Insead (46 risultati)
Mastering Strategy: Mastering Strategy
University of Chicago; Insead; University of Michigan Business School; SAID Business School
- Brossura
Da: Gulf Coast Books, Cypress, U.S.A.Gulf Coast Books
Contatta il venditoreVenditore con 5 stelleCondizione: Usato - Discreto
EUR 7,54
Spedizione gratuitaSpedito in U.S.A.Quantità: 1 disponibili
paperback. Condizione: Fair.
- Brossura
- Prima edizione
Da: Better World Books: West, Reno, U.S.A.Better World Books: West
Contatta il venditoreVenditore con 5 stelleCondizione: Usato - Molto buono
EUR 7,54
Spedizione gratuitaSpedito in U.S.A.Quantità: 1 disponibili
Condizione: Very Good. 1st. Pages intact with possible writing/highlighting. Binding strong with minor wear. Dust jackets/supplements may not be included. Stock photo provided. Product includes identifying sticker. Better World Books: Buy Books. Do Good.
- Brossura
- Prima edizione
Da: Better World Books, Mishawaka, U.S.A.Better World Books
Contatta il venditoreVenditore con 5 stelleCondizione: Usato - Molto buono
EUR 7,54
Spedizione gratuitaSpedito in U.S.A.Quantità: 1 disponibili
Condizione: Very Good. 1st. Former library copy. Pages intact with possible writing/highlighting. Binding strong with minor wear. Dust jackets/supplements may not be included. Includes library markings. Stock photo provided. Product includes identifying sticker. Better World Books: Buy Books. Do Good.
- Brossura
- Prima edizione
Da: Better World Books, Mishawaka, U.S.A.Better World Books
Contatta il venditoreVenditore con 5 stelleCondizione: Usato - Molto buono
EUR 7,54
Spedizione gratuitaSpedito in U.S.A.Quantità: 1 disponibili
Condizione: Very Good. 1st. Pages intact with possible writing/highlighting. Binding strong with minor wear. Dust jackets/supplements may not be included. Stock photo provided. Product includes identifying sticker. Better World Books: Buy Books. Do Good.
Mastering Strategy: Mastering Strategy
University of Chicago; Insead; University of Michigan Business School
- Brossura
Da: ThriftBooks-Atlanta, AUSTELL, U.S.A.ThriftBooks-Atlanta
Contatta il venditoreVenditore con 5 stelleCondizione: Usato - Molto buono
EUR 9,34
Spedizione gratuitaSpedito in U.S.A.Quantità: 1 disponibili
Paperback. Condizione: Very Good. No Jacket. May have limited writing in cover pages. Pages are unmarked. ~ ThriftBooks: Read More, Spend Less.
Mastering Strategy: Mastering Strategy
University Of Chicago; Insead; University Of Michigan Business School; SAID Business School
- Brossura
- Prima edizione
Da: The Maryland Book Bank, Baltimore, U.S.A.The Maryland Book Bank
Contatta il venditoreVenditore con 5 stelleCondizione: Usato - Molto buono
EUR 5,77
EUR 4,07 spedizioneSpedito in U.S.A.Quantità: 1 disponibili
paperback. Condizione: Very Good. 1st Edition. Used - Very Good.
- Brossura
Da: AwesomeBooks, Wallingford, Regno UnitoAwesomeBooks
Contatta il venditoreVenditore con 5 stelleCondizione: Usato - Molto buono
EUR 5,49
EUR 5,78 spedizioneSpedito da Regno Unito a U.S.A.Quantità: 1 disponibili
Condizione: Very Good. This book is in very good condition and will be shipped within 24 hours of ordering. The cover may have some limited signs of wear but the pages are clean, intact and the spine remains undamaged. This book has clearly been well maintained and looked after thus far. Money back guarantee if you are not satis…fied. See all our books here, order more than 1 book and get discounted shipping. .
- Brossura
- Prima edizione
Da: Better World Books Ltd, Dunfermline, Regno UnitoBetter World Books Ltd
Contatta il venditoreVenditore con 5 stelleCondizione: Usato - Molto buono
EUR 5,57
EUR 5,80 spedizioneSpedito da Regno Unito a U.S.A.Quantità: 1 disponibili
Condizione: Very Good. 1st. Former library copy. Pages intact with possible writing/highlighting. Binding strong with minor wear. Dust jackets/supplements may not be included. Includes library markings. Stock photo provided. Product includes identifying sticker. Better World Books: Buy Books. Do Good.
- Brossura
- Prima edizione
Da: Better World Books Ltd, Dunfermline, Regno UnitoBetter World Books Ltd
Contatta il venditoreVenditore con 5 stelleCondizione: Usato - Buono
EUR 5,57
EUR 5,80 spedizioneSpedito da Regno Unito a U.S.A.Quantità: 3 disponibili
Condizione: Good. 1st. Former library copy. Pages intact with minimal writing/highlighting. The binding may be loose and creased. Dust jackets/supplements are not included. Includes library markings. Stock photo provided. Product includes identifying sticker. Better World Books: Buy Books. Do Good.
"Financial Times" Mastering Marketing
Kellog, I., Kellogg, INSEAD Staff, Wharton, LBS Revision Committee Staff
- Brossura
Da: Better World Books Ltd, Dunfermline, Regno UnitoBetter World Books Ltd
Contatta il venditoreVenditore con 5 stelleCondizione: Usato - Buono
EUR 5,64
EUR 5,80 spedizioneSpedito da Regno Unito a U.S.A.Quantità: 1 disponibili
Condizione: Good. Former library copy. Pages intact with minimal writing/highlighting. The binding may be loose and creased. Dust jackets/supplements are not included. Includes library markings. Stock photo provided. Product includes identifying sticker. Better World Books: Buy Books. Do Good.
"Financial Times" Mastering Marketing
Kellog, I., Kellogg, INSEAD Staff, Wharton, LBS Revision Committee Staff
- Brossura
Da: Better World Books Ltd, Dunfermline, Regno UnitoBetter World Books Ltd
Contatta il venditoreVenditore con 5 stelleCondizione: Usato - Molto buono
EUR 5,64
EUR 5,80 spedizioneSpedito da Regno Unito a U.S.A.Quantità: 1 disponibili
Condizione: Very Good. Former library copy. Pages intact with possible writing/highlighting. Binding strong with minor wear. Dust jackets/supplements may not be included. Includes library markings. Stock photo provided. Product includes identifying sticker. Better World Books: Buy Books. Do Good.
Lingua: Inglese
Editore: Pearson Education Limited, United Kingdom, Harlow 1999
- Brossura
Da: WorldofBooks, Goring-By-Sea, Regno UnitoWorldofBooks
Contatta il venditoreVenditore con 5 stelleCondizione: Usato - Molto buono
EUR 6,67
EUR 6,49 spedizioneSpedito da Regno Unito a U.S.A.Quantità: 1 disponibili
Paperback. Condizione: Very Good. Keep your marketing moving as fast as your marketplace. Changing markets mean industry boundaries are blurring, new competitors offer new threats, and customers' demands differ widely. Is your marketing strategy keeping up with these changes? Mastering Marketing focuses on the many challenges fo…r marketers in the 21st century. It shows you how to take advantage of new technology-driven marketing channels; how to predict and influence customer needs; and how to ensure the marketing message is understood and communicated throughout your company, and not just within advertizing and sales. Mastering Marketing features new ideas - based on cutting edge research material developed into accessible articles - as advocated by four of the worlds top business schools. Here is your single-source guide to becoming a master of marketing. Featuring the brightest business minds from leading international business schools, including: Philip Kotler on where do we go from here?; Sean Meehan on customer value; Jerry Wind on strategic thinking in the global era; Tim Ambler on measuring marketing; Leonard Lodish on advertizing and sales; Philip Parker on how to prioritize markets; Lakshman Krishnamurthi on pricing; David Soberman on information management; Scott Armstrong on forecasting; James Anderson on escaping the commodity trap; George S. Day on building relationships; Abba Krieger on market segmentation; Alice Tybout on connecting with consumers .What's inside: "I continue to believe that marketing, correctly interpreted and practiced, is the key to company adaptability and profitability." Philip Kotler, p 5 ".according to research other departments regard marketing as only half as good as themselves in terms of strategic thinking, creative problem solving and doing things well." Tim Ambler, p 27 "Many researchers would be willing to improve forecasts in a company for no fixed fee - just a small percentage of the savings would provide an excellent living." J. Scott Armstrong, p 54 "Marketing has always been the art of magically combining knowledge about customers and competitors with corporate capabilities to generate profit."David Soberman, p 247 "In the end, our business model will no longer be based on transactions but on relationships." Jerry Wind, p 326. The book has been read, but is in excellent condition. Pages are intact and not marred by notes or highlighting. The spine remains undamaged.
- Brossura
Da: Bahamut Media, Reading, Regno UnitoBahamut Media
Contatta il venditoreVenditore con 5 stelleCondizione: Usato - Molto buono
EUR 5,48
EUR 8,09 spedizioneSpedito da Regno Unito a U.S.A.Quantità: 1 disponibili
Condizione: Very Good. Shipped within 24 hours from our UK warehouse. Clean, undamaged book with no damage to pages and minimal wear to the cover. Spine still tight, in very good condition. Remember if you are not happy, you are covered by our 100% money back guarantee.
Mastering Strategy: Mastering Strategy
University Of Chicago; Insead; University Of Michigan Business School; SAID Business School
- Brossura
Da: MusicMagpie, Stockport, Regno UnitoMusicMagpie
Contatta il venditoreVenditore con 5 stelleCondizione: Usato - Molto buono
EUR 7,45
EUR 6,36 spedizioneSpedito da Regno Unito a U.S.A.Quantità: 1 disponibili
Condizione: Very Good. Condizione sovraccoperta: 9857872. 1776693255. 4/20/2026 1:54:15 PM.
- Brossura
Da: Reuseabook, Gloucester, Regno UnitoReuseabook
Contatta il venditoreVenditore con 5 stelleCondizione: Usato - Molto buono
EUR 3,36
EUR 11,59 spedizioneSpedito da Regno Unito a U.S.A.Quantità: 1 disponibili
Paperback. Condizione: Used; Very Good. Dispatched, from the UK, within 48 hours of ordering. Though second-hand, the book is still in very good shape. Minimal signs of usage may include very minor creasing on the cover or on the spine.
- Rilegato
Da: WeBuyBooks, Rossendale, Regno UnitoWeBuyBooks
Contatta il venditoreVenditore con 5 stelleCondizione: Usato - Molto buono
EUR 23,10
EUR 11,42 spedizioneSpedito da Regno Unito a U.S.A.Quantità: 1 disponibili
Condizione: Very Good. Most items will be dispatched the same or the next working day. A copy that has been read, but is in excellent condition. Pages are intact and not marred by notes or highlighting. The spine remains undamaged.
- Brossura
Da: SoferBooks, Barcelona, SpagnaSoferBooks
Contatta il venditoreVenditore con 5 stelleCondizione: Usato - Molto buono
EUR 11,99
EUR 22,00 spedizioneSpedito da Spagna a U.S.A.Quantità: 1 disponibili
Blanda. Condizione: Buen Estado. Condizione sovraccoperta: Buen Estado.
- Brossura
Da: NAVEBOOKS, BARCELONA, SpagnaNAVEBOOKS
Contatta il venditoreVenditore con 5 stelleCondizione: Usato - Molto buono
EUR 11,99
EUR 25,00 spedizioneSpedito da Spagna a U.S.A.Quantità: 1 disponibili
Blanda. Condizione: Buen Estado. Condizione sovraccoperta: Buen Estado.
- Brossura
Da: Ria Christie Collections, Uxbridge, Regno UnitoRia Christie Collections
Contatta il venditoreVenditore con 5 stelleCondizione: Nuovo
EUR 57,93
EUR 13,89 spedizioneSpedito da Regno Unito a U.S.A.Quantità: Più di 20 disponibili
Condizione: New. In.
Editore: Deusto 2007
- Brossura
Da: SOSTIENE PEREIRA, GRANADA, SpagnaSOSTIENE PEREIRA
Contatta il venditoreVenditore con 5 stelleCondizione: Usato
EUR 6,00
EUR 39,00 spedizioneSpedito da Spagna a U.S.A.Quantità: 1 disponibili
Tapa blanda. Management Deusto, 1. 416 pp. 416 Economía.
- Rilegato
Da: Aragon Books Canada, OTTAWA, CanadaAragon Books Canada
Contatta il venditoreVenditore con 3 stelleCondizione: Nuovo
EUR 62,51
EUR 19,94 spedizioneSpedito da Canada a U.S.A.Quantità: 1 disponibili
Hardcover. Condizione: New.
- Rilegato
Da: Aragon Books Canada, OTTAWA, CanadaAragon Books Canada
Contatta il venditoreVenditore con 3 stelleCondizione: Nuovo
EUR 63,84
EUR 19,94 spedizioneSpedito da Canada a U.S.A.Quantità: 1 disponibili
Hardcover. Condizione: New.
Lingua: Portoghese
Editore: World Intellectual Property Organization (WIPO) 2018-07-10 2018
- Brossura
Da: Chiron Media, Wallingford, Regno UnitoChiron Media
Contatta il venditoreVenditore con 5 stelleCondizione: Nuovo
EUR 30,24
EUR 17,96 spedizioneSpedito da Regno Unito a U.S.A.Quantità: 10 disponibili
Paperback. Condizione: New.
- Brossura
Da: Chiron Media, Wallingford, Regno UnitoChiron Media
Contatta il venditoreVenditore con 5 stelleCondizione: Nuovo
EUR 30,31
EUR 17,96 spedizioneSpedito da Regno Unito a U.S.A.Quantità: 10 disponibili
Paperback. Condizione: New.
Mastering Strategy: Mastering Strategy
University of Chicago; Insead; University of Michigan Business School; SAID Business School
- Brossura
Da: BennettBooksLtd, Los Angeles, U.S.A.BennettBooksLtd
Contatta il venditoreVenditore con 5 stelleCondizione: Nuovo
EUR 93,13
EUR 6,03 spedizioneSpedito in U.S.A.Quantità: 1 disponibili
paperback. Condizione: New. In shrink wrap. Looks like an interesting title.
Lingua: Tedesco
Editore: Addison Wesley ein Imprint von Pearson Deutschland Auflage: 5. 2006
- Rilegato
Da: BUCHSERVICE / ANTIQUARIAT Lars Lutzer, Wahlstedt, GermaniaBUCHSERVICE / ANTIQUARIAT Lars Lutzer
Contatta il venditoreVenditore con 4 stelleCondizione: Usato - Molto buono
EUR 9,99
EUR 39,95 spedizioneSpedito da Germania a U.S.A.Quantità: 1 disponibili
Hardcover. Condizione: gut. Auflage: 5. Inhalt: Was wir von Madonna, den Williams-Schwestern und General Giap über Strategie lernen können.-> Zur Notwendigkeit einer differenzierten Bewertung des Shareholder Value.> estimmungsgrößen der Branchenattraktivität und Schlüsselerfolgsfaktoren.-> Der Beitrag der Spieltheorie zur Erklär…ung und Prognose strategischer Entscheidungen.-> Die eigenen Stärken und Schwächen bewusst machenAnalyse von Ressourcen und Fähigkeiten.-> Organisationsstrukturen und Managementsysteme Fundamente der Strategieimplementierung.-> Die Notwendigkeit, permanent Wettbewerbsvorteile zu suchen und zu sichern.-> Zur Dynamik des Strebens nach Kostensenkungen.-> Warum Unternehmen sich differenzieren müssen und wie sie dies effizient erreichen.-> Veränderungen nach erkennbaren Musternder Einfluss von Lebenszyklen.-> Strategisches Management von Börsenlieblingentechnologieintensive Unternehmen und Branchen.-> Wettbewerbschancen in reifen Branchen erkennen und nutzen. -> Ausgewählte Entwicklungstrends des strategischen Managements Strategie Strategy Unternehmensführung Unternehmensstrategie Personalwesen Strategic Management Journal Leadership Managementberater Exzellenz Excellence Strategisches Management Economics BWL Betriebswirtschaftslehre Wirtschaftslehre Wirtschaftswissenschaften VWL Volkswirtschaftslehre Strategy Dieser internationale Klassiker zur Unternehmensstrategie macht Sie kompakt und praxisnah mit den theoretischen Grundlagen und Methoden der Wettbewerbsanalyse und strategischen Unternehmensführung vertraut. Die konsequente Orientierung an der Frage, wie sich durch überlegene strategische Analysen und eine effiziente Implementierung nachhaltige Wettbewerbsvorteile erzielen und aufrechterhalten lassen sowie die reichhaltigen Praxis- und Anwendungsbeispiele erleichtern die Erschließung dieses komplexen und dynamischen Bereichs der Wirtschaftswissenschaften. Die englischsprachige Originalausgabe "Contemporary Strategy Analysis" von Robert M. Grant wird weltweit an vielen führenden Business Schools und wirtschaftswissenschaftlichen Fakultäten eingesetzt. Die vorliegende erste deutschsprachige Ausgabe orientiert sich weitgehend an der Struktur und den Inhalten des Originals und ermöglicht damit auch die parallele Verwendung und den Rückgriff auf eine Vielzahl über die Jahre entwickelter Fallstudien. An verschiedenen Stellen wurden jedoch Inhalte über eine reine Übersetzung hinaus aktualisiert und erweitert sowie zusätzliche europäische und deutsche Beispiele eingefügt. Aus dem Inhalt:-> Was wir von Madonna, den Williams-Schwestern und General Giap über Strategie lernen können.-> Zur Notwendigkeit einer differenzierten Bewertung des Shareholder Value.> estimmungsgrößen der Branchenattraktivität und Schlüsselerfolgsfaktoren.-> Der Beitrag der Spieltheorie zur Erklärung und Prognose strategischer Entscheidungen.-> Die eigenen Stärken und Schwächen bewusst machen Analyse von Ressourcen und Fähigkeiten.-> Organisationsstrukturen und ManagementsystemeFundamente der Strategieimplementierung.-> Die Notwendigkeit, permanent Wettbewerbsvorteile zu suchen und zu sichern.-> Zur Dynamik des Strebens nach Kostensenkungen.-> Warum Unternehmen sich differenzieren müssen und wie sie dies effizient erreichen.-> Veränderungen nach erkennbaren Musternder Einfluss von Lebenszyklen.-> Strategisches Management von Börsenlieblingentechnologieintensive Unternehmen und Branchen.-> Wettbewerbschancen in reifen Branchen erkennen und nutzen. -> Ausgewählte Entwicklungstrends des strategischen Managements. Über die Autoren: ROBERT M. GRANT ist Professor für Management an der renommierten McDonough School of Business der Georgetown University, Washington. Im Laufe seiner akademischen Karriere gehörte er verschiedenen Fakultäten an und war u.a. Gastprofessor an der UCLA, Insead, UC Irvine und der Bocconi University. Er ist Mitglied im Editorial Board des Strategic Management Journal und Strategy and Leadership sowie Senior Editor der Zeitschrift Long Range Planning. MICHAEL NIPPA ist Inhaber des Lehrstuhls für Unternehmensführung und Personalwesen an der Technischen Universität Freiberg sowie Gastprofessor an der Australian Graduate School of Management der University of New South Wales und der Dresden International University. Es ist unter anderem Herausgeber mehrere Bücher zu aktuellen Themen der Unternehmensführung und verfügt über umfangreiche Erfahrungen als Managementberater für führende deutsche Industrieunternehmen. Im Jahre 2004 wurde er mit dem Julius-Weisbach-Preis der TU Freiberg für Exzellenz in der Lehre ausgezeichnet. Strategie Strategisches Management Strategy Unternehmensführung Unternehmensstrategie Strategisches Management. Analyse, Entwicklung und Implementierung von Unternehmensstrategien [Gebundene Ausgabe] Robert M. Grant (Autor), Michael Nippa (Autor) Pearson Studium - Economic BWL Unternehmensstrategie Methoden der Wettbewerbsanalyse strategische Unternehmensführung strategische Analysen effiziente Implementierung nachhaltige Wettbewerbsvorteile erzielen Wirtschaftswissenschaften Contemporary Strategy Analysis Business Schools wirtschaftswissenschaftliche Fakultäten Fallstudien In deutscher Sprache. 688 pages. 24,4 x 15,6 x 4 cm.
Lingua: Inglese
Editore: World Intellectual Property Organization (WIPO) 2020
- Brossura
Da: moluna, Greven, Germaniamoluna
Contatta il venditoreVenditore con 5 stelleCondizione: Nuovo
EUR 67,19
EUR 48,99 spedizioneSpedito da Germania a U.S.A.Quantità: Più di 20 disponibili
Condizione: New. KlappentextrnrnThe Global Innovation Index 2020 provides detailed metrics about the innovation performance of 131 countries and economies around the world. Its 80 indicators explore a broad vision of innovation, including political environment, .
- Brossura
Da: Revaluation Books, Exeter, Regno UnitoRevaluation Books
Contatta il venditoreVenditore con 5 stelleCondizione: Nuovo
EUR 105,33
EUR 17,39 spedizioneSpedito da Regno Unito a U.S.A.Quantità: 1 disponibili
Paperback. Condizione: Brand New. 6th ed edition. 760 pages. 9.96x7.80x1.26 inches. In Stock.
- Brossura
Da: moluna, Greven, Germaniamoluna
Contatta il venditoreVenditore con 5 stelleCondizione: Nuovo
EUR 73,02
EUR 48,99 spedizioneSpedito da Germania a U.S.A.Quantità: 2 disponibili
Condizione: New. Über den AutorPhilippe Lasserre is Emeritus Professor of Strategy at INSEAD, Fontainebleau, France.Inhaltsverzeichnis1. Globalization of Markets and Competition2. The Emerging Global Environment3.
- Brossura
Da: AHA-BUCH GmbH, Einbeck, GermaniaAHA-BUCH GmbH
Contatta il venditoreVenditore con 5 stelleCondizione: Nuovo
EUR 61,73
EUR 63,59 spedizioneSpedito da Germania a U.S.A.Quantità: 2 disponibili
Taschenbuch. Condizione: Neu. Neuware - Unipolar Politics brings together prominent scholars in international relations to analyze the decisions that major powers have made since the Cold War to adapt to a rapidly changing economic and security environment.
