Fatma irem konyalioglu (10 risultati)

Taschenbuch. Condizione: Neu. Druck auf Anfrage Neuware - Printed after ordering - This book uniquely combines literature from different research fields of marketing, such as social and psychological perspectives, behavioral sciences, the digital era, sustainability, and corporate social responsibility, to present a multidisciplinary approach to marketing. With a diverse authorship bringing together the research and the expertise of multiple scholars, the combination of contexts and research fields in this book will illuminate the scope of marketing for researchers in the field.It discusses questions and issues such as innovative approaches to marketing in the digital era, the role of AI in modern neuromarketing approaches and the current marketing practices regarding corporate and social responsibility and sustainability.Covering a range of topics from green fiscal policies to accessible marketing practices as well as current trends in technologies in marketing, such as AI applications and digital transformations, this book will be a critical literature source due to its synergistic properties.…

Taschenbuch. Condizione: Neu. Multidisciplinary Approaches to Contemporary Marketing | Digital Trends, Social Issues and Economics | Fatma Irem Konyal¿o¿lu (u. a.) | Taschenbuch | xvii | Englisch | 2026 | Springer | EAN 9783031780288 | Verantwortliche Person für die EU: Springer Verlag GmbH, Tiergartenstr. 17, 69121 Heidelberg, juergen[dot]hartmann[at]springer[dot]com | Anbieter: preigu. …

Condizione: new. Questo è un articolo print on demand.

Condizione: New. Dieser Artikel ist ein Print on Demand Artikel und wird nach Ihrer Bestellung fuer Sie gedruckt.

Taschenbuch. Condizione: Neu. This item is printed on demand - it takes 3-4 days longer - Neuware -This book uniquely combines literature from different research fields of marketing, such as social and psychological perspectives, behavioral sciences, the digital era, sustainability, and corporate social responsibility, to present a multidisciplinary approach to marketing. With a diverse authorship bringing together the research and the expertise of multiple scholars, the combination of contexts and research fields in this book will illuminate the scope of marketing for researchers in the field.It discusses questions and issues such as innovative approaches to marketing in the digital era, the role of AI in modern neuromarketing approaches and the current marketing practices regarding corporate and social responsibility and sustainability.Covering a range of topics from green fiscal policies to accessible marketing practices as well as current trends in technologies in marketing, such as AI applications and digital transformations, this book will be a critical literature source due to its synergistic properties. 287 pp. Englisch.…

Condizione: New. Dieser Artikel ist ein Print on Demand Artikel und wird nach Ihrer Bestellung fuer Sie gedruckt.

Buch. Condizione: Neu. This item is printed on demand - it takes 3-4 days longer - Neuware -This book uniquely combines literature from different research fields of marketing, such as social and psychological perspectives, behavioral sciences, the digital era, sustainability, and corporate social responsibility, to present a multidisciplinary approach to marketing. With a diverse authorship bringing together the research and the expertise of multiple scholars, the combination of contexts and research fields in this book will illuminate the scope of marketing for researchers in the field.It discusses questions and issues such as innovative approaches to marketing in the digital era, the role of AI in modern neuromarketing approaches and the current marketing practices regarding corporate and social responsibility and sustainability.Covering a range of topics from green fiscal policies to accessible marketing practices as well as current trends in technologies in marketing, such as AI applications and digital transformations, this book will be a critical literature source due to its synergistic properties. 308 pp. Englisch.…

Buch. Condizione: Neu. nach der Bestellung gedruckt Neuware - Printed after ordering - This book uniquely combines literature from different research fields of marketing, such as social and psychological perspectives, behavioral sciences, the digital era, sustainability, and corporate social responsibility, to present a multidisciplinary approach to marketing. With a diverse authorship bringing together the research and the expertise of multiple scholars, the combination of contexts and research fields in this book will illuminate the scope of marketing for researchers in the field.It discusses questions and issues such as innovative approaches to marketing in the digital era, the role of AI in modern neuromarketing approaches and the current marketing practices regarding corporate and social responsibility and sustainability.Covering a range of topics from green fiscal policies to accessible marketing practices as well as current trends in technologies in marketing, such as AI applications and digital transformations, this book will be a critical literature source due to its synergistic properties.…

Taschenbuch. Condizione: Neu. This item is printed on demand - Print on Demand Titel. Neuware Springer Verlag GmbH, Tiergartenstr. 17, 69121 Heidelberg 308 pp. Englisch.

Buch. Condizione: Neu. This item is printed on demand - Print on Demand Titel. Neuware -This book uniquely combines literature from different research fields of marketing, such as social and psychological perspectives, behavioral sciences, the digital era, sustainability, and corporate social responsibility, to present a multidisciplinary approach to marketing. With a diverse authorship bringing together the research and the expertise of multiple scholars, the combination of contexts and research fields in this book will illuminate the scope of marketing for researchers in the field.It discusses questions and issues such as innovative approaches to marketing in the digital era, the role of AI in modern neuromarketing approaches and the current marketing practices regarding corporate and social responsibility and sustainability. Covering a range of topics from green fiscal policies to accessible marketing practices as well as current trends in technologies in marketing, such as AI applications and digital transformations, this book will be a critical literature source due to its synergistic properties.Springer-Verlag GmbH, Tiergartenstr. 17, 69121 Heidelberg 308 pp. Englisch.…