Koray caliskan (84 risultati)

Condizione: New.

Paperback. Condizione: New. Dozens of times daily, access to your screen is auctioned to advertisers, sometimes by your own phone or laptop without your knowledge. In the background are huge, electricity-hungry, carbon-emitting systems that conduct roughly two trillion near-instantaneous, automated auctions every day.This book takes you into the heart of this mysterious world. It describes how Google built its astonishing global system of warehouse-scale computing and turned that system into an unprecedented, multibillion-dollar, money-earning machine, and how Facebook - almost by accident - also became an advertising leviathan. It examines the tensions between those giants and the smaller firms that populate digital advertising's open marketplace. Those tensions, as well as conflicts over user privacy, give rise to a new kind of politics that plays out in material systems in the form of crucial clashes between different ways of designing those systems. Building on work in the emerging interdisciplinary field of market studies, MacKenzie and Caliskan examine digital advertising's material politics, its giant megamachines, and the foundations of platform power.Inside Digital Advertising lays bare the processes that underpin today's global advertising industry. It will be a key book for students and academics in the social sciences, humanities, and business studies, and it will appeal to anyone interested in the forces that are shaping our everyday digital world.…

Condizione: New.

Condizione: As New. Unread book in perfect condition.

Paperback. Condizione: New. Dozens of times daily, access to your screen is auctioned to advertisers, sometimes by your own phone or laptop without your knowledge. In the background are huge, electricity-hungry, carbon-emitting systems that conduct roughly two trillion near-instantaneous, automated auctions every day.This book takes you into the heart of this mysterious world. It describes how Google built its astonishing global system of warehouse-scale computing and turned that system into an unprecedented, multibillion-dollar, money-earning machine, and how Facebook - almost by accident - also became an advertising leviathan. It examines the tensions between those giants and the smaller firms that populate digital advertising's open marketplace. Those tensions, as well as conflicts over user privacy, give rise to a new kind of politics that plays out in material systems in the form of crucial clashes between different ways of designing those systems. Building on work in the emerging interdisciplinary field of market studies, MacKenzie and Caliskan examine digital advertising's material politics, its giant megamachines, and the foundations of platform power.Inside Digital Advertising lays bare the processes that underpin today's global advertising industry. It will be a key book for students and academics in the social sciences, humanities, and business studies, and it will appeal to anyone interested in the forces that are shaping our everyday digital world.…

8vo. Original pictorial card covers (softback) (VG). Pp. xv + 268 (no inscriptions).

Condizione: New.

PAP. Condizione: New. New Book. Shipped from UK. Established seller since 2000.

Condizione: As New. Unread book in perfect condition.

PAP. Condizione: New. New Book. Shipped from UK. Established seller since 2000.

Paperback. Condizione: new. Paperback. The cryptocurrency world has transformed in a few short years from a niche subculture to a parallel economic universe, reaching a market capitalization of more than $2.5 trillion in 2021 before plummeting in 2022. For their advocates, cryptocurrencies represent a revolution of world-historical significance. To critics, crypto is more of a speculative tool than a true currency. How do tens of thousands of financial actors make these new monies? What forces give cryptocurrencies their value-or take it away? And what does crypto's spectacular ascent reveal about the nature of money? In this groundbreaking ethnographic analysis of crypto economies and their global markets and communities, Koray Caliskan offers an inside view of how cryptocurrencies are made and traded. He argues that cryptocurrency should be understood as "data money," a historically novel money type, created as the right to send data privately over an accounting infrastructure called blockchain. Drawing on two years of fieldwork among global cryptocurrency communities and in crypto markets, Caliskan makes visible the production principles of cryptocurrencies and explores how crypto exchanges work from within. He explains why and how we have been misunderstanding, underregulating, and improperly taxing crypto exchanges and actors. He also proposes a radically new way to make sense of new finance and its actors. An invaluable book for all readers seeking to understand cryptocurrency, Data Money sheds new light on a profound transformation of finance and its possible future trajectories. In this groundbreaking ethnographic analysis of crypto economies and their global markets and communities, Koray Caliskan offers an inside view of how cryptocurrencies are made and traded. Shipping may be from multiple locations in the US or from the UK, depending on stock availability.…

Paperback. Condizione: New. The cryptocurrency world has transformed in a few short years from a niche subculture to a parallel economic universe, reaching a market capitalization of more than $2.5 trillion in 2021 before plummeting in 2022. For their advocates, cryptocurrencies represent a revolution of world-historical significance. To critics, crypto is more of a speculative tool than a true currency. How do tens of thousands of financial actors make these new monies? What forces give cryptocurrencies their value-or take it away? And what does crypto's spectacular ascent reveal about the nature of money? In this groundbreaking ethnographic analysis of crypto economies and their global markets and communities, Koray Caliskan offers an inside view of how cryptocurrencies are made and traded. He argues that cryptocurrency should be understood as "data money," a historically novel money type, created as the right to send data privately over an accounting infrastructure called blockchain. Drawing on two years of fieldwork among global cryptocurrency communities and in crypto markets, Caliskan makes visible the production principles of cryptocurrencies and explores how crypto exchanges work from within. He explains why and how we have been misunderstanding, underregulating, and improperly taxing crypto exchanges and actors. He also proposes a radically new way to make sense of new finance and its actors. An invaluable book for all readers seeking to understand cryptocurrency, Data Money sheds new light on a profound transformation of finance and its possible future trajectories.…

Paperback. Condizione: New. The cryptocurrency world has transformed in a few short years from a niche subculture to a parallel economic universe, reaching a market capitalization of more than $2.5 trillion in 2021 before plummeting in 2022. For their advocates, cryptocurrencies represent a revolution of world-historical significance. To critics, crypto is more of a speculative tool than a true currency. How do tens of thousands of financial actors make these new monies? What forces give cryptocurrencies their value-or take it away? And what does crypto's spectacular ascent reveal about the nature of money? In this groundbreaking ethnographic analysis of crypto economies and their global markets and communities, Koray Caliskan offers an inside view of how cryptocurrencies are made and traded. He argues that cryptocurrency should be understood as "data money," a historically novel money type, created as the right to send data privately over an accounting infrastructure called blockchain. Drawing on two years of fieldwork among global cryptocurrency communities and in crypto markets, Caliskan makes visible the production principles of cryptocurrencies and explores how crypto exchanges work from within. He explains why and how we have been misunderstanding, underregulating, and improperly taxing crypto exchanges and actors. He also proposes a radically new way to make sense of new finance and its actors. An invaluable book for all readers seeking to understand cryptocurrency, Data Money sheds new light on a profound transformation of finance and its possible future trajectories.…

Paperback. Condizione: Brand New. 250 pages. 8.46x5.43x1.18 inches. In Stock.

Paperback or Softback. Condizione: New. Data Money: Inside Cryptocurrencies, Their Communities, Markets, and Blockchains. Book.

Condizione: New. 2023. Paperback. . . . . .

Condizione: New. Brand new! Please provide a physical shipping address.

Condizione: New. In English.

Condizione: New.

Paperback. Condizione: Brand New. 250 pages. 8.46x5.43x1.18 inches. In Stock.

Condizione: New. 2023. Paperback. . . . . . Books ship from the US and Ireland.

Condizione: New.

Condizione: new.

Paperback. Condizione: Brand New. 268 pages. 8.25x5.50x0.75 inches. In Stock.

Paperback. Condizione: New.

Condizione: As New. Unread book in perfect condition.

Condizione: New. In English.

Condizione: New.

Condizione: New.

Condizione: As New. Unread book in perfect condition.