy and a designed approach. The new edition focuses on the integration and connection of all databoth structured and unstructured???for deep learning and activation, rather than a differentiated qualitativequantitative approach, reflecting the shifting relationships involved in the latest developments in the field. The second edition of Product Innovation Toolbox also includes: Revised material for more than 70% of the manual, with 11 new and extensively updated chaptersNew tools sections on digital technologies to create novel ways to stimulate and elicit insights from participants, such as Virtual Reality (VR) and Digital AugmentationUpgraded versions of tools in each updated section, with fresh examplesNew case studies created using the tools from the previous edition, including cases regarding cross-continental marketplaces and cross-cultural societiesAn emphasis on tools with global applications Product Innovation Toolbox is an essential resource for product developers, marketers, and technologists. Shipping may be from multiple locations in the US or from the UK, depending on stock availability.
Lingua: Inglese
Editore: John Wiley and Sons Inc, US, 2022
ISBN 10: 111971284X ISBN 13: 9781119712848
Da: Rarewaves.com USA, London, LONDO, Regno Unito
EUR 206,62
Quantità: 14 disponibili
Aggiungi al carrelloHardback. Condizione: New. PRODUCT INNOVATION TOOLBOX Discover how to implement consumer-centric innovation to help create new product development in this latest edition In recent years, behavioral approaches, social media listening, and other new techniques and technologies-digital techniques, augmented intelligence, machine learning, and advanced biometrics, among others-have been foregrounded in innovation research. A focus on the evolving fields of data science and neuroscience is a driving force for both researchers and the people they study. These digital and mobile technologies have enabled researchers to augment listening, observing and categorizing methods, and to adapt new techniques in attempting to better understand consumers. On the other hand, digitized mobile societies, spurred by faster and cheaper internet access, emphasize an interconnectedness that drastically alters human behaviors and creates borderless influences. Even so, the tenets and approaches to insightful deep learning for consumers and other actors, from discovery through to the launch of successful products, remains an intrinsic part of assessing the market. Product Innovation Toolbox brings together key thought leaders and seasoned consumer researchers from corporate RandD, academia, and marketing research companies to share their experiences, advanced consumer research tools and practical tips for successful and sustainable product innovation. By offering these leading-edge tools and insights, the book ensures consumer-centric innovation by linking strategy and a designed approach. The new edition focuses on the integration and connection of all data-both structured and unstructured???for deep learning and activation, rather than a differentiated qualitative-quantitative approach, reflecting the shifting relationships involved in the latest developments in the field. The second edition of Product Innovation Toolbox also includes: Revised material for more than 70% of the manual, with 11 new and extensively updated chaptersNew tools sections on digital technologies to create novel ways to stimulate and elicit insights from participants, such as Virtual Reality (VR) and Digital AugmentationUpgraded versions of tools in each updated section, with fresh examplesNew case studies created using the tools from the previous edition, including cases regarding cross-continental marketplaces and cross-cultural societiesAn emphasis on tools with global applications Product Innovation Toolbox is an essential resource for product developers, marketers, and technologists.
Da: GreatBookPrices, Columbia, MD, U.S.A.
Condizione: As New. Unread book in perfect condition.
Da: Majestic Books, Hounslow, Regno Unito
EUR 209,72
Quantità: 3 disponibili
Aggiungi al carrelloCondizione: New.
Lingua: Inglese
Editore: John Wiley & Sons Inc, New York, 2022
ISBN 10: 111971284X ISBN 13: 9781119712848
Da: CitiRetail, Stevenage, Regno Unito
EUR 180,91
Quantità: 1 disponibili
Aggiungi al carrelloHardcover. Condizione: new. Hardcover. PRODUCT INNOVATION TOOLBOX Discover how to implement consumer-centric innovation to help create new product development in this latest edition In recent years, behavioral approaches, social media listening, and other new techniques and technologiesdigital techniques, augmented intelligence, machine learning, and advanced biometrics, among othershave been foregrounded in innovation research. A focus on the evolving fields of data science and neuroscience is a driving force for both researchers and the people they study. These digital and mobile technologies have enabled researchers to augment listening, observing and categorizing methods, and to adapt new techniques in attempting to better understand consumers. On the other hand, digitized mobile societies, spurred by faster and cheaper internet access, emphasize an interconnectedness that drastically alters human behaviors and creates borderless influences. Even so, the tenets and approaches to insightful deep learning for consumers and other actors, from discovery through to the launch of successful products, remains an intrinsic part of assessing the market. Product Innovation Toolbox brings together key thought leaders and seasoned consumer researchers from corporate R&D, academia, and marketing research companies to share their experiences, advanced consumer research tools and practical tips for successful and sustainable product innovation. By offering these leading-edge tools and insights, the book ensures consumer-centric innovation by linking strategy and a designed approach. The new edition focuses on the integration and connection of all databoth structured and unstructured???for deep learning and activation, rather than a differentiated qualitativequantitative approach, reflecting the shifting relationships involved in the latest developments in the field. The second edition of Product Innovation Toolbox also includes: Revised material for more than 70% of the manual, with 11 new and extensively updated chaptersNew tools sections on digital technologies to create novel ways to stimulate and elicit insights from participants, such as Virtual Reality (VR) and Digital AugmentationUpgraded versions of tools in each updated section, with fresh examplesNew case studies created using the tools from the previous edition, including cases regarding cross-continental marketplaces and cross-cultural societiesAn emphasis on tools with global applications Product Innovation Toolbox is an essential resource for product developers, marketers, and technologists. Shipping may be from our UK warehouse or from our Australian or US warehouses, depending on stock availability.
Da: Kennys Bookshop and Art Galleries Ltd., Galway, GY, Irlanda
EUR 215,64
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Aggiungi al carrelloCondizione: New. 2022. 2nd Edition. Hardcover. . . . . .
Da: GreatBookPricesUK, Woodford Green, Regno Unito
EUR 217,44
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Da: moluna, Greven, Germania
EUR 183,56
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Aggiungi al carrelloCondizione: New. Kannapon Lopetcharat is the Executive Director at Nouveau Centric Co. Ltd. in Bangkok, Thailand. He holds a PhD in sensory science and psychophysics, with a minor in statistics from Oregon State University. He has worked for Unilever and Avon as a consumer .
Da: GreatBookPricesUK, Woodford Green, Regno Unito
EUR 238,72
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Da: Ubiquity Trade, Miami, FL, U.S.A.
EUR 260,96
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Aggiungi al carrelloCondizione: New. Brand new! Please provide a physical shipping address.
EUR 211,38
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Aggiungi al carrelloGebunden. Condizione: New. Written primarily for directors and managers of food design and development, food scientists, technologists, and product developers, this book explains all the necessary information in order to help meet the increasing demands for innovation in an industry .