Gull shamaila (19 risultati)

Condizione: New. pp. 88.

Paperback. Condizione: Brand New. 100 pages. 8.66x5.91x0.23 inches. In Stock.

Taschenbuch. Condizione: Neu. Effects of CSR on Customer Retention in Different Sectors of Pakistan | A study of CSR and customer retention in banking, cellular and fast food sectors of Pakistan | Shamaila Gull (u. a.) | Taschenbuch | 100 S. | Englisch | 2011 | LAP LAMBERT Academic Publishing | EAN 9783846556054 | Verantwortliche Person für die EU: BoD - Books on Demand, In de Tarpen 42, 22848 Norderstedt, info[at]bod[dot]de | Anbieter: preigu.…

Taschenbuch. Condizione: Neu. Negative Reciprocity, Deviance and Organizational Ethics | Negative Reciprocity and Association between the Perceived Ethical Values and Organizational Deviance among Different Industrial Sectors of Pakistan | Shamaila Gull (u. a.) | Taschenbuch | Englisch | VDM Verlag Dr. Müller | EAN 9783639374131 | Verantwortliche Person für die EU: preigu GmbH & Co. KG, Lengericher Landstr. 19, 49078 Osnabrück, mail[at]preigu[dot]de | Anbieter: preigu.…

paperback. Condizione: New. NEW. SHIPS FROM MULTIPLE LOCATIONS. book.

paperback. Condizione: New. NEW. SHIPS FROM MULTIPLE LOCATIONS. book.

Taschenbuch. Condizione: Neu. Consumer Demographics, Retail Store Attributes and Store Choice | Consumer Demographics, Retail Store Attributes and Store Choice in Grocery Market of Lahore, Pakistan | Shamaila Gull (u. a.) | Taschenbuch | 88 S. | Englisch | 2012 | LAP LAMBERT Academic Publishing | EAN 9783659217432 | Verantwortliche Person für die EU: LAP Lambert Academic Publishing, Brivibas Gatve 197, 1039 RIGA, LETTLAND, customerservice[at]vdm-vsg[dot]de | Anbieter: preigu.…

Taschenbuch. Condizione: Neu. Advertising, Sales Promotion and Brand Switching | Influence of Advertising and Sale Promotion on Brand Switching in Telecommunication Industry of Pakistan | Shamaila Gull (u. a.) | Taschenbuch | 116 S. | Englisch | 2012 | LAP LAMBERT Academic Publishing | EAN 9783659225925 | Verantwortliche Person für die EU: LAP Lambert Academic Publishing, Brivibas Gatve 197, 1039 RIGA, LETTLAND, customerservice[at]vdm-vsg[dot]de | Anbieter: preigu.…

Taschenbuch. Condizione: Neu. This item is printed on demand - it takes 3-4 days longer - Neuware -This research was conducted to understand the impact of various promotional tools on brand switching in telecommunication sector of Pakistan. There are five major players in the industry and an intensive competition is going on among these. Companies are offering more and more new products at competitive prices. The study explores different responses of the customers, generated as a result of advertising and sales promotion, to know their impact on brand switching.The study can provide an insight on how to build the strategies for multiple loyalty programs and thus will help different organizations in Pakistan to understand that how they can manage their promotional tools for not only attracting new customers but also for retaining their loyal customers. In addition to this, different demographic variables were also studied in relation to advertising and sales promotion to know their impact. 116 pp. Englisch.…

Taschenbuch. Condizione: Neu. This item is printed on demand - it takes 3-4 days longer - Neuware -The study was conducted to find out the effects that Consumer demographics and store attributes have on consumer choice and to provide an overall understanding of the factors which lead to the grocery consumer s selection of a particular store in grocery market place of Lahore, Pakistan. The study focuses first on developing a profile of the consumers based on their demographic characteristics and also the type of retail outlet in which they shop. Moreover the study also helps to describe the grocery buying behavior of the consumer and also tried to understand the relationship between demographics and in- store attributes. Additionally, the study also highlighted different store attributes along with the demographics and their combined effect on the behavior of the consumers when choosing a grocery store. 88 pp. Englisch.…

Taschenbuch. Condizione: Neu. This item is printed on demand - it takes 3-4 days longer - Neuware -This research is an important progress in the literature of CSR and consumer behavior as it has used a model that joins CSR activities, consumer awareness and product/service quality and consumer s satisfaction to determine their impact on consumer purchase intentions and finally consumer retention behavior. This research scientifically determines the awareness level of consumers regarding CSR actions, consumer satisfaction occurring out of product/service quality of the same corporation and then their effect on consumer purchase behavior and future retention behavior. The major objectives to conduct this research are to analyze, evaluate and document the impact of CSR on consumer retention in banking, cellular and fast food sectors of Pakistan, to investigate a relationship between CSR and consumer retention, to determine the importance of a company s CSR activities to consumers, to determine the other factors along with CSR that can influence the consumer purchase intentions and afterwards gain consumer retention/loyalty. 100 pp. Englisch.…

Condizione: New. Print on Demand pp. 88 2:B&W 6 x 9 in or 229 x 152 mm Perfect Bound on Creme w/Gloss Lam.

Condizione: New. PRINT ON DEMAND pp. 88.

Condizione: New. Dieser Artikel ist ein Print on Demand Artikel und wird nach Ihrer Bestellung fuer Sie gedruckt. Autor/Autorin: Gull ShamailaMs. Shamaila Gull is working as lecturer at Institute of Business and Information Technology, Punjab University. Her area of research is MANAGEMENT. The second author Ms. Rauf Alam is a graduated student of Institute of .…

Condizione: New. Dieser Artikel ist ein Print on Demand Artikel und wird nach Ihrer Bestellung fuer Sie gedruckt. Autor/Autorin: Gull ShamailaMs. Shamaila Gull is lecturer at Institute of Business and Information Technology, University of the Punjab. Her specialization is in Marketing. She has several publications in different international journals. The secon.…

Condizione: New. Dieser Artikel ist ein Print on Demand Artikel und wird nach Ihrer Bestellung fuer Sie gedruckt. Autor/Autorin: Gull ShamailaMs. Shamaila Gull has been working as lecturer at University of the Punjab since 2005. Her specialization is in Marketing. Her several research manuscripts have been published by different international publishers. Secon.…

Taschenbuch. Condizione: Neu. This item is printed on demand - Print on Demand Titel. Neuware -This research is an important progress in the literature of CSR and consumer behavior as it has used a model that joins CSR activities, consumer awareness and product/service quality and consumer¿s satisfaction to determine their impact on consumer purchase intentions and finally consumer retention behavior. This research scientifically determines the awareness level of consumers regarding CSR actions, consumer satisfaction occurring out of product/service quality of the same corporation and then their effect on consumer purchase behavior and future retention behavior. The major objectives to conduct this research are to analyze, evaluate and document the impact of CSR on consumer retention in banking, cellular and fast food sectors of Pakistan, to investigate a relationship between CSR and consumer retention, to determine the importance of a company¿s CSR activities to consumers, to determine the other factors along with CSR that can influence the consumer purchase intentions and afterwards gain consumer retention/loyalty.VDM Verlag, Dudweiler Landstraße 99, 66123 Saarbrücken 100 pp. Englisch.…

Kartoniert / Broschiert. Condizione: New. Dieser Artikel ist ein Print on Demand Artikel und wird nach Ihrer Bestellung fuer Sie gedruckt. Autor/Autorin: Gull ShamailaMs. Shamaila Gull is working as lecturer at Punjab University, Lahore, Pakistan . Her major area of interest is Management. Second author, Ms. Farah Saleem has recently graduated from IBIT, Punjab University. She has .…

Taschenbuch. Condizione: Neu. nach der Bestellung gedruckt Neuware - Printed after ordering - Despite the vast research on organizational ethics and organizational deviance, little is known about the perspective of Pakistan on it. Perceived organizational ethical values refer to employees' beliefs concerning what practices are acceptable or appropriate in their organization. These perceptions are a significant factor in employee behavior, with normative influence often assumed to be the underlying mechanism. This thesis incorporates another theoretical lens, namely social exchange theory, and, in particular, negative reciprocity, to suggest that mistreatment at work in the form of abusive supervision and lack of organizational support may undermine the normative influence of perceived ethical values. The results indicate a negative association between perceived organizational ethical values and organizational deviance. This generally negative association was strengthened by abusive supervision with the effect of negative reciprocity on employee behavior, especially when the employer's action seems to be misaligned with perceived organizational ethical values.…