Holt d b (200 risultati)

- Rilegato
Da: World of Books (was SecondSale), Montgomery, IL, U.S.A.World of Books (was SecondSale)
Contatta il venditoreVenditore con 5 stelleCondizione: Usato - Buono
EUR 5,24
Spedizione gratuitaSpedito in U.S.A.Quantità: 2 disponibili
Condizione: Good. Item in good condition. Textbooks may not include supplemental items i.e. CDs, access codes etc.

- Rilegato
Da: World of Books (was SecondSale), Montgomery, IL, U.S.A.World of Books (was SecondSale)
Contatta il venditoreVenditore con 5 stelleCondizione: Usato - Molto buono
EUR 5,24
Spedizione gratuitaSpedito in U.S.A.Quantità: 2 disponibili
Condizione: Very Good. Item in very good condition! Textbooks may not include supplemental items i.e. CDs, access codes etc.

- Rilegato
Da: Zoom Books Company, Lynden, WA, U.S.A.Zoom Books Company
Contatta il venditoreVenditore con 5 stelleCondizione: Usato - Molto buono
EUR 5,25
Spedizione gratuitaSpedito in U.S.A.Quantità: 1 disponibili
Condizione: very_good. Book is in very good condition and may include minimal underlining highlighting. The book can also include "From the library of" labels. May not contain miscellaneous items toys, dvds, etc. . We offer 100% money back guarantee and 24 7 customer service.

Lingua: Inglese
Editore: Harvard Business Review Press (edition Illustrated), 2004
- Rilegato
Da: BooksRun, Philadelphia, PA, U.S.A.BooksRun
Contatta il venditoreVenditore con 5 stelleCondizione: Usato - Discreto
EUR 5,67
Spedizione gratuitaSpedito in U.S.A.Quantità: 1 disponibili
Hardcover. Condizione: Fair. Illustrated. With dust jacket. The item might be beaten up but readable. May contain markings or highlighting, as well as stains, bent corners, or any other major defect, but the text is not obscured in any way.

- Rilegato
Da: Half Price Books Inc., Dallas, TX, U.S.A.Half Price Books Inc.
Contatta il venditoreVenditore con 5 stelleCondizione: Usato - Molto buono
EUR 2,66
EUR 3,22 spedizioneSpedito in U.S.A.Quantità: 1 disponibili
Hardcover. Condizione: Very Good. Connecting readers with great books since 1972! Used books may not include companion materials, and may have some shelf wear or limited writing. We ship orders daily and Customer Service is our top priority.

- Rilegato
Da: Goodwill Books, Hillsboro, OR, U.S.A.Goodwill Books
Contatta il venditoreVenditore con 5 stelleCondizione: Usato - Discreto
EUR 2,55
EUR 3,43 spedizioneSpedito in U.S.A.Quantità: 1 disponibili
Condizione: acceptable. Fairly worn, but readable and intact. If applicable: Dust jacket, disc or access code may not be included.

- Rilegato
Da: ThriftBooks-Atlanta, AUSTELL, GA, U.S.A.ThriftBooks-Atlanta
Contatta il venditoreVenditore con 5 stelleCondizione: Usato - Buono
EUR 6,09
Spedizione gratuitaSpedito in U.S.A.Quantità: 1 disponibili
Hardcover. Condizione: Good. No Jacket. Former library book; Pages can have notes/highlighting. Spine may show signs of wear. ~ ThriftBooks: Read More, Spend Less.

- Rilegato
Da: ThriftBooks-Reno, Reno, NV, U.S.A.ThriftBooks-Reno
Contatta il venditoreVenditore con 5 stelleCondizione: Usato - Discreto
EUR 6,09
Spedizione gratuitaSpedito in U.S.A.Quantità: 1 disponibili
Hardcover. Condizione: Fair. No Jacket. Readable copy. Pages may have considerable notes/highlighting. ~ ThriftBooks: Read More, Spend Less.

- Rilegato
Da: ThriftBooks-Phoenix, Phoenix, AZ, U.S.A.ThriftBooks-Phoenix
Contatta il venditoreVenditore con 5 stelleCondizione: Usato - Buono
EUR 6,09
Spedizione gratuitaSpedito in U.S.A.Quantità: 1 disponibili
Hardcover. Condizione: Good. No Jacket. Pages can have notes/highlighting. Spine may show signs of wear. ~ ThriftBooks: Read More, Spend Less.

- Rilegato
Da: ThriftBooks-Atlanta, AUSTELL, GA, U.S.A.ThriftBooks-Atlanta
Contatta il venditoreVenditore con 5 stelleCondizione: Usato - Molto buono
EUR 6,09
Spedizione gratuitaSpedito in U.S.A.Quantità: 1 disponibili
Hardcover. Condizione: Very Good. No Jacket. Former library book; May have limited writing in cover pages. Pages are unmarked. ~ ThriftBooks: Read More, Spend Less.

- Rilegato
Da: ThriftBooks-Phoenix, Phoenix, AZ, U.S.A.ThriftBooks-Phoenix
Contatta il venditoreVenditore con 5 stelleCondizione: Usato - Molto buono
EUR 6,09
Spedizione gratuitaSpedito in U.S.A.Quantità: 1 disponibili
Hardcover. Condizione: Very Good. No Jacket. Missing dust jacket; May have limited writing in cover pages. Pages are unmarked. ~ ThriftBooks: Read More, Spend Less.

- Rilegato
Da: ThriftBooks-Dallas, Dallas, TX, U.S.A.ThriftBooks-Dallas
Contatta il venditoreVenditore con 5 stelleCondizione: Usato - Buono
EUR 6,09
Spedizione gratuitaSpedito in U.S.A.Quantità: 1 disponibili
Hardcover. Condizione: Good. No Jacket. Pages can have notes/highlighting. Spine may show signs of wear. ~ ThriftBooks: Read More, Spend Less.

- Rilegato
Da: ThriftBooks-Reno, Reno, NV, U.S.A.ThriftBooks-Reno
Contatta il venditoreVenditore con 5 stelleCondizione: Usato - Molto buono
EUR 6,09
Spedizione gratuitaSpedito in U.S.A.Quantità: 1 disponibili
Hardcover. Condizione: Very Good. No Jacket. Former library book; May have limited writing in cover pages. Pages are unmarked. ~ ThriftBooks: Read More, Spend Less.

- Rilegato
Da: ThriftBooks-Dallas, Dallas, TX, U.S.A.ThriftBooks-Dallas
Contatta il venditoreVenditore con 5 stelleCondizione: Usato - Molto buono
EUR 6,09
Spedizione gratuitaSpedito in U.S.A.Quantità: 1 disponibili
Hardcover. Condizione: Very Good. No Jacket. Missing dust jacket; May have limited writing in cover pages. Pages are unmarked. ~ ThriftBooks: Read More, Spend Less.

- Rilegato
Da: ThriftBooks-Reno, Reno, NV, U.S.A.ThriftBooks-Reno
Contatta il venditoreVenditore con 5 stelleCondizione: Usato - Molto buono
EUR 6,09
Spedizione gratuitaSpedito in U.S.A.Quantità: 2 disponibili
Hardcover. Condizione: Very Good. No Jacket. May have limited writing in cover pages. Pages are unmarked. ~ ThriftBooks: Read More, Spend Less.

- Rilegato
Da: ThriftBooks-Phoenix, Phoenix, AZ, U.S.A.ThriftBooks-Phoenix
Contatta il venditoreVenditore con 5 stelleCondizione: Usato - Molto buono
EUR 6,09
Spedizione gratuitaSpedito in U.S.A.Quantità: 1 disponibili
Hardcover. Condizione: Very Good. No Jacket. May have limited writing in cover pages. Pages are unmarked. ~ ThriftBooks: Read More, Spend Less.

- Rilegato
Da: ThriftBooks-Atlanta, AUSTELL, GA, U.S.A.ThriftBooks-Atlanta
Contatta il venditoreVenditore con 5 stelleCondizione: Usato - Molto buono
EUR 6,09
Spedizione gratuitaSpedito in U.S.A.Quantità: 2 disponibili
Hardcover. Condizione: Very Good. No Jacket. May have limited writing in cover pages. Pages are unmarked. ~ ThriftBooks: Read More, Spend Less.

- Rilegato
Da: ThriftBooks-Dallas, Dallas, TX, U.S.A.ThriftBooks-Dallas
Contatta il venditoreVenditore con 5 stelleCondizione: Usato - Molto buono
EUR 6,09
Spedizione gratuitaSpedito in U.S.A.Quantità: 2 disponibili
Hardcover. Condizione: Very Good. No Jacket. May have limited writing in cover pages. Pages are unmarked. ~ ThriftBooks: Read More, Spend Less.

- Rilegato
Da: Better World Books: West, Reno, NV, U.S.A.Better World Books: West
Contatta il venditoreVenditore con 5 stelleCondizione: Usato - Buono
EUR 6,12
Spedizione gratuitaSpedito in U.S.A.Quantità: 1 disponibili
Condizione: Good. Pages intact with minimal writing/highlighting. The binding may be loose and creased. Dust jackets/supplements are not included. Stock photo provided. Product includes identifying sticker. Better World Books: Buy Books. Do Good.

- Rilegato
Da: Better World Books: West, Reno, NV, U.S.A.Better World Books: West
Contatta il venditoreVenditore con 5 stelleCondizione: Usato - Molto buono
EUR 6,12
Spedizione gratuitaSpedito in U.S.A.Quantità: 1 disponibili
Condizione: Very Good. Pages intact with possible writing/highlighting. Binding strong with minor wear. Dust jackets/supplements may not be included. Stock photo provided. Product includes identifying sticker. Better World Books: Buy Books. Do Good.

- Rilegato
Da: Better World Books, Mishawaka, IN, U.S.A.Better World Books
Contatta il venditoreVenditore con 5 stelleCondizione: Usato - Molto buono
EUR 6,12
Spedizione gratuitaSpedito in U.S.A.Quantità: 1 disponibili
Condizione: Very Good. Former library copy. Pages intact with possible writing/highlighting. Binding strong with minor wear. Dust jackets/supplements may not be included. Includes library markings. Stock photo provided. Product includes identifying sticker. Better World Books: Buy Books. Do Good.

- Rilegato
Da: Better World Books, Mishawaka, IN, U.S.A.Better World Books
Contatta il venditoreVenditore con 5 stelleCondizione: Usato - Buono
EUR 6,12
Spedizione gratuitaSpedito in U.S.A.Quantità: 3 disponibili
Condizione: Good. Pages intact with minimal writing/highlighting. The binding may be loose and creased. Dust jackets/supplements are not included. Stock photo provided. Product includes identifying sticker. Better World Books: Buy Books. Do Good.

- Rilegato
Da: Better World Books, Mishawaka, IN, U.S.A.Better World Books
Contatta il venditoreVenditore con 5 stelleCondizione: Usato - Buono
EUR 6,12
Spedizione gratuitaSpedito in U.S.A.Quantità: 3 disponibili
Condizione: Good. Former library copy. Pages intact with minimal writing/highlighting. The binding may be loose and creased. Dust jackets/supplements are not included. Includes library markings. Stock photo provided. Product includes identifying sticker. Better World Books: Buy Books. Do Good.

- Rilegato
Da: Greenworld Books, arlington, TX, U.S.A.Greenworld Books
Contatta il venditoreVenditore con 5 stelleCondizione: Usato - Molto buono
EUR 6,18
Spedizione gratuitaSpedito in U.S.A.Quantità: 1 disponibili
Condizione: very_good. Fast Free Shipping â" Very Good condition book with a firm cover and clean pages. Shows normal use and some light wear or limited notes markings. A solid, nice copy to enjoy.

- Rilegato
Da: World of Books Inc, Montgomery, IL, U.S.A.World of Books Inc
Contatta il venditoreVenditore con 2 stelleCondizione: Usato - Molto buono
EUR 7,01
Spedizione gratuitaSpedito in U.S.A.Quantità: 2 disponibili
Hardback. Condizione: Very Good. Coca-Cola. Harley-Davidson. Nike. Budweiser. Valued by customers more for what they symbolize than for what they do, products like these are more than brands--they are cultural icons. How do managers create brands that resonate so powerfully with consumers? Based on extensive historical analyses…of some of America's most successful iconic brands, including ESPN, Mountain Dew, Volkswagen, Budweiser, and Harley-Davidson, this book presents the first systematic model to explain how brands become icons. Douglas B. Holt shows how iconic brands create identity myths that, through powerful symbolism, soothe collective anxieties resulting from acute social change. Holt warns that icons can't be built through conventional branding strategies, which focus on benefits, brand personalities, and emotional relationships. Instead, he calls for a deeper cultural perspective on traditional marketing themes like targeting, positioning, brand equity, and brand loyalty--and outlines a distinctive set of cultural branding principles that will radically alter how companies approach everything from marketing strategy to market research to hiring and training managers. Until now, Holt shows, even the most successful iconic brands have emerged more by intuition and serendipity than by design. With How Brands Become Icons, managers can leverage the principles behind some of the most successful brands of the last half-century to build their own iconic brands. Douglas B. Holt is associate professor of Marketing at Harvard Business School.

- Rilegato
Da: World of Books Inc, Montgomery, IL, U.S.A.World of Books Inc
Contatta il venditoreVenditore con 2 stelleCondizione: Usato - Buono
EUR 7,01
Spedizione gratuitaSpedito in U.S.A.Quantità: 2 disponibili
Hardback. Condizione: Good. Coca-Cola. Harley-Davidson. Nike. Budweiser. Valued by customers more for what they symbolize than for what they do, products like these are more than brands--they are cultural icons. How do managers create brands that resonate so powerfully with consumers? Based on extensive historical analyses of so…me of America's most successful iconic brands, including ESPN, Mountain Dew, Volkswagen, Budweiser, and Harley-Davidson, this book presents the first systematic model to explain how brands become icons. Douglas B. Holt shows how iconic brands create identity myths that, through powerful symbolism, soothe collective anxieties resulting from acute social change. Holt warns that icons can't be built through conventional branding strategies, which focus on benefits, brand personalities, and emotional relationships. Instead, he calls for a deeper cultural perspective on traditional marketing themes like targeting, positioning, brand equity, and brand loyalty--and outlines a distinctive set of cultural branding principles that will radically alter how companies approach everything from marketing strategy to market research to hiring and training managers. Until now, Holt shows, even the most successful iconic brands have emerged more by intuition and serendipity than by design. With How Brands Become Icons, managers can leverage the principles behind some of the most successful brands of the last half-century to build their own iconic brands. Douglas B. Holt is associate professor of Marketing at Harvard Business School.

- Rilegato
Da: Dream Books Co., Denver, CO, U.S.A.Dream Books Co.
Contatta il venditoreVenditore con 5 stelleCondizione: Usato - Discreto
EUR 7,11
Spedizione gratuitaSpedito in U.S.A.Quantità: 1 disponibili
Condizione: acceptable. This copy has clearly been enjoyedâ"expect noticeable shelf wear and some minor creases to the cover. Binding is strong, and all pages are legible. May contain previous library markings or stamps.

- Rilegato
Da: HPB-Diamond, Dallas, TX, U.S.A.HPB-Diamond
Contatta il venditoreVenditore con 5 stelleCondizione: Usato - Molto buono
EUR 4,43
EUR 3,22 spedizioneSpedito in U.S.A.Quantità: 1 disponibili
Hardcover. Condizione: Very Good. Connecting readers with great books since 1972! Used books may not include companion materials, and may have some shelf wear or limited writing. We ship orders daily and Customer Service is our top priority.

- Rilegato
Da: HPB-Red, Dallas, TX, U.S.A.HPB-Red
Contatta il venditoreVenditore con 5 stelleCondizione: Usato - Buono
EUR 4,43
EUR 3,22 spedizioneSpedito in U.S.A.Quantità: 1 disponibili
Hardcover. Condizione: Good. Connecting readers with great books since 1972! Used textbooks may not include companion materials such as access codes, etc. May have some wear or writing/highlighting. We ship orders daily and Customer Service is our top priority.

- Rilegato
Da: Goodwill of Colorado, COLORADO SPRINGS, CO, U.S.A.Goodwill of Colorado
Contatta il venditoreVenditore con 5 stelleCondizione: Usato - Molto buono
EUR 7,77
Spedizione gratuitaSpedito in U.S.A.Quantità: 1 disponibili
Condizione: very_good. Item may have minor cosmetic defects marks, wears, cuts, bends, crushes on the cover, spine, pages or dust cover. Shrink wrap, dust covers, or boxed set case may be missing. Item may contain remainder marks on outside edges, which should be noted in Product Details. Item may be missing bundled media.