Da: GreatBookPrices, Columbia, MD, U.S.A.
Condizione: As New. Unread book in perfect condition.
Da: GreatBookPrices, Columbia, MD, U.S.A.
Condizione: New.
Paperback or Softback. Condizione: New. An Analysis of W. Chan Kim and Ren�e Mauborgne's Blue Ocean Strategy: How to Create Uncontested Market Space. Book.
Da: PBShop.store US, Wood Dale, IL, U.S.A.
PAP. Condizione: New. New Book. Shipped from UK. Established seller since 2000.
Lingua: Inglese
Editore: Macat International Limited, GB, 2017
ISBN 10: 191212842X ISBN 13: 9781912128426
Da: Rarewaves.com USA, London, LONDO, Regno Unito
Prima edizione
EUR 12,89
Quantità: 3 disponibili
Aggiungi al carrelloPaperback. Condizione: New. 1st. In Blue Ocean Strategy, W. Chan Kim and Renée Mauborgne tackle the central problem facing all businesses: how to perform better than your competitors? Their solution involves taking a creative approach to the normal view of competition.In the normal framework, competition is a zero-sum game: if there are two companies competing for the same market, as one does better, the other has to do worse. The authors' creative leap is to suggest one can beat the competition by not competing. Companies should avoid confronting competitors in crowded marketplaces, what they call "red oceans," and instead seek out new markets, or "blue oceans." Once the blue oceans have been identified, companies can get down to the task of creating unique products which exploit that market.Chan and Mauborgne argue, for example, that a wine company might decide to start appealing to a group previously uninterested in wine. This would be a "blue ocean" market, giving the winemaker a huge advantage, which they could exploit by creating a wine that appealed to the tastes of a beer-drinking demographic. A classic of business writing, Blue Ocean Strategy is creative thinking and problem solving at its best.
Lingua: Inglese
Editore: Macat International Limited, GB, 2017
ISBN 10: 191212842X ISBN 13: 9781912128426
Da: Rarewaves USA, OSWEGO, IL, U.S.A.
Prima edizione
Paperback. Condizione: New. 1st. In Blue Ocean Strategy, W. Chan Kim and Renée Mauborgne tackle the central problem facing all businesses: how to perform better than your competitors? Their solution involves taking a creative approach to the normal view of competition.In the normal framework, competition is a zero-sum game: if there are two companies competing for the same market, as one does better, the other has to do worse. The authors' creative leap is to suggest one can beat the competition by not competing. Companies should avoid confronting competitors in crowded marketplaces, what they call "red oceans," and instead seek out new markets, or "blue oceans." Once the blue oceans have been identified, companies can get down to the task of creating unique products which exploit that market.Chan and Mauborgne argue, for example, that a wine company might decide to start appealing to a group previously uninterested in wine. This would be a "blue ocean" market, giving the winemaker a huge advantage, which they could exploit by creating a wine that appealed to the tastes of a beer-drinking demographic. A classic of business writing, Blue Ocean Strategy is creative thinking and problem solving at its best.
Da: California Books, Miami, FL, U.S.A.
EUR 14,20
Quantità: Più di 20 disponibili
Aggiungi al carrelloCondizione: New.
Lingua: Inglese
Editore: Macat International Limited, London, 2017
ISBN 10: 191212842X ISBN 13: 9781912128426
Da: Grand Eagle Retail, Bensenville, IL, U.S.A.
Paperback. Condizione: new. Paperback. In Blue Ocean Strategy, W. Chan Kim and Renee Mauborgne tackle the central problem facing all businesses: how to perform better than your competitors? Their solution involves taking a creative approach to the normal view of competition.In the normal framework, competition is a zero-sum game: if there are two companies competing for the same market, as one does better, the other has to do worse. The authors creative leap is to suggest one can beat the competition by not competing. Companies should avoid confronting competitors in crowded marketplaces, what they call red oceans, and instead seek out new markets, or blue oceans. Once the blue oceans have been identified, companies can get down to the task of creating unique products which exploit that market.Chan and Mauborgne argue, for example, that a wine company might decide to start appealing to a group previously uninterested in wine. This would be a blue ocean market, giving the winemaker a huge advantage, which they could exploit by creating a wine that appealed to the tastes of a beer-drinking demographic. A classic of business writing, Blue Ocean Strategy is creative thinking and problem solving at its best. Competitors have always existed in business, but what if it were possible to render your competition irrelevant? This is the critical question posed in Blue Ocean Strategy, which argues that the path to success of any company lies not in taking on potential competitors, but in the creation of "blue oceans" in uncontested market space. Shipping may be from multiple locations in the US or from the UK, depending on stock availability.
Condizione: NEW.
Da: PBShop.store UK, Fairford, GLOS, Regno Unito
EUR 12,57
Quantità: 6 disponibili
Aggiungi al carrelloPAP. Condizione: New. New Book. Shipped from UK. Established seller since 2000.
Da: Brook Bookstore On Demand, Napoli, NA, Italia
EUR 14,17
Quantità: 6 disponibili
Aggiungi al carrelloCondizione: new.
Da: Majestic Books, Hounslow, Regno Unito
EUR 12,25
Quantità: 3 disponibili
Aggiungi al carrelloCondizione: New.
Lingua: Inglese
Editore: Macat International Limited, 2017
ISBN 10: 191212842X ISBN 13: 9781912128426
Da: Kennys Bookshop and Art Galleries Ltd., Galway, GY, Irlanda
EUR 13,43
Quantità: 6 disponibili
Aggiungi al carrelloCondizione: New. 2017. Paperback. . . . . .
Lingua: Inglese
Editore: Macat International Limited, 2017
ISBN 10: 191212842X ISBN 13: 9781912128426
Da: Kennys Bookstore, Olney, MD, U.S.A.
Condizione: New. 2017. Paperback. . . . . . Books ship from the US and Ireland.
Da: Revaluation Books, Exeter, Regno Unito
EUR 13,42
Quantità: 2 disponibili
Aggiungi al carrelloPaperback. Condizione: Brand New. 97 pages. 7.80x5.24x0.28 inches. In Stock.
Da: Ria Christie Collections, Uxbridge, Regno Unito
EUR 11,86
Quantità: Più di 20 disponibili
Aggiungi al carrelloCondizione: New. In.
Da: Biblios, Frankfurt am main, HESSE, Germania
EUR 15,46
Quantità: 3 disponibili
Aggiungi al carrelloCondizione: New.
Lingua: Inglese
Editore: Macat International Limited, 2017
ISBN 10: 191212842X ISBN 13: 9781912128426
Da: THE SAINT BOOKSTORE, Southport, Regno Unito
EUR 10,85
Quantità: 1 disponibili
Aggiungi al carrelloPaperback / softback. Condizione: New. New copy - Usually dispatched within 4 working days.
Da: Chiron Media, Wallingford, Regno Unito
EUR 8,66
Quantità: 5 disponibili
Aggiungi al carrellopaperback. Condizione: New.
Condizione: As New. Unread book in perfect condition.
Da: Chiron Media, Wallingford, Regno Unito
EUR 9,99
Quantità: 10 disponibili
Aggiungi al carrelloPF. Condizione: New.
Da: GreatBookPricesUK, Woodford Green, Regno Unito
EUR 10,84
Quantità: 20 disponibili
Aggiungi al carrelloCondizione: New.
Da: GreatBookPricesUK, Woodford Green, Regno Unito
EUR 12,84
Quantità: 20 disponibili
Aggiungi al carrelloCondizione: As New. Unread book in perfect condition.
Condizione: New.
Da: Majestic Books, Hounslow, Regno Unito
EUR 29,70
Quantità: 3 disponibili
Aggiungi al carrelloCondizione: New.
Condizione: New.
Da: Biblios, Frankfurt am main, HESSE, Germania
EUR 35,09
Quantità: 3 disponibili
Aggiungi al carrelloCondizione: New.
Da: GreatBookPricesUK, Woodford Green, Regno Unito
EUR 28,78
Quantità: 10 disponibili
Aggiungi al carrelloCondizione: As New. Unread book in perfect condition.
Lingua: Inglese
Editore: Macat International Limited, 2017
ISBN 10: 1912302136 ISBN 13: 9781912302130
Da: THE SAINT BOOKSTORE, Southport, Regno Unito
EUR 31,54
Quantità: 1 disponibili
Aggiungi al carrelloHardback. Condizione: New. New copy - Usually dispatched within 4 working days.
Da: GreatBookPricesUK, Woodford Green, Regno Unito
EUR 31,53
Quantità: 10 disponibili
Aggiungi al carrelloCondizione: New.