Da: BargainBookStores, Grand Rapids, MI, U.S.A.
Paperback or Softback. Condizione: New. Gamification on Customer Experience in Digital Banking. Book.
EUR 36,64
Quantità: 2 disponibili
Aggiungi al carrelloPaperback. Condizione: Brand New. 41 pages. 6.00x0.10x9.00 inches. In Stock.
Da: California Books, Miami, FL, U.S.A.
EUR 48,68
Quantità: Più di 20 disponibili
Aggiungi al carrelloCondizione: New.
Da: Ria Christie Collections, Uxbridge, Regno Unito
EUR 40,95
Quantità: Più di 20 disponibili
Aggiungi al carrelloCondizione: New. In.
Da: Revaluation Books, Exeter, Regno Unito
EUR 50,79
Quantità: 2 disponibili
Aggiungi al carrelloPaperback. Condizione: Brand New. 121 pages. 6.00x0.28x9.00 inches. In Stock.
Da: Revaluation Books, Exeter, Regno Unito
EUR 50,79
Quantità: 2 disponibili
Aggiungi al carrelloPaperback. Condizione: Brand New. 119 pages. 6.00x0.27x9.00 inches. In Stock.
Condizione: New.
Da: Majestic Books, Hounslow, Regno Unito
EUR 77,82
Quantità: 4 disponibili
Aggiungi al carrelloCondizione: New.
Da: Biblios, Frankfurt am main, HESSE, Germania
EUR 79,39
Quantità: 4 disponibili
Aggiungi al carrelloCondizione: New.
Editore: Booksthakam, 2025
ISBN 10: 9391850146 ISBN 13: 9789391850142
Da: Grand Eagle Retail, Bensenville, IL, U.S.A.
Paperback. Condizione: new. Paperback. " . .'' , '' . . This item is printed on demand. Shipping may be from multiple locations in the US or from the UK, depending on stock availability.
Editore: Booksthakam Okt 2025, 2025
ISBN 10: 9391850146 ISBN 13: 9789391850142
Da: AHA-BUCH GmbH, Einbeck, Germania
EUR 25,04
Quantità: 2 disponibili
Aggiungi al carrelloTaschenbuch. Condizione: Neu. Neuware - '???????????????? ???????????????? ????????????????? ??? ?????? ????? ???????????????? ???????? ??????? ?????? ???????????? ????? ??????.'' ????????????????????? ????????????? ??????????, ?????????? ????????? ????????? ????????????????? '????????????' ???? ?????.
Editore: Booksthakam, 2025
ISBN 10: 9391850146 ISBN 13: 9789391850142
Da: PBShop.store US, Wood Dale, IL, U.S.A.
EUR 18,11
Quantità: Più di 20 disponibili
Aggiungi al carrelloPAP. Condizione: New. New Book. Shipped from UK. THIS BOOK IS PRINTED ON DEMAND. Established seller since 2000.
Editore: Booksthakam, 2025
ISBN 10: 9391850146 ISBN 13: 9789391850142
Da: PBShop.store UK, Fairford, GLOS, Regno Unito
EUR 16,39
Quantità: Più di 20 disponibili
Aggiungi al carrelloPAP. Condizione: New. New Book. Delivered from our UK warehouse in 4 to 14 business days. THIS BOOK IS PRINTED ON DEMAND. Established seller since 2000.
Da: PBShop.store US, Wood Dale, IL, U.S.A.
EUR 43,62
Quantità: Più di 20 disponibili
Aggiungi al carrelloPAP. Condizione: New. New Book. Shipped from UK. THIS BOOK IS PRINTED ON DEMAND. Established seller since 2000.
Da: PBShop.store UK, Fairford, GLOS, Regno Unito
EUR 43,03
Quantità: Più di 20 disponibili
Aggiungi al carrelloPAP. Condizione: New. New Book. Delivered from our UK warehouse in 4 to 14 business days. THIS BOOK IS PRINTED ON DEMAND. Established seller since 2000.
Da: Majestic Books, Hounslow, Regno Unito
EUR 43,59
Quantità: 4 disponibili
Aggiungi al carrelloCondizione: New. Print on Demand.
Da: Grand Eagle Retail, Bensenville, IL, U.S.A.
Paperback. Condizione: new. Paperback. Why do some brands spark instant emotional connection while others fade away? The Neuropsychology of Branding explores the fascinating world where brain science meets brand strategy. Drawing on cutting-edge insights from neuromarketing, affective neuroscience, and behavioral psychology, this book unpacks how emotions, subconscious cues, and neural responses influence consumer behavior and brand loyalty. From the roles of brain regions like the amygdala and prefrontal cortex to the impact of emotional triggers such as joy, nostalgia, fear, and belonging, the authors reveal how marketers can build brands that resonate deeply and authentically. Readers will discover how tools like EEG, fMRI, eye-tracking, and facial coding are used to decode what truly drives attention, memory, and decision-making. Through real-world case studies and ethical reflections, the book provides actionable strategies to create emotionally intelligent brands in today's hyperconnected, sensory-driven world. Whether you're crafting a campaign, designing a logo, or building a brand story, this book offers the psychological depth and scientific clarity to make your brand unforgettable. Written by marketing scholars Dr. Jomon Jose M. and Mrs. Jyothis Rachel Mathews, this book bridges theory and practice to help readers understand not just how branding works-but why it works. Engage the brain. Stir the heart. Build the brand. This item is printed on demand. Shipping may be from multiple locations in the US or from the UK, depending on stock availability.
Da: Books Puddle, New York, NY, U.S.A.
Condizione: New. Print on Demand.
Da: Biblios, Frankfurt am main, HESSE, Germania
EUR 44,52
Quantità: 4 disponibili
Aggiungi al carrelloCondizione: New. PRINT ON DEMAND.
Da: PBShop.store US, Wood Dale, IL, U.S.A.
EUR 60,70
Quantità: Più di 20 disponibili
Aggiungi al carrelloPAP. Condizione: New. New Book. Shipped from UK. THIS BOOK IS PRINTED ON DEMAND. Established seller since 2000.
Da: PBShop.store US, Wood Dale, IL, U.S.A.
EUR 60,71
Quantità: Più di 20 disponibili
Aggiungi al carrelloPAP. Condizione: New. New Book. Shipped from UK. THIS BOOK IS PRINTED ON DEMAND. Established seller since 2000.
Da: PBShop.store UK, Fairford, GLOS, Regno Unito
EUR 59,29
Quantità: Più di 20 disponibili
Aggiungi al carrelloPAP. Condizione: New. New Book. Delivered from our UK warehouse in 4 to 14 business days. THIS BOOK IS PRINTED ON DEMAND. Established seller since 2000.
Da: PBShop.store UK, Fairford, GLOS, Regno Unito
EUR 59,29
Quantità: Più di 20 disponibili
Aggiungi al carrelloPAP. Condizione: New. New Book. Delivered from our UK warehouse in 4 to 14 business days. THIS BOOK IS PRINTED ON DEMAND. Established seller since 2000.
Da: BuchWeltWeit Ludwig Meier e.K., Bergisch Gladbach, Germania
EUR 38,80
Quantità: 2 disponibili
Aggiungi al carrelloTaschenbuch. Condizione: Neu. This item is printed on demand - it takes 3-4 days longer - Neuware 42 pp. Englisch.
Da: Majestic Books, Hounslow, Regno Unito
EUR 59,78
Quantità: 4 disponibili
Aggiungi al carrelloCondizione: New. Print on Demand.
Condizione: New. Print on Demand.
Da: Biblios, Frankfurt am main, HESSE, Germania
EUR 60,73
Quantità: 4 disponibili
Aggiungi al carrelloCondizione: New. PRINT ON DEMAND.
Editore: Booksthakam, 2025
ISBN 10: 9391850146 ISBN 13: 9789391850142
Da: AussieBookSeller, Truganina, VIC, Australia
EUR 22,96
Quantità: 1 disponibili
Aggiungi al carrelloPaperback. Condizione: new. Paperback. " . .'' , '' . . This item is printed on demand. Shipping may be from our Sydney, NSW warehouse or from our UK or US warehouse, depending on stock availability.
Da: CitiRetail, Stevenage, Regno Unito
EUR 56,13
Quantità: 1 disponibili
Aggiungi al carrelloPaperback. Condizione: new. Paperback. Why do some brands spark instant emotional connection while others fade away? The Neuropsychology of Branding explores the fascinating world where brain science meets brand strategy. Drawing on cutting-edge insights from neuromarketing, affective neuroscience, and behavioral psychology, this book unpacks how emotions, subconscious cues, and neural responses influence consumer behavior and brand loyalty. From the roles of brain regions like the amygdala and prefrontal cortex to the impact of emotional triggers such as joy, nostalgia, fear, and belonging, the authors reveal how marketers can build brands that resonate deeply and authentically. Readers will discover how tools like EEG, fMRI, eye-tracking, and facial coding are used to decode what truly drives attention, memory, and decision-making. Through real-world case studies and ethical reflections, the book provides actionable strategies to create emotionally intelligent brands in today's hyperconnected, sensory-driven world. Whether you're crafting a campaign, designing a logo, or building a brand story, this book offers the psychological depth and scientific clarity to make your brand unforgettable. Written by marketing scholars Dr. Jomon Jose M. and Mrs. Jyothis Rachel Mathews, this book bridges theory and practice to help readers understand not just how branding works-but why it works. Engage the brain. Stir the heart. Build the brand. This item is printed on demand. Shipping may be from our UK warehouse or from our Australian or US warehouses, depending on stock availability.
Da: buchversandmimpf2000, Emtmannsberg, BAYE, Germania
EUR 38,80
Quantità: 1 disponibili
Aggiungi al carrelloTaschenbuch. Condizione: Neu. This item is printed on demand - Print on Demand Titel. Neuware Libri GmbH, Europaallee 1, 36244 Bad Hersfeld 42 pp. Englisch.