florence j goodman editor (1 risultati)

Hardcover. Condizione: Near Very Good - Fine conditio. NOT a library discard (illustratore). First Edition (so stated). Los Angeles, California: gee tee bee, 1978. Condition of the cover is rated Near Very Good due to moderate wear at the spine ends. NOT bad -- PHOTOS UPON REQUEST. Bright and shiny. NO fading. FINE inside. NO owner's name or bookplate. NOT a library discard. NOT a remainder. A few sentences underlined on pages 6-7 only, and a few more neatly highlighted in yellow on pages 206-207 only. All other pages are crisp, clean and unmarked -- apparently seldom read. 1978. First Edition is so stated on the copyright page. Illustrated with diagram. Index. Bound in the original brown and tan laminated boards, with photo and biography of the author on the rear cover. From a Sept. 2000 review by ZoAnn Reinmuth: "5 Stars. A one book library!! I have read (and own) several art marketing books and this is by far the best one yet. It is very complete in every aspect of art marketing. The table of contents alone is 7 pages long!! Goodman starts out discussing the psychology of art collectors and how to get to understand them. This alone is worth the price of the book! Imagine knowing how to think like a buyer!! From there is covers how to promote the art, creating a marketing plan, how to design a gallery, pricing, ethics, contracts, hiring and training gallery employees, etc. The only problem - if you want to call it that - is that it reads like a text book and takes a little time going through, but the reading is easy, unlike most text books. This is a must have for gallery owners, artists, art reps and anyone interested in making a living in the arts.". First Edition (so stated). Hardcover. Near Very Good - Fine conditio/No dust jacket, as issued. Illus. by NOT a library discard. 8vo. ix, 501pp. Great Packaging, Fast Shipping.