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Place Branding and Marketing from a Policy Perspective : Building Effective Strategies for Places
Libro 39 di 55: Routledge Studies in MarketingDa: GreatBookPrices, Columbia, MD, U.S.A.
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EUR 25,00
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Spedito da Francia a U.S.A.Quantità: 1 disponibili
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Place Branding and Marketing from a Policy Perspective : Building Effective Strategies for Places
Libro 39 di 55: Routledge Studies in MarketingDa: GreatBookPrices, Columbia, MD, U.S.A.
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Place Branding and Marketing from a Policy Perspective: Building Effective Strategies for Places (Routledge Studies in Marketing)
Libro 39 di 55: Routledge Studies in MarketingDa: Majestic Books, Hounslow, Regno Unito
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EUR 63,26
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Place Branding and Marketing from a Policy Perspective : Building Effective Strategies for Places
Libro 38 di 55: Routledge Studies in MarketingDa: GreatBookPricesUK, Woodford Green, Regno Unito
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EUR 57,81
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Spedito da Regno Unito a U.S.A.Quantità: 10 disponibili
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Place Branding and Marketing from a Policy Perspective : Building Effective Strategies for Places
Libro 39 di 55: Routledge Studies in MarketingDa: GreatBookPricesUK, Woodford Green, Regno Unito
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EUR 59,79
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Place Branding and Marketing from a Policy Perspective: Building Effective Strategies for Places (Routledge Studies in Marketing)
Libro 39 di 55: Routledge Studies in MarketingDa: Books Puddle, New York, NY, U.S.A.
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Condizione: New. 1st edition NO-PA16APR2015-KAP.
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Place Branding and Marketing from a Policy Perspective: Building Effective Strategies for Places (Routledge Studies in Marketing)
Libro 39 di 55: Routledge Studies in MarketingDa: Biblios, Frankfurt am main, HESSE, Germania
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EUR 74,62
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Place Branding and Marketing from a Policy Perspective: Building Effective Strategies for Places (Routledge Studies in Marketing)
Libro 39 di 55: Routledge Studies in MarketingDa: Kennys Bookshop and Art Galleries Ltd., Galway, GY, Irlanda
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EUR 78,45
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Place Branding and Marketing from a Policy Perspective: Building Effective Strategies for Places
Libro 39 di 55: Routledge Studies in MarketingDa: Revaluation Books, Exeter, Regno Unito
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EUR 89,09
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Spedito da Regno Unito a U.S.A.Quantità: 2 disponibili
Aggiungi al carrelloPaperback. Condizione: Brand New. 352 pages. 9.18x6.12x9.21 inches. In Stock.
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Place Branding and Marketing from a Policy Perspective: Building Effective Strategies for Places (Routledge Studies in Marketing)
Libro 39 di 55: Routledge Studies in MarketingDa: Kennys Bookstore, Olney, MD, U.S.A.
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EUR 98,45
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Place Branding and Marketing from a Policy Perspective
Libro 39 di 55: Routledge Studies in MarketingEUR 70,09
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Place Branding and Marketing from a Policy Perspective : Building Effective Strategies for Places
Libro 38 di 55: Routledge Studies in MarketingDa: GreatBookPrices, Columbia, MD, U.S.A.
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EUR 188,08
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Place Branding and Marketing from a Policy Perspective : Building Effective Strategies for Places
Libro 38 di 55: Routledge Studies in MarketingDa: GreatBookPricesUK, Woodford Green, Regno Unito
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EUR 189,09
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Place Branding and Marketing from a Policy Perspective : Building Effective Strategies for Places
Libro 38 di 55: Routledge Studies in MarketingDa: GreatBookPrices, Columbia, MD, U.S.A.
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EUR 208,28
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Place Branding and Marketing from a Policy Perspective (Routledge Studies in Marketing)
Libro 38 di 55: Routledge Studies in MarketingDa: Majestic Books, Hounslow, Regno Unito
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EUR 202,90
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Place Branding and Marketing from a Policy Perspective : Building Effective Strategies for Places
Libro 38 di 55: Routledge Studies in MarketingDa: GreatBookPricesUK, Woodford Green, Regno Unito
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EUR 197,27
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Spedito da Regno Unito a U.S.A.Quantità: Più di 20 disponibili
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Place Branding and Marketing from a Policy Perspective (Routledge Studies in Marketing)
Libro 38 di 55: Routledge Studies in MarketingDa: Books Puddle, New York, NY, U.S.A.
Valutazione del venditore 4 su 5 stelle
Condizione: New. 1st edition NO-PA16APR2015-KAP.
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EUR 162,64
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Place Branding and Marketing from a Policy Perspective: Building Effective Strategies for Places
Libro 38 di 55: Routledge Studies in MarketingDa: THE SAINT BOOKSTORE, Southport, Regno Unito
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EUR 197,28
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Aggiungi al carrelloHardback. Condizione: New. New copy - Usually dispatched within 4 working days.
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Place Branding and Marketing from a Policy Perspective (Routledge Studies in Marketing)
Libro 39 di 55: Routledge Studies in MarketingDa: Ria Christie Collections, Uxbridge, Regno Unito
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EUR 216,90
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Place Branding and Marketing from a Policy Perspective: Building Effective Strategies for Places (Routledge Studies in Marketing)
Libro 39 di 55: Routledge Studies in MarketingDa: Kennys Bookshop and Art Galleries Ltd., Galway, GY, Irlanda
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EUR 245,76
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Spedito da Irlanda a U.S.A.Quantità: Più di 20 disponibili
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Place Branding and Marketing from a Policy Perspective: Building Effective Strategies for Places
Libro 38 di 55: Routledge Studies in MarketingDa: Revaluation Books, Exeter, Regno Unito
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EUR 276,71
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Spedito da Regno Unito a U.S.A.Quantità: 2 disponibili
Aggiungi al carrelloHardcover. Condizione: Brand New. 392 pages. 9.19x6.13x0.99 inches. In Stock.
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Place Branding and Marketing from a Policy Perspective: Building Effective Strategies for Places (Routledge Studies in Marketing)
Libro 39 di 55: Routledge Studies in MarketingDa: Kennys Bookstore, Olney, MD, U.S.A.
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EUR 311,09
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Place Branding and Marketing from a Policy Perspective (Paperback)
Libro 39 di 55: Routledge Studies in MarketingLingua: Inglese
Editore: Taylor & Francis Ltd, London, 2025
ISBN 10: 1032260351 ISBN 13: 9781032260358
Da: Grand Eagle Retail, Bensenville, IL, U.S.A.
Valutazione del venditore 5 su 5 stelle
Paperback. Condizione: new. Paperback. As part of an emerging literature on place branding, this book fills the important gap between practice-oriented literaturewhich lacks in-depth and critical analysisand technical academic literaturewhich tends to miss down-to-earth practitioners' concerns and to overlook policy and political contexts. Providing frameworks and knowledge on how to practice place branding effectively, this book anchors place-branding practices in a solid analytical framework. It presents place-branding practices through the lenses of public sector marketing, strategic management, and governance processes and structures, as well as communication tools.Marketing a place is more than creating a logo and a motto; this book presents the key strategic aspects to be considered when promoting a place. Readers will gain knowledge about the most important features of place promotion: the development of brands and marketing campaigns in the public sector, the establishment of dedicated politico-administrative structures, and the increasing involvement of various stakeholders that play a central role as place promoters. This book will be a valuable resource for researchers and postgraduate students across place branding, marketing and management, and urban studies, as well as public management, administration, and policy. The practical conclusions discussed in the book will also appeal to practitioners, business consultants, and people working in public administration and politics. Providing frameworks and knowledge on how to practice place branding effectively, this book anchors place branding practices in a solid analytical framework. It presents place brand practices through the lenses of public sector marketing, strategic management, governance processes and structures, as well as communication tools. This item is printed on demand. Shipping may be from multiple locations in the US or from the UK, depending on stock availability.
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Place Branding and Marketing from a Policy Perspective
Libro 39 di 55: Routledge Studies in MarketingDa: PBShop.store US, Wood Dale, IL, U.S.A.
Valutazione del venditore 5 su 5 stelle
EUR 73,45
Spedizione gratuita
Spedito in U.S.A.Quantità: Più di 20 disponibili
Aggiungi al carrelloPAP. Condizione: New. New Book. Shipped from UK. THIS BOOK IS PRINTED ON DEMAND. Established seller since 2000.
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Place Branding and Marketing from a Policy Perspective
Libro 39 di 55: Routledge Studies in MarketingDa: PBShop.store UK, Fairford, GLOS, Regno Unito
Valutazione del venditore 5 su 5 stelle
EUR 69,30
Spedizione EUR 5,81
Spedito da Regno Unito a U.S.A.Quantità: Più di 20 disponibili
Aggiungi al carrelloPAP. Condizione: New. New Book. Delivered from our UK warehouse in 4 to 14 business days. THIS BOOK IS PRINTED ON DEMAND. Established seller since 2000.
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Place Branding and Marketing from a Policy Perspective (Paperback)
Libro 39 di 55: Routledge Studies in MarketingLingua: Inglese
Editore: Taylor & Francis Ltd, London, 2025
ISBN 10: 1032260351 ISBN 13: 9781032260358
Da: CitiRetail, Stevenage, Regno Unito
Valutazione del venditore 5 su 5 stelle
EUR 57,82
Spedizione EUR 42,84
Spedito da Regno Unito a U.S.A.Quantità: 1 disponibili
Aggiungi al carrelloPaperback. Condizione: new. Paperback. As part of an emerging literature on place branding, this book fills the important gap between practice-oriented literaturewhich lacks in-depth and critical analysisand technical academic literaturewhich tends to miss down-to-earth practitioners' concerns and to overlook policy and political contexts. Providing frameworks and knowledge on how to practice place branding effectively, this book anchors place-branding practices in a solid analytical framework. It presents place-branding practices through the lenses of public sector marketing, strategic management, and governance processes and structures, as well as communication tools.Marketing a place is more than creating a logo and a motto; this book presents the key strategic aspects to be considered when promoting a place. Readers will gain knowledge about the most important features of place promotion: the development of brands and marketing campaigns in the public sector, the establishment of dedicated politico-administrative structures, and the increasing involvement of various stakeholders that play a central role as place promoters. This book will be a valuable resource for researchers and postgraduate students across place branding, marketing and management, and urban studies, as well as public management, administration, and policy. The practical conclusions discussed in the book will also appeal to practitioners, business consultants, and people working in public administration and politics. Providing frameworks and knowledge on how to practice place branding effectively, this book anchors place branding practices in a solid analytical framework. It presents place brand practices through the lenses of public sector marketing, strategic management, governance processes and structures, as well as communication tools. This item is printed on demand. Shipping may be from our UK warehouse or from our Australian or US warehouses, depending on stock availability.
-
Place Branding and Marketing from a Policy Perspective (Paperback)
Libro 39 di 55: Routledge Studies in MarketingLingua: Inglese
Editore: Taylor & Francis Ltd, London, 2025
ISBN 10: 1032260351 ISBN 13: 9781032260358
Da: AussieBookSeller, Truganina, VIC, Australia
Valutazione del venditore 5 su 5 stelle
EUR 112,38
Spedizione EUR 31,87
Spedito da Australia a U.S.A.Quantità: 1 disponibili
Aggiungi al carrelloPaperback. Condizione: new. Paperback. As part of an emerging literature on place branding, this book fills the important gap between practice-oriented literaturewhich lacks in-depth and critical analysisand technical academic literaturewhich tends to miss down-to-earth practitioners' concerns and to overlook policy and political contexts. Providing frameworks and knowledge on how to practice place branding effectively, this book anchors place-branding practices in a solid analytical framework. It presents place-branding practices through the lenses of public sector marketing, strategic management, and governance processes and structures, as well as communication tools.Marketing a place is more than creating a logo and a motto; this book presents the key strategic aspects to be considered when promoting a place. Readers will gain knowledge about the most important features of place promotion: the development of brands and marketing campaigns in the public sector, the establishment of dedicated politico-administrative structures, and the increasing involvement of various stakeholders that play a central role as place promoters. This book will be a valuable resource for researchers and postgraduate students across place branding, marketing and management, and urban studies, as well as public management, administration, and policy. The practical conclusions discussed in the book will also appeal to practitioners, business consultants, and people working in public administration and politics. Providing frameworks and knowledge on how to practice place branding effectively, this book anchors place branding practices in a solid analytical framework. It presents place brand practices through the lenses of public sector marketing, strategic management, governance processes and structures, as well as communication tools. This item is printed on demand. Shipping may be from our Sydney, NSW warehouse or from our UK or US warehouse, depending on stock availability.
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Place Branding and Marketing from a Policy Perspective : Building Effective Strategies for Places
Libro 39 di 55: Routledge Studies in MarketingEUR 91,00
Spedizione EUR 62,69
Spedito da Germania a U.S.A.Quantità: 1 disponibili
Aggiungi al carrelloTaschenbuch. Condizione: Neu. nach der Bestellung gedruckt Neuware - Printed after ordering - Providing frameworks and knowledge on how to practice place branding effectively, this book anchors place branding practices in a solid analytical framework. It presents place brand practices through the lenses of public sector marketing, strategic management, governance processes and structures, as well as communication tools.
