Da: World of Books (was SecondSale), Montgomery, IL, U.S.A.
Condizione: Good. Item in good condition. Textbooks may not include supplemental items i.e. CDs, access codes etc.
Da: ThriftBooks-Atlanta, AUSTELL, GA, U.S.A.
Paperback. Condizione: Very Good. No Jacket. May have limited writing in cover pages. Pages are unmarked. ~ ThriftBooks: Read More, Spend Less.
Condizione: As New. Like New condition. A near perfect copy that may have very minor cosmetic defects.
Da: Midtown Scholar Bookstore, Harrisburg, PA, U.S.A.
Paperback. Condizione: Good. Good - Bumped and creased book with tears to the extremities, but not affecting the text block, may have remainder mark or previous owner's name - GOOD Standard-sized.
Da: Books From California, Simi Valley, CA, U.S.A.
paperback. Condizione: Very Good. The copy shows minor external wear, but is in otherwise clean condition.
Lingua: Inglese
Editore: Rutgers University Press, New Brunswick, New Jersey, 2015
ISBN 10: 0813563755 ISBN 13: 9780813563756
Da: Henry Hollander, Bookseller, Los Angeles, CA, U.S.A.
Softbound. Condizione: Very Good. Royal octavo, glossy paper covers, xviii, 221 pp., b/w and color photos, notes, bibliography, index.
Lingua: Inglese
Editore: University of California Press, 2002
ISBN 10: 0520228642 ISBN 13: 9780520228641
Da: Three Hegemons Books, Brooklyn, NY, U.S.A.
hardcover. Condizione: Fair. Underlining. Dust jacket, binding, excellent.
Lingua: Inglese
Editore: University of Chicago press, 2015
ISBN 10: 0813563755 ISBN 13: 9780813563756
Da: INDOO, Avenel, NJ, U.S.A.
EUR 30,42
Quantità: Più di 20 disponibili
Aggiungi al carrelloCondizione: New. Brand New.
Lingua: Inglese
Editore: Rutgers University Press, US, 2015
ISBN 10: 0813563755 ISBN 13: 9780813563756
Da: Rarewaves.com USA, London, LONDO, Regno Unito
EUR 41,82
Quantità: 2 disponibili
Aggiungi al carrelloPaperback. Condizione: New. It is easy to dismiss advertising as simply the background chatter of modern life, often annoying, sometimes hilarious, and ultimately meaningless. But Kerri P. Steinberg argues that a careful study of the history of advertising can reveal a wealth of insight into a culture. In Jewish Mad Men, Steinberg looks specifically at how advertising helped shape the evolution of American Jewish life and culture over the past one hundred years. Drawing on case studies of famous advertising campaigns-from Levy's Rye Bread ("You don't have to be Jewish to love Levy's") to Hebrew National hot dogs ("We answer to a higher authority")-Steinberg examines advertisements from the late nineteenth-century in New York, the center of advertising in the United States, to trace changes in Jewish life there and across the entire country. She looks at ads aimed at the immigrant population, at suburbanites in midcentury, and at hipster and post-denominational Jews today. In addition to discussing campaigns for everything from Manischewitz wine to matzoh, Jewish Mad Men also portrays the legendary Jewish figures in advertising-like Albert Lasker and Bill Bernbach-and lesser known "Mad Men" like Joseph Jacobs, whose pioneering agency created the brilliantly successful Maxwell House Coffee Haggadah. Throughout, Steinberg uses the lens of advertising to illuminate the Jewish trajectory from outsider to insider, and the related arc of immigration, acculturation, upward mobility, and suburbanization.Anchored in the illustrations, photographs, jingles, and taglines of advertising, Jewish Mad Men features a dozen color advertisements and many black-and-white images. Lively and insightful, this book offers a unique look at both advertising and Jewish life in the United States.
EUR 39,46
Quantità: 3 disponibili
Aggiungi al carrelloPAP. Condizione: New. New Book. Shipped from UK. Established seller since 2000.
Da: GridFreed, San Diego, CA, U.S.A.
Hardcover. Condizione: New. In shrink wrap.
Da: Brook Bookstore On Demand, Napoli, NA, Italia
EUR 40,79
Quantità: 3 disponibili
Aggiungi al carrelloCondizione: new.
Da: Kennys Bookshop and Art Galleries Ltd., Galway, GY, Irlanda
EUR 39,27
Quantità: 15 disponibili
Aggiungi al carrelloCondizione: New. . 2015. Paperback. . . . .
Da: Revaluation Books, Exeter, Regno Unito
EUR 41,97
Quantità: 2 disponibili
Aggiungi al carrelloPaperback. Condizione: Brand New. 232 pages. 10.00x7.00x0.50 inches. In Stock.
Da: Kennys Bookstore, Olney, MD, U.S.A.
Condizione: New. . 2015. Paperback. . . . . Books ship from the US and Ireland.
Condizione: New. pp. 240 Index.
Da: Midtown Scholar Bookstore, Harrisburg, PA, U.S.A.
Hardcover. Condizione: Good. Good - Bumped and creased book with tears to the extremities, but not affecting the text block, may have remainder mark or previous owner's name - GOOD Oversized.
Lingua: Inglese
Editore: Rutgers University Press, US, 2015
ISBN 10: 0813563755 ISBN 13: 9780813563756
Da: Rarewaves.com UK, London, Regno Unito
EUR 39,45
Quantità: 2 disponibili
Aggiungi al carrelloPaperback. Condizione: New. It is easy to dismiss advertising as simply the background chatter of modern life, often annoying, sometimes hilarious, and ultimately meaningless. But Kerri P. Steinberg argues that a careful study of the history of advertising can reveal a wealth of insight into a culture. In Jewish Mad Men, Steinberg looks specifically at how advertising helped shape the evolution of American Jewish life and culture over the past one hundred years. Drawing on case studies of famous advertising campaigns-from Levy's Rye Bread ("You don't have to be Jewish to love Levy's") to Hebrew National hot dogs ("We answer to a higher authority")-Steinberg examines advertisements from the late nineteenth-century in New York, the center of advertising in the United States, to trace changes in Jewish life there and across the entire country. She looks at ads aimed at the immigrant population, at suburbanites in midcentury, and at hipster and post-denominational Jews today. In addition to discussing campaigns for everything from Manischewitz wine to matzoh, Jewish Mad Men also portrays the legendary Jewish figures in advertising-like Albert Lasker and Bill Bernbach-and lesser known "Mad Men" like Joseph Jacobs, whose pioneering agency created the brilliantly successful Maxwell House Coffee Haggadah. Throughout, Steinberg uses the lens of advertising to illuminate the Jewish trajectory from outsider to insider, and the related arc of immigration, acculturation, upward mobility, and suburbanization.Anchored in the illustrations, photographs, jingles, and taglines of advertising, Jewish Mad Men features a dozen color advertisements and many black-and-white images. Lively and insightful, this book offers a unique look at both advertising and Jewish life in the United States.
Da: Mispah books, Redhill, SURRE, Regno Unito
EUR 215,54
Quantità: 1 disponibili
Aggiungi al carrelloHardcover. Condizione: Good. Good. Dust Jacket NOT present. CD WILL BE MISSING. . SHIPS FROM MULTIPLE LOCATIONS. book.