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  • Lingua: Inglese

    Editore: McGraw-Hill Education, 2020

    1260460223 / 9781260460223

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    Da: World of Books (was SecondSale), Montgomery, IL, U.S.A.World of Books (was SecondSale)

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    Condizione: Usato - Buono

    EUR 4,98

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    Quantità: 1 disponibili

    Hardback. Condizione: Good. From the former Head of Brand Strategy at Reddit comes a proven and thought-provoking approach to the digital economy and how brands can create authentic engagement that is rooted in the fundamental motivations behind human psychology Leading marketing practitioner and thought leader Joe Federer draws on evolutionary biology, anthropology, neuroanatomy, and psychology, as well as more than a decade of hands-on experience, to explain why people act so differently in various online spaces and what they are seeking from participating in each one. With a framework based on Freud?s Id, Ego, and Superego model of the human psyche, he demonstrates how the internet is a digital reflection of the collective human psyche and how different social networks correspond to different mindsets: platforms like Reddit to the unfiltered Id, Facebook and Twitter to the managed Ego, and Instagram to the ideal Superego. In the same way you behave differently when you?re home alone, out with friends, communicating with family, or interacting with coworkers, people act and express themselves differently in these various online spaces. Context matters. Understanding this will enable you to develop and execute effective engagement strategies to reach your target audiences on each social network. Learn:how to create content that drives sharing and word-of-mouthhow brands can fit natively into different types of social channelshow to balance branded social presences across different networkswhy authenticity will only grow in importance to consumersFascinating and deeply compelling, The Hidden Psychology of Social Networks will equip you to make vastly more efficient use of your media buys, establish more thoughtful strategies, develop better creative, and, in the end, deliver more effective marketing that provides value.…

  • Lingua: Inglese

    Editore: McGraw-Hill Companies, 2020

    1260460223 / 9781260460223

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    Da: ThriftBooks-Dallas, Dallas, TX, U.S.A.ThriftBooks-Dallas

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    Condizione: Usato - Molto buono

    EUR 8,59

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    Spedito in U.S.A.

    Quantità: 1 disponibili

    Hardcover. Condizione: Very Good. No Jacket. Former library book; May have limited writing in cover pages. Pages are unmarked. ~ ThriftBooks: Read More, Spend Less.

  • Lingua: Inglese

    Editore: McGraw-Hill Companies, 2020

    1260460223 / 9781260460223

    • Rilegato

    Da: ThriftBooks-Dallas, Dallas, TX, U.S.A.ThriftBooks-Dallas

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    Condizione: Usato - Molto buono

    EUR 8,59

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    Spedito in U.S.A.

    Quantità: 1 disponibili

    Hardcover. Condizione: Very Good. No Jacket. Missing dust jacket; May have limited writing in cover pages. Pages are unmarked. ~ ThriftBooks: Read More, Spend Less.

  • Lingua: Inglese

    Editore: McGraw-Hill Companies, 2020

    1260460223 / 9781260460223

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    Da: ThriftBooks-Atlanta, AUSTELL, GA, U.S.A.ThriftBooks-Atlanta

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    Condizione: Usato - Molto buono

    EUR 8,59

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    Spedito in U.S.A.

    Quantità: 1 disponibili

    Hardcover. Condizione: Very Good. No Jacket. Missing dust jacket; May have limited writing in cover pages. Pages are unmarked. ~ ThriftBooks: Read More, Spend Less.

  • Lingua: Inglese

    Editore: McGraw Hill, 2020

    1260460223 / 9781260460223

    • Rilegato

    Da: GreatBookPrices, Columbia, MD, U.S.A.GreatBookPrices

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    Condizione: Usato - Come nuovo

    EUR 27,00

    EUR 2,32 spedizione 
    Spedito in U.S.A.

    Quantità: 3 disponibili

    Condizione: As New. Unread book in perfect condition.

  • Lingua: Inglese

    Editore: McGraw Hill, 2020

    1260460223 / 9781260460223

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    Da: GreatBookPrices, Columbia, MD, U.S.A.GreatBookPrices

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    Condizione: Nuovo

    EUR 28,22

    EUR 2,32 spedizione 
    Spedito in U.S.A.

    Quantità: 3 disponibili

    Condizione: New.

  • Lingua: Inglese

    Editore: McGraw-Hill Education 9/9/2020, 2020

    1260460223 / 9781260460223

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    Da: BargainBookStores, Grand Rapids, MI, U.S.A.BargainBookStores

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    Condizione: Nuovo

    EUR 30,62

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    Quantità: 5 disponibili

    Hardback or Cased Book. Condizione: New. The Hidden Psychology of Social Networks: How Brands Create Authentic Engagement by Understanding What Motivates Us. Book.

  • Lingua: Inglese

    Editore: McGraw Hill, 2020

    1260460223 / 9781260460223

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    Da: medimops, Berlin, Germaniamedimops

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    Condizione: Usato - Molto buono

    EUR 25,59

    EUR 10,00 spedizione 
    Spedito da Germania a U.S.A.

    Quantità: 1 disponibili

    Condizione: very good. Gut/Very good: Buch bzw. Schutzumschlag mit wenigen Gebrauchsspuren an Einband, Schutzumschlag oder Seiten. / Describes a book or dust jacket that does show some signs of wear on either the binding, dust jacket or pages.

  • Lingua: Inglese

    Editore: McGraw Hill, 2020

    1260460223 / 9781260460223

    • Rilegato

    Da: GreatBookPricesUK, Woodford Green, Regno UnitoGreatBookPricesUK

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    Condizione: Usato - Come nuovo

    EUR 37,93

    EUR 17,44 spedizione 
    Spedito da Regno Unito a U.S.A.

    Quantità: 2 disponibili

    Condizione: As New. Unread book in perfect condition.

  • Lingua: Inglese

    Editore: McGraw Hill, 2020

    1260460223 / 9781260460223

    • Rilegato

    Da: GreatBookPricesUK, Woodford Green, Regno UnitoGreatBookPricesUK

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    Condizione: Nuovo

    EUR 38,89

    EUR 17,44 spedizione 
    Spedito da Regno Unito a U.S.A.

    Quantità: 2 disponibili

    Condizione: New.

  • Lingua: Inglese

    Editore: Mcgraw Hill LLC Sep 2020, 2020

    1260460223 / 9781260460223

    • Rilegato

    Da: AHA-BUCH GmbH, Einbeck, GermaniaAHA-BUCH GmbH

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    Condizione: Nuovo

    EUR 44,09

    EUR 35,00 spedizione 
    Spedito da Germania a U.S.A.

    Quantità: 1 disponibili

    Buch. Condizione: Neu. Neuware - From the former Head of Brand Strategy at Reddit comes a proven and thought-provoking approach to the digital economy and how brands can create authentic engagement that is rooted in the fundamental motivations behind human psychology Leading marketing practitioner and thought leader Joe Federer draws on evolutionary biology, anthropology, neuroanatomy, and psychology, as well as more than a decade of hands-on experience, to explain why people act so differently in various online spaces and what they are seeking from participating in each one. With a framework based on Freud's Id, Ego, and Superego model of the human psyche, he demonstrates how the internet is a digital reflection of the collective human psyche and how different social networks correspond to different mindsets: platforms like Reddit to the unfiltered Id, Facebook and Twitter to the managed Ego, and Instagram to the ideal Superego. In the same way you behave differently when you're home alone, out with friends, communicating with family, or interacting with coworkers, people act and express themselves differently in these various online spaces. Context matters. Understanding this will enable you to develop and execute effective engagement strategies to reach your target audiences on each social network. Learn:- how to create content that drives sharing and word-of-mouth- how brands can fit natively into different types of social channels- how to balance branded social presences across different networks- why authenticity will only grow in importance to consumersFascinating and deeply compelling, The Hidden Psychology of Social Networks will equip you to make vastly more efficient use of your media buys, establish more thoughtful strategies, develop better creative, and, in the end, deliver more effective marketing that provides value.…

  • Lingua: Inglese

    Editore: McGraw-Hill Education, OH, 2020

    1260460223 / 9781260460223

    • Rilegato

    Da: AussieBookSeller, Truganina, VIC, AustraliaAussieBookSeller

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    Condizione: Nuovo

    EUR 47,30

    EUR 32,48 spedizione 
    Spedito da Australia a U.S.A.

    Quantità: 1 disponibili

    Hardcover. Condizione: new. Hardcover. From the former Head of Brand Strategy at Reddit comes a proven and thought-provoking approach to the digital economy and how brands can create authentic engagement that is rooted in the fundamental motivations behind human psychology Leading marketing practitioner and thought leader Joe Federer draws on evolutionary biology, anthropology, neuroanatomy, and psychology, as well as more than a decade of hands-on experience, to explain why people act so differently in various online spaces and what they are seeking from participating in each one. With a framework based on Freuds Id, Ego, and Superego model of the human psyche, he demonstrates how the internet is a digital reflection of the collective human psyche and how different social networks correspond to different mindsets: platforms like Reddit to the unfiltered Id, Facebook and Twitter to the managed Ego, and Instagram to the ideal Superego. In the same way you behave differently when youre home alone, out with friends, communicating with family, or interacting with coworkers, people act and express themselves differently in these various online spaces. Context matters. Understanding this will enable you to develop and execute effective engagement strategies to reach your target audiences on each social network. Learn:how to create content that drives sharing and word-of-mouthhow brands can fit natively into different types of social channelshow to balance branded social presences across different networkswhy authenticity will only grow in importance to consumersFascinating and deeply compelling, The Hidden Psychology of Social Networks will equip you to make vastly more efficient use of your media buys, establish more thoughtful strategies, develop better creative, and, in the end, deliver more effective marketing that provides value. Shipping may be from our Sydney, NSW warehouse or from our UK or US warehouse, depending on stock availability.…

  • Lingua: Inglese

    Editore: McGraw-Hill Education, OH, 2020

    1260460223 / 9781260460223

    • Rilegato

    Da: CitiRetail, Stevenage, Regno UnitoCitiRetail

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    Condizione: Nuovo

    EUR 38,91

    EUR 43,02 spedizione 
    Spedito da Regno Unito a U.S.A.

    Quantità: 1 disponibili

    Hardcover. Condizione: new. Hardcover. From the former Head of Brand Strategy at Reddit comes a proven and thought-provoking approach to the digital economy and how brands can create authentic engagement that is rooted in the fundamental motivations behind human psychology Leading marketing practitioner and thought leader Joe Federer draws on evolutionary biology, anthropology, neuroanatomy, and psychology, as well as more than a decade of hands-on experience, to explain why people act so differently in various online spaces and what they are seeking from participating in each one. With a framework based on Freuds Id, Ego, and Superego model of the human psyche, he demonstrates how the internet is a digital reflection of the collective human psyche and how different social networks correspond to different mindsets: platforms like Reddit to the unfiltered Id, Facebook and Twitter to the managed Ego, and Instagram to the ideal Superego. In the same way you behave differently when youre home alone, out with friends, communicating with family, or interacting with coworkers, people act and express themselves differently in these various online spaces. Context matters. Understanding this will enable you to develop and execute effective engagement strategies to reach your target audiences on each social network. Learn:how to create content that drives sharing and word-of-mouthhow brands can fit natively into different types of social channelshow to balance branded social presences across different networkswhy authenticity will only grow in importance to consumersFascinating and deeply compelling, The Hidden Psychology of Social Networks will equip you to make vastly more efficient use of your media buys, establish more thoughtful strategies, develop better creative, and, in the end, deliver more effective marketing that provides value. Shipping may be from our UK warehouse or from our Australian or US warehouses, depending on stock availability.…

  • Lingua: Inglese

    Editore: MCGRAW HILL BOOK CO, 2020

    1260460223 / 9781260460223

    • Rilegato

    Da: moluna, Greven, Germaniamoluna

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    Condizione: Nuovo

    EUR 34,32

    EUR 48,99 spedizione 
    Spedito da Germania a U.S.A.

    Quantità: Più di 20 disponibili

    Condizione: New. &Uumlber den AutorJoe Federer is the former Head of Brand Strategy at Reddit, where he helped reposition the platform s narrative to the larger world of advertising and drove revenue growth of over 10X in its first year in market.

  • Lingua: Inglese

    7522129680 / 9787522129686

    • Brossura

    Da: liu xing, Nanjing, JS, Cinaliu xing

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    Condizione: Nuovo

    EUR 103,46

    EUR 15,80 spedizione 
    Spedito da Cina a U.S.A.

    Quantità: 1 disponibili

    paperback. Condizione: New. Language:Chinese.Paperback.Pub Date:2024-01 Publisher: China Science and Technology Press. China Atomic Energy Press Why do people behave so differently in various cyberspaces? What do people seek in every cyberspace they participate in? Why authenticity Increasingly important to consumers? How do different social networks correspond to different modes of thinking? This book uses evolutionary biology. anthropology. neuroanatomy and psychology. as well as the author's more than ten years of pr.…

  • Lingua: Inglese

    Editore: McGraw-Hill Education, OH, 2020

    1260460223 / 9781260460223

    • Rilegato
    • Print on Demand

    Da: Grand Eagle Retail, Bensenville, IL, U.S.A.Grand Eagle Retail

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    Condizione: Nuovo

    EUR 35,15

     Spedizione gratuita 
    Spedito in U.S.A.

    Quantità: 1 disponibili

    Hardcover. Condizione: new. Hardcover. From the former Head of Brand Strategy at Reddit comes a proven and thought-provoking approach to the digital economy and how brands can create authentic engagement that is rooted in the fundamental motivations behind human psychology Leading marketing practitioner and thought leader Joe Federer draws on evolutionary biology, anthropology, neuroanatomy, and psychology, as well as more than a decade of hands-on experience, to explain why people act so differently in various online spaces and what they are seeking from participating in each one. With a framework based on Freuds Id, Ego, and Superego model of the human psyche, he demonstrates how the internet is a digital reflection of the collective human psyche and how different social networks correspond to different mindsets: platforms like Reddit to the unfiltered Id, Facebook and Twitter to the managed Ego, and Instagram to the ideal Superego. In the same way you behave differently when youre home alone, out with friends, communicating with family, or interacting with coworkers, people act and express themselves differently in these various online spaces. Context matters. Understanding this will enable you to develop and execute effective engagement strategies to reach your target audiences on each social network. Learn:how to create content that drives sharing and word-of-mouthhow brands can fit natively into different types of social channelshow to balance branded social presences across different networkswhy authenticity will only grow in importance to consumersFascinating and deeply compelling, The Hidden Psychology of Social Networks will equip you to make vastly more efficient use of your media buys, establish more thoughtful strategies, develop better creative, and, in the end, deliver more effective marketing that provides value. This item is printed on demand. Shipping may be from multiple locations in the US or from the UK, depending on stock availability.…

  • Lingua: Inglese

    Editore: McGraw-Hill Education, 2020

    1260460223 / 9781260460223

    • Rilegato
    • Print on Demand

    Da: THE SAINT BOOKSTORE, Southport, Regno UnitoTHE SAINT BOOKSTORE

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    Condizione: Nuovo

    EUR 40,95

    EUR 18,62 spedizione 
    Spedito da Regno Unito a U.S.A.

    Quantità: Più di 20 disponibili

    Hardback. Condizione: New. This item is printed on demand. New copy - Usually dispatched within 5-9 working days.

  • Altre immagini

    Editore: FisicalBook, 1900

    6558000911 / 9786558000914

    • Brossura
    • Print on Demand

    Da: Distribras, NESPOULS, FranciaDistribras

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    Condizione: Nuovo

    EUR 36,19

    EUR 39,98 spedizione 
    Spedito da Francia a U.S.A.

    Quantità: 10 disponibili

    Condizione: New. WE CAN PROVIDE ANY BOOK FROM BRAZIL ! ---- All our books are Shipped with Fedex or the Brasilian Post for standard Shipment, Fedex or DHL for expedited shipment. ---- For more information, please contact us. ---- The book will be sent from Brazil. ----- This is a Print on Demand book (POD).…