Editore: University of California Publications in Psychology, 1916
Da: JF Ptak Science Books, Hendersonville, NC, U.S.A.
Soft cover. Condizione: Good. Walter S. Heller and Warner Brown. Memory and Association in the Case of Street-Car Advertising Cards. Offprint, University of California Publications in Psychology, vol 2 no. 4, pp 267-275, 2 May 1916. Original wrappers. Ex-library with a couple of stamps here and there. GOOD copy. Uncommon peep into the psychology of making people want to buy things. 75.