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  • Lingua: Inglese

    Editore: Running Press Book Publishers, 1992

    156138092X / 9781561380923

    • Rilegato

    Da: World of Books (was SecondSale), Montgomery, IL, U.S.A.World of Books (was SecondSale)

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    Condizione: Usato - Discreto

    EUR 3,47

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    Spedito in U.S.A.

    Quantità: 1 disponibile

    Hardback. Condizione: Fair.

  • Lingua: Inglese

    Editore: Booksales, 1991

    1555217168 / 9781555217167

    • Rilegato

    Da: World of Books (was SecondSale), Montgomery, IL, U.S.A.World of Books (was SecondSale)

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    Condizione: Usato - Buono

    EUR 5,15

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    Quantità: 1 disponibile

    Hardback. Condizione: Good.

  • Lingua: Inglese

    Editore: Booksales, 1991

    1555217168 / 9781555217167

    • Rilegato

    Da: World of Books (was SecondSale), Montgomery, IL, U.S.A.World of Books (was SecondSale)

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    Condizione: Usato - Molto buono

    EUR 5,15

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    Quantità: 1 disponibile

    Hardback. Condizione: Very Good.

  • Lingua: Inglese

    Editore: Wellfleet Press (edition Reprint), 1992

    1555217168 / 9781555217167

    • Rilegato

    Da: BooksRun, Philadelphia, PA, U.S.A.BooksRun

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    Condizione: Usato - Molto buono

    EUR 5,16

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    Quantità: 1 disponibile

    Hardcover. Condizione: Very Good. Reprint. With dust jacket. It's a well-cared-for item that has seen limited use. The item may show minor signs of wear. All the text is legible, with all pages included. It may have slight markings and/or highlighting.

  • Lingua: Inglese

    Editore: Michael O Mara Publications, 2010

    1843174502 / 9781843174509

    • Rilegato

    Da: Zoom Books East, Glendale Heights, IL, U.S.A.Zoom Books East

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    Condizione: Usato - Molto buono

    EUR 5,22

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    Quantità: 2 disponibili

    Condizione: very_good. Book is in very good condition and may include minimal underlining highlighting. The book can also include "From the library of" labels. May not contain miscellaneous items toys, dvds, etc. . We offer 100% money back guarantee and 24 7 customer service.

  • Lingua: Inglese

    Editore: Michael O'Mara (edition ), 2013

    1843179571 / 9781843179573

    • Rilegato

    Da: BooksRun, Philadelphia, PA, U.S.A.BooksRun

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    Condizione: Usato - Molto buono

    EUR 5,23

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    Quantità: 1 disponibile

    Hardcover. Condizione: Very Good. It's a well-cared-for item that has seen limited use. The item may show minor signs of wear. All the text is legible, with all pages included. It may have slight markings and/or highlighting.

  • Lingua: Inglese

    Editore: Running Press Book Publishers, 1992

    156138092X / 9781561380923

    • Rilegato

    Da: World of Books Inc, Montgomery, IL, U.S.A.World of Books Inc

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    Condizione: Usato - Discreto

    EUR 5,30

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    Quantità: 1 disponibile

    Hardback. Condizione: Fair.

  • Lingua: Inglese

    Editore: Modus Vivendi, 1999

    2921556413 / 9782921556415

    • Rilegato

    Da: World of Books (was SecondSale), Montgomery, IL, U.S.A.World of Books (was SecondSale)

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    Condizione: Usato - Buono

    EUR 5,39

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    Quantità: 1 disponibile

    Hardback. Condizione: Good. The Small Business Owners Guide to Understanding Marketing Jargon for More Effective Results. When it comes to marketing your understanding of the basics can potentially save you thousands of dollars on advertising, marketing and branding. This book covers the basics of each of the key areas of marketing and branding, including: -Identifying Your Target Markets -Marketing and Brand Planning -Media and Promotions -Websites and Social Media -Customer Service Essentials -Gaining Repeat and New Business -Building Your Reputation Through Public Relations This book will help you to understand the basics of business and marketing plans, branding, image, customer service and public relations so that you can grow your business through simple and smart marketing practices. Getting the basics right can make such a difference to the outcomes. Measuring the results of your advertising can lead to effective decision making about what to spend and where to invest your marketing budget. When you understand 'how it works' you get a lot more punch out of your advertising and marketing campaigns. Bonus tools and templates included. If you are in business for the first time, or the 100th time, getting your marketing right and understanding the basics is going to save you a lot of money in experimenting, time wasted in taking pot shots at advertising, and frustration when you find out how much easier it could have been to get it right the first time. Dixie Maria Carlton has helped dozens of businesses, entrepreneurs, and managers to sort out their marketing plans, get them free and low cost publicity, and to rise to the very top of their industries by using their resources, reputation, and brand differences to stand out from the crowd. This includes helping them several clients to become national and international award winning specialists in their industries. Contents: Foreword 1 - Marketing Basics 2 - Understanding Who You Are and Who Your Customers Are 3 - Positioning Your Business 4 - The Importance of Having a Great Customer Service Plan 5 - Gaining Market Share, Increasing Business Turnover and Maximising Profitability 6 - Networking 7 - Branding = Projecting an Image 8 - Promotions 9 - Media Options PRINT MEDIA ELECTRONIC MEDIA ONLINE MEDIA 10 - Building a Strong Reputation 11 - Websites and Social Media Marketing Tools 12 - Planning is the Key to your Marketing Success Summary TEMPLATES AND FORMS/Bonus Content Author Q&A Q: Why did you write this book? A: Because as a small business owner, marketing specialist and consultant, these are the things that I keep repeating to my clients. Getting the basics right and a general understanding of the role tha marketing, branding, and advertising all play together to create success in any business is often overlooked and it's an expensive oversight. Q: Do you cover anything about online and social media marketing in this book? A: Yes, a lot really, but not How to advertise on Facebook or anything so indepth. More about getting your brand and marketing strategy sorted so that what you do either ON or OFF line is more effective. That's the key to successful marketing on ANY platform. Q: Finally, what sort of templates and resources does the book have for readers? A: Things to help plan, measure, and manage your advertising. Your branding checklists and social media checklists are also made available on the linked website page. These are essential tools I've developed over nearly 20 years of business and marketing coaching and consulting for clients who have achieved some outstanding results. Bonus tools and templates included. Warning: This is the BASIC's of marketing - if you're already 'pretty good at this', then maybe this book is not for you. But if you're starting out trying to understand marketing at beginner's level then this is the FIRST book you should read to help everyth.…

  • Lingua: Inglese

    Editore: Modus Vivendi, 1999

    2921556413 / 9782921556415

    • Rilegato

    Da: World of Books (was SecondSale), Montgomery, IL, U.S.A.World of Books (was SecondSale)

    Venditore con 5 stelle
    Contatta il venditore

    Condizione: Usato - Molto buono

    EUR 5,39

     Spedizione gratuita 
    Spedito in U.S.A.

    Quantità: 1 disponibile

    Hardback. Condizione: Very Good. The Small Business Owners Guide to Understanding Marketing Jargon for More Effective Results. When it comes to marketing your understanding of the basics can potentially save you thousands of dollars on advertising, marketing and branding. This book covers the basics of each of the key areas of marketing and branding, including: -Identifying Your Target Markets -Marketing and Brand Planning -Media and Promotions -Websites and Social Media -Customer Service Essentials -Gaining Repeat and New Business -Building Your Reputation Through Public Relations This book will help you to understand the basics of business and marketing plans, branding, image, customer service and public relations so that you can grow your business through simple and smart marketing practices. Getting the basics right can make such a difference to the outcomes. Measuring the results of your advertising can lead to effective decision making about what to spend and where to invest your marketing budget. When you understand 'how it works' you get a lot more punch out of your advertising and marketing campaigns. Bonus tools and templates included. If you are in business for the first time, or the 100th time, getting your marketing right and understanding the basics is going to save you a lot of money in experimenting, time wasted in taking pot shots at advertising, and frustration when you find out how much easier it could have been to get it right the first time. Dixie Maria Carlton has helped dozens of businesses, entrepreneurs, and managers to sort out their marketing plans, get them free and low cost publicity, and to rise to the very top of their industries by using their resources, reputation, and brand differences to stand out from the crowd. This includes helping them several clients to become national and international award winning specialists in their industries. Contents: Foreword 1 - Marketing Basics 2 - Understanding Who You Are and Who Your Customers Are 3 - Positioning Your Business 4 - The Importance of Having a Great Customer Service Plan 5 - Gaining Market Share, Increasing Business Turnover and Maximising Profitability 6 - Networking 7 - Branding = Projecting an Image 8 - Promotions 9 - Media Options PRINT MEDIA ELECTRONIC MEDIA ONLINE MEDIA 10 - Building a Strong Reputation 11 - Websites and Social Media Marketing Tools 12 - Planning is the Key to your Marketing Success Summary TEMPLATES AND FORMS/Bonus Content Author Q&A Q: Why did you write this book? A: Because as a small business owner, marketing specialist and consultant, these are the things that I keep repeating to my clients. Getting the basics right and a general understanding of the role tha marketing, branding, and advertising all play together to create success in any business is often overlooked and it's an expensive oversight. Q: Do you cover anything about online and social media marketing in this book? A: Yes, a lot really, but not How to advertise on Facebook or anything so indepth. More about getting your brand and marketing strategy sorted so that what you do either ON or OFF line is more effective. That's the key to successful marketing on ANY platform. Q: Finally, what sort of templates and resources does the book have for readers? A: Things to help plan, measure, and manage your advertising. Your branding checklists and social media checklists are also made available on the linked website page. These are essential tools I've developed over nearly 20 years of business and marketing coaching and consulting for clients who have achieved some outstanding results. Bonus tools and templates included. Warning: This is the BASIC's of marketing - if you're already 'pretty good at this', then maybe this book is not for you. But if you're starting out trying to understand marketing at beginner's level then this is the FIRST book you should read to help everyth.…

  • Lingua: Inglese

    Editore: Hushion House (edition ), 2000

    2921556413 / 9782921556415

    • Rilegato

    Da: BooksRun, Philadelphia, PA, U.S.A.BooksRun

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    Condizione: Usato - Discreto

    EUR 5,40

     Spedizione gratuita 
    Spedito in U.S.A.

    Quantità: 1 disponibile

    Hardcover. Condizione: Fair. The item might be beaten up but readable. May contain markings or highlighting, as well as stains, bent corners, or any other major defect, but the text is not obscured in any way.

  • Lingua: Inglese

    Editore: Chartwell Books, 1995

    0785805109 / 9780785805106

    • Brossura

    Da: World of Books (was SecondSale), Montgomery, IL, U.S.A.World of Books (was SecondSale)

    Venditore con 5 stelle
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    Condizione: Usato - Molto buono

    EUR 5,42

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    Spedito in U.S.A.

    Quantità: 1 disponibile

    Paperback. Condizione: Very Good.

  • Lingua: Inglese

    Editore: Chartwell Books, 1995

    0785805109 / 9780785805106

    • Brossura

    Da: World of Books (was SecondSale), Montgomery, IL, U.S.A.World of Books (was SecondSale)

    Venditore con 5 stelle
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    Condizione: Usato - Buono

    EUR 5,42

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    Spedito in U.S.A.

    Quantità: 4 disponibili

    Paperback. Condizione: Good.

  • Lingua: Inglese

    Editore: Chartwell Books (edition ), 1995

    0785805109 / 9780785805106

    • Brossura

    Da: BooksRun, Philadelphia, PA, U.S.A.BooksRun

    Venditore con 5 stelle
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    Condizione: Usato - Discreto

    EUR 5,43

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    Spedito in U.S.A.

    Quantità: 1 disponibile

    Paperback. Condizione: Fair. The item might be beaten up but readable. May contain markings or highlighting, as well as stains, bent corners, or any other major defect, but the text is not obscured in any way.

  • Lingua: Inglese

    Editore: Michael O'Mara Books Ltd, 2012

    1843179571 / 9781843179573

    • Rilegato

    Da: World of Books (was SecondSale), Montgomery, IL, U.S.A.World of Books (was SecondSale)

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    Condizione: Usato - Molto buono

    EUR 5,50

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    Quantità: 1 disponibile

    Hardback. Condizione: Very Good. The Gardeners' Book is a celebration of the wonderful and ancient art of gardening, providing practical advice and inspiration on how to rejuvenate or improve an existing garden. The book includes fascinating facts, gardening lore and history, garden games, tips on how to make your garden the most impressive in the street, how to make and nurture a compost heap, when to sow a lawn and planning your garden to maximum effect. From allotment gardening and tending the topiary to greenhouses and greenfly, The Gardeners' Book will inspire and spur any gardener on to greater things.…

  • Lingua: Inglese

    Editore: Peachpit Pr, 2006

    0321429176 / 9780321429179

    • Brossura
    • Prima edizione

    Da: Hastings of Coral Springs, Altamonte Springs, FL, U.S.A.Hastings of Coral Springs

    Venditore con 5 stelle
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    Condizione: Usato - Molto buono

    EUR 1,84

    EUR 3,57 spedizione 
    Spedito in U.S.A.

    Quantità: 1 disponibile

    Soft cover. Condizione: Very Good. No Jacket. 1st Edition. 200 pages including index, illustrated. A sticker is attached to the rear cover, else few signs of use.

  • Lingua: Inglese

    Editore: Chartwell Books, 1995

    0785805109 / 9780785805106

    • Brossura

    Da: More Than Words, Waltham, MA, U.S.A.More Than Words

    Venditore con 5 stelle
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    Condizione: Usato - Buono

    EUR 2,08

    EUR 3,56 spedizione 
    Spedito in U.S.A.

    Quantità: 1 disponibile

    Condizione: Good. A sound copy with only light wear. Overall a solid copy at a great price.

  • Lingua: Inglese

    Editore: Wellfleet Press, 1992

    1555217168 / 9781555217167

    • Rilegato

    Da: HPB Inc., Dallas, TX, U.S.A.HPB Inc.

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    Condizione: Usato - Molto buono

    EUR 2,30

    EUR 3,34 spedizione 
    Spedito in U.S.A.

    Quantità: 1 disponibile

    hardcover. Condizione: Very Good. Connecting readers with great books since 1972! Used books may not include companion materials, and may have some shelf wear or limited writing. We ship orders daily and Customer Service is our top priority.

  • Lingua: Inglese

    Editore: Wellfleet Press, 1992

    1555217168 / 9781555217167

    • Rilegato

    Da: Half Price Books Inc., Dallas, TX, U.S.A.Half Price Books Inc.

    Venditore con 5 stelle
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    Condizione: Usato - Molto buono

    EUR 2,30

    EUR 3,34 spedizione 
    Spedito in U.S.A.

    Quantità: 1 disponibile

    hardcover. Condizione: Very Good. Connecting readers with great books since 1972! Used books may not include companion materials, and may have some shelf wear or limited writing. We ship orders daily and Customer Service is our top priority.

  • Lingua: Inglese

    Editore: Wellfleet Press, 1992

    1555217168 / 9781555217167

    • Rilegato

    Da: HPB-Diamond, Dallas, TX, U.S.A.HPB-Diamond

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    Condizione: Usato - Molto buono

    EUR 2,30

    EUR 3,34 spedizione 
    Spedito in U.S.A.

    Quantità: 1 disponibile

    hardcover. Condizione: Very Good. Connecting readers with great books since 1972! Used books may not include companion materials, and may have some shelf wear or limited writing. We ship orders daily and Customer Service is our top priority.

  • Lingua: Inglese

    Editore: Wellfleet Press, 1992

    1555217168 / 9781555217167

    • Rilegato

    Da: HPB-Emerald, Dallas, TX, U.S.A.HPB-Emerald

    Venditore con 5 stelle
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    Condizione: Usato - Molto buono

    EUR 2,30

    EUR 3,34 spedizione 
    Spedito in U.S.A.

    Quantità: 1 disponibile

    hardcover. Condizione: Very Good. Connecting readers with great books since 1972! Used books may not include companion materials, and may have some shelf wear or limited writing. We ship orders daily and Customer Service is our top priority.

  • Lingua: Inglese

    Editore: Chartwell Books (edition ), 1995

    0785805109 / 9780785805106

    • Brossura

    Da: BooksRun, Philadelphia, PA, U.S.A.BooksRun

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    Condizione: Usato - Molto buono

    EUR 5,78

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    Spedito in U.S.A.

    Quantità: 1 disponibile

    Paperback. Condizione: Very Good. It's a well-cared-for item that has seen limited use. The item may show minor signs of wear. All the text is legible, with all pages included. It may have slight markings and/or highlighting.

  • Lingua: Inglese

    Editore: Wellfleet Press, 1992

    1555217168 / 9781555217167

    • Rilegato

    Da: ThriftBooks-Dallas, Dallas, TX, U.S.A.ThriftBooks-Dallas

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    Condizione: Usato - Molto buono

    EUR 5,96

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    Quantità: 1 disponibile

    Hardcover. Condizione: Very Good. No Jacket. Missing dust jacket; May have limited writing in cover pages. Pages are unmarked. ~ ThriftBooks: Read More, Spend Less.

  • Lingua: Inglese

    Editore: Wellfleet Press, 1992

    1555217168 / 9781555217167

    • Rilegato

    Da: ThriftBooks-Atlanta, AUSTELL, GA, U.S.A.ThriftBooks-Atlanta

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    Condizione: Usato - Come nuovo

    EUR 5,96

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    Quantità: 1 disponibile

    Hardcover. Condizione: As New. No Jacket. Pages are clean and are not marred by notes or folds of any kind. ~ ThriftBooks: Read More, Spend Less.

  • Lingua: Inglese

    Editore: Wellfleet Press, 1992

    1555217168 / 9781555217167

    • Rilegato

    Da: ThriftBooks-Dallas, Dallas, TX, U.S.A.ThriftBooks-Dallas

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    Condizione: Usato - Molto buono

    EUR 5,96

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    Quantità: 1 disponibile

    Hardcover. Condizione: Very Good. No Jacket. May have limited writing in cover pages. Pages are unmarked. ~ ThriftBooks: Read More, Spend Less.

  • Lingua: Inglese

    Editore: Running Pr Book Pub, 1992

    156138092X / 9781561380923

    • Rilegato

    Da: ThriftBooks-Atlanta, AUSTELL, GA, U.S.A.ThriftBooks-Atlanta

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    Condizione: Usato - Molto buono

    EUR 6,07

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    Spedito in U.S.A.

    Quantità: 1 disponibile

    Hardcover. Condizione: Very Good. No Jacket. May have limited writing in cover pages. Pages are unmarked. ~ ThriftBooks: Read More, Spend Less.

  • Lingua: Inglese

    Editore: Chartwell Books, 1995

    0785805109 / 9780785805106

    • Brossura

    Da: ThriftBooks-Atlanta, AUSTELL, GA, U.S.A.ThriftBooks-Atlanta

    Venditore con 5 stelle
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    Condizione: Usato - Buono

    EUR 6,18

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    Spedito in U.S.A.

    Quantità: 1 disponibile

    Paperback. Condizione: Good. No Jacket. Pages can have notes/highlighting. Spine may show signs of wear. ~ ThriftBooks: Read More, Spend Less.

  • Lingua: Inglese

    Editore: United States Sailing Association, 2002

    1882502973 / 9781882502974

    • Brossura

    Da: Better World Books: West, Reno, NV, U.S.A.Better World Books: West

    Venditore con 5 stelle
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    Condizione: Usato - Buono

    EUR 6,18

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    Quantità: 1 disponibile

    Condizione: Good. Pages intact with minimal writing/highlighting. The binding may be loose and creased. Dust jackets/supplements are not included. Stock photo provided. Product includes identifying sticker. Better World Books: Buy Books. Do Good.

  • Lingua: Inglese

    Editore: United States Sailing Association, 1996

    1882502302 / 9781882502301

    • Brossura

    Da: Better World Books: West, Reno, NV, U.S.A.Better World Books: West

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    Condizione: Usato - Molto buono

    EUR 6,18

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    Spedito in U.S.A.

    Quantità: 2 disponibili

    Condizione: Very Good. Pages intact with possible writing/highlighting. Binding strong with minor wear. Dust jackets/supplements may not be included. Stock photo provided. Product includes identifying sticker. Better World Books: Buy Books. Do Good.

  • Lingua: Inglese

    Editore: United States Sailing Association, 2002

    1882502973 / 9781882502974

    • Brossura

    Da: Better World Books, Mishawaka, IN, U.S.A.Better World Books

    Venditore con 5 stelle
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    Condizione: Usato - Buono

    EUR 6,18

     Spedizione gratuita 
    Spedito in U.S.A.

    Quantità: 1 disponibile

    Condizione: Good. Pages intact with minimal writing/highlighting. The binding may be loose and creased. Dust jackets/supplements are not included. Stock photo provided. Product includes identifying sticker. Better World Books: Buy Books. Do Good.

  • Lingua: Inglese

    Editore: United States Sailing Association, 2002

    1882502973 / 9781882502974

    • Brossura

    Da: Better World Books, Mishawaka, IN, U.S.A.Better World Books

    Venditore con 5 stelle
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    Condizione: Usato - Molto buono

    EUR 6,18

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    Spedito in U.S.A.

    Quantità: 1 disponibile

    Condizione: Very Good. Pages intact with possible writing/highlighting. Binding strong with minor wear. Dust jackets/supplements may not be included. Stock photo provided. Product includes identifying sticker. Better World Books: Buy Books. Do Good.