Carolyn strong (171 risultati)

Perfect Paperback. Condizione: Very Good. It's a well-cared-for item that has seen limited use. The item may show minor signs of wear. All the text is legible, with all pages included. It may have slight markings and/or highlighting.

Condizione: very_good.

Condizione: Very Good.

Paperback. Condizione: Fair. No Jacket. Readable copy. Pages may have considerable notes/highlighting. ~ ThriftBooks: Read More, Spend Less.

Condizione: New.

Paperback. Condizione: New. Ethical approaches to marketing offers a dynamic and inspiring perspective on how powerful marketing can have a positive and ethical impact on society. It brings together a wealth of internationally acclaimed academics who share their thoughts on a broad range of ethical approaches to marketing. With the continued and unwavering criticism of marketing across the globe, with accusations of persuasion, exploitation and manipulation and more this book aims to open the minds of the reader to the constructive and progressive approaches of ethical marketers. It reframes the way we think about marketing and society offering a number of emotional and motivational topics written by world leading academics, bringing together the great minds of ethical academics in a profound and dynamic monograph. The range of scholars includes new and upcoming academics taking on the opportunity to publish their work alongside eminent scholars. Contributions support the notion that marketing is good for society and impacts on consumer wellbeing, lifestyle, communities and positive consumer behaviours. This book asks the reader to think differently, feel the change that is rapidly developing in marketing through the interconnections of personal ethical values which are becoming interdependent with professional marketing values. "As problems linked to health, the environment and social injustice mount during the 21st century, harnessing the power of marketing to help find and promote positive solutions is going to be crucial for all our futures. Billy Bob Thornton once claimed publicly that 'Marketing is the Devil', but this collection demonstrates the potential for marketing and marketers to make important contributions on the side of the angels." (Professor Ken Peattie).…

Single Issue Magazine. Condizione: Acceptable. heavy wear to the original wraps, missing most of the top wrap, tape on the spine. pages tanned.

Condizione: As New. Unread book in perfect condition.

Paperback. Condizione: New. Ethical approaches to marketing offers a dynamic and inspiring perspective on how powerful marketing can have a positive and ethical impact on society. It brings together a wealth of internationally acclaimed academics who share their thoughts on a broad range of ethical approaches to marketing. With the continued and unwavering criticism of marketing across the globe, with accusations of persuasion, exploitation and manipulation and more this book aims to open the minds of the reader to the constructive and progressive approaches of ethical marketers. It reframes the way we think about marketing and society offering a number of emotional and motivational topics written by world leading academics, bringing together the great minds of ethical academics in a profound and dynamic monograph. The range of scholars includes new and upcoming academics taking on the opportunity to publish their work alongside eminent scholars. Contributions support the notion that marketing is good for society and impacts on consumer wellbeing, lifestyle, communities and positive consumer behaviours. This book asks the reader to think differently, feel the change that is rapidly developing in marketing through the interconnections of personal ethical values which are becoming interdependent with professional marketing values. "As problems linked to health, the environment and social injustice mount during the 21st century, harnessing the power of marketing to help find and promote positive solutions is going to be crucial for all our futures. Billy Bob Thornton once claimed publicly that 'Marketing is the Devil', but this collection demonstrates the potential for marketing and marketers to make important contributions on the side of the angels." (Professor Ken Peattie).…

PAP. Condizione: New. New Book. Shipped from UK. Established seller since 2000.

Paperback. Condizione: New. Brand new book, sourced directly from publisher. Dispatch time is 24-48 hours from our warehouse. Book will be sent in robust, secure packaging to ensure it reaches you securely.

PAP. Condizione: New. New Book. Shipped from UK. Established seller since 2000.

Paperback. Condizione: new. Paperback. Ethical approaches to marketing offers a dynamic and inspiring perspective on how powerful marketing can have a positive and ethical impact on society. It brings together a wealth of internationally acclaimed academics who share their thoughts on a broad range of ethical approaches to marketing. With the continued and unwavering criticism of marketing across the globe, with accusations of persuasion, exploitation and manipulation and more this book aims to open the minds of the reader to the constructive and progressive approaches of ethical marketers. It reframes the way we think about marketing and society offering a number of emotional and motivational topics written by world leading academics, bringing together the great minds of ethical academics in a profound and dynamic monograph. The range of scholars includes new and upcoming academics taking on the opportunity to publish their work alongside eminent scholars. Contributions support the notion that marketing is good for society and impacts on consumer wellbeing, lifestyle, communities and positive consumer behaviours. This book asks the reader to think differently, feel the change that is rapidly developing in marketing through the interconnections of personal ethical values which are becoming interdependent with professional marketing values. "As problems linked to health, the environment and social injustice mount during the 21st century, harnessing the power of marketing to help find and promote positive solutions is going to be crucial for all our futures. Billy Bob Thornton once claimed publicly that Marketing is the Devil, but this collection demonstrates the potential for marketing and marketers to make important contributions on the side of the angels." (Professor Ken Peattie) This book offers readers a wide and inspiring perspective on how powerful marketing can have a positive and ethical impact on society. It brings together a wealth of internationally acclaimed academics who share their thoughts on a broad range of et Shipping may be from multiple locations in the US or from the UK, depending on stock availability.…

Condizione: New.

Condizione: new.

Paperback. Condizione: Brand New. 248 pages. 9.45x6.69x0.53 inches. In Stock.

Condizione: VERY GOOD. Early printing. Blue tweed cloth covers with dark blue silhouette of Nancy on front cover, blue multi-scene illustrated endpapers (Farah's format 16 used between 1959 and 1961 - 36 Nancy Drews listed in book and dj). Illustrated. Dustjacket art with wraparound spine by Rudy Nappi. 214 pp. Very good in very good dust jacket. (slight spine slant, some edgewear to the upper edge of the dj and the top of the dj spine, now protected by an archival cover, and overall bright and attractive.).…

Paperback. Condizione: Brand New. 36 pages. 8.25x8.25x0.09 inches. In Stock.

Condizione: New. 1st edition NO-PA16APR2015-KAP.

Condizione: New. In English.

Condizione: New.

Condizione: New.

Paperback or Softback. Condizione: New. Small Enterprise Marketing: Eighteen Case Studies. Book.

Condizione: New.

Paperback. Condizione: New. This book tells the stories of a selection of successful small business enterprises. It is not an account of financial success or brand share, it is a collection of narratives about the journeys made by inspiring, determined, innovative individuals who have applied their passion and skills to the creation of successful small businesses. The case studies tell compelling stories of personal achievement and business success, and encourage the reader to find out more about the small business owners and their products. The stories are about small, strong brands who are socially viable, well established and contribute to society and the local community. Across all the case studies, there is a recurring theme of not just making a profit; but a passion and motivation to succeed.…

Condizione: As New. Unread book in perfect condition.

Condizione: New. 2023. Paperback. . . . . .

Condizione: New.

Condizione: As New. Unread book in perfect condition.

Condizione: New.