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Lingua: Inglese
Editore: Taylor and Francis Ltd, GB, 2024
ISBN 10: 1032644850 ISBN 13: 9781032644851
Da: Rarewaves.com USA, London, LONDO, Regno Unito
EUR 78,30
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Aggiungi al carrelloPaperback. Condizione: New. 3rd. Highly practical and engaging, Sports Marketing equips students with the skills, techniques, and tools they need to be successful marketers in any sporting environment. The book blends relevant marketing theory - focusing on industry-specific terminology and practices - with practitioner insights into current issues and future directions in the sports industry.This anticipated 3rd edition has been fully updated to incorporate a broad range of global and diverse perspectives from industry experts and international case studies throughout. Contemporary topics within the sports industry have been expanded upon, including esports, social responsibility, sustainability, digital and social media, and personal branding. Popular "You Make the Call" cases, insider and early career insights, and review questions stimulate lively classroom discussion, while chapter summaries and terms support further support learning. Overall, this exciting text will:. Increase students' depth of knowledge about sports marketing. Challenge students to apply concepts to real world situations. Profile best practices of organizations and individuals within the sports industry as they relate to the book's content. Equip students to position themselves to compete for entry-level positions in sports business. Provide faculty with a concise but thorough text that meets their needs.Sports Marketing remains a core textbook for undergraduate and postgraduate students of sports marketing and management, providing a firm grasp of the ins and outs of working in sports.Additional online resources include PowerPoint slides for each chapter, a test bank of questions, and an instructor's manual.
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Aggiungi al carrelloPaperback. Condizione: Brand New. 560 pages. 10.98x8.23x1.02 inches. In Stock.
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Aggiungi al carrelloPaperback. Condizione: Brand New. 560 pages. 10.98x8.23x1.02 inches. In Stock.
paperback. Condizione: Good. 3rd Edition. Ships in a BOX from Central Missouri! May not include working access code. Will not include dust jacket. Has used sticker(s) and some writing or highlighting. UPS shipping for most packages, (Priority Mail for AK/HI/APO/PO Boxes).
Condizione: Very Good. Item in very good condition! Textbooks may not include supplemental items i.e. CDs, access codes etc.
Condizione: Very Good. Pages intact with possible writing/highlighting. Binding strong with minor wear. Dust jackets/supplements may not be included. Stock photo provided. Product includes identifying sticker. Better World Books: Buy Books. Do Good.
Lingua: Inglese
Editore: Taylor and Francis Ltd, GB, 2024
ISBN 10: 1032644850 ISBN 13: 9781032644851
Da: Rarewaves.com UK, London, Regno Unito
EUR 72,86
Quantità: 1 disponibili
Aggiungi al carrelloPaperback. Condizione: New. 3rd. Highly practical and engaging, Sports Marketing equips students with the skills, techniques, and tools they need to be successful marketers in any sporting environment. The book blends relevant marketing theory - focusing on industry-specific terminology and practices - with practitioner insights into current issues and future directions in the sports industry.This anticipated 3rd edition has been fully updated to incorporate a broad range of global and diverse perspectives from industry experts and international case studies throughout. Contemporary topics within the sports industry have been expanded upon, including esports, social responsibility, sustainability, digital and social media, and personal branding. Popular "You Make the Call" cases, insider and early career insights, and review questions stimulate lively classroom discussion, while chapter summaries and terms support further support learning. Overall, this exciting text will:. Increase students' depth of knowledge about sports marketing. Challenge students to apply concepts to real world situations. Profile best practices of organizations and individuals within the sports industry as they relate to the book's content. Equip students to position themselves to compete for entry-level positions in sports business. Provide faculty with a concise but thorough text that meets their needs.Sports Marketing remains a core textbook for undergraduate and postgraduate students of sports marketing and management, providing a firm grasp of the ins and outs of working in sports.Additional online resources include PowerPoint slides for each chapter, a test bank of questions, and an instructor's manual.
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Aggiungi al carrellopaperback. Condizione: New. 3rd Edition. Ships in a BOX from Central Missouri! UPS shipping for most packages, (Priority Mail for AK/HI/APO/PO Boxes).
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Condizione: New. 3rd edition NO-PA16APR2015-KAP.
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Aggiungi al carrelloPaperback. Condizione: Brand New. 3rd edition. 464 pages. 10.75x8.00x1.00 inches. In Stock.
Condizione: As New. Unread book in perfect condition.
EUR 538,38
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Aggiungi al carrelloCondizione: New. Michael J. Fetchko is President and Managing Director of ISM USA, a full-service event and sports marketing agency, and co-director of the Pittsburgh Center for Sports Media and Marketing at Point Park University, USA.Dona.