Da: Ria Christie Collections, Uxbridge, Regno Unito
EUR 60,51
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Aggiungi al carrelloCondizione: New. In.
Lingua: Inglese
Editore: Springer Gabler 2016-10-13, 2016
ISBN 10: 3658158883 ISBN 13: 9783658158880
Da: Chiron Media, Wallingford, Regno Unito
EUR 56,86
Quantità: 10 disponibili
Aggiungi al carrelloPaperback. Condizione: New.
Da: Books Puddle, New York, NY, U.S.A.
Condizione: New. pp. 375.
Da: Revaluation Books, Exeter, Regno Unito
EUR 78,97
Quantità: 2 disponibili
Aggiungi al carrelloPaperback. Condizione: Brand New. 396 pages. 8.26x5.82x1.02 inches. In Stock.
Lingua: Inglese
Editore: Springer Fachmedien Wiesbaden, Springer Fachmedien Wiesbaden, 2016
ISBN 10: 3658158883 ISBN 13: 9783658158880
Da: AHA-BUCH GmbH, Einbeck, Germania
EUR 53,49
Quantità: 1 disponibili
Aggiungi al carrelloTaschenbuch. Condizione: Neu. Druck auf Anfrage Neuware - Printed after ordering - Wolfgang Weitzl introduces a novel perspective for measuring consumer trust in eWOM by applying a rigid scale development process. In doing so, the research aims to set new methodical standards for developing reliable, valid and practicable research instruments. Most importantly, however, the research offers valuable insights into the nature and role of consumer-initiated vs. marketer-initiated online communication in an intercultural context by conducting a series of qualitative and quantitative surveys using samples from three countries.
Da: preigu, Osnabrück, Germania
EUR 50,35
Quantità: 5 disponibili
Aggiungi al carrelloTaschenbuch. Condizione: Neu. Measuring Electronic Word-of-Mouth Effectiveness | Developing and Applying the eWOM Trust Scale | Wolfgang Weitzl | Taschenbuch | xviii | Englisch | 2016 | Springer | EAN 9783658158880 | Verantwortliche Person für die EU: Springer Gabler in Springer Science + Business Media, Tiergartenstr. 15-17, 69121 Heidelberg, juergen[dot]hartmann[at]springer[dot]com | Anbieter: preigu.
Da: Brook Bookstore On Demand, Napoli, NA, Italia
EUR 46,22
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Aggiungi al carrelloCondizione: new. Questo è un articolo print on demand.
Lingua: Inglese
Editore: Springer Fachmedien Wiesbaden Okt 2016, 2016
ISBN 10: 3658158883 ISBN 13: 9783658158880
Da: BuchWeltWeit Ludwig Meier e.K., Bergisch Gladbach, Germania
EUR 53,49
Quantità: 2 disponibili
Aggiungi al carrelloTaschenbuch. Condizione: Neu. This item is printed on demand - it takes 3-4 days longer - Neuware -Wolfgang Weitzl introduces a novel perspective for measuring consumer trust in eWOM by applying a rigid scale development process. In doing so, the research aims to set new methodical standards for developing reliable, valid and practicable research instruments. Most importantly, however, the research offers valuable insights into the nature and role of consumer-initiated vs. marketer-initiated online communication in an intercultural context by conducting a series of qualitative and quantitative surveys using samples from three countries. 396 pp. Englisch.
Da: Majestic Books, Hounslow, Regno Unito
EUR 78,54
Quantità: 4 disponibili
Aggiungi al carrelloCondizione: New. Print on Demand pp. 375.
Da: Biblios, Frankfurt am main, HESSE, Germania
EUR 79,04
Quantità: 4 disponibili
Aggiungi al carrelloCondizione: New. PRINT ON DEMAND pp. 375.
Lingua: Inglese
Editore: Springer Fachmedien Wiesbaden, 2016
ISBN 10: 3658158883 ISBN 13: 9783658158880
Da: moluna, Greven, Germania
EUR 48,37
Quantità: Più di 20 disponibili
Aggiungi al carrelloCondizione: New. Dieser Artikel ist ein Print on Demand Artikel und wird nach Ihrer Bestellung fuer Sie gedruckt. Publication in the field of economic scienceInterdisciplinary Literature Review on Trust.- Conceptualizing and Identifying the Role of eWOM Trust.- Developing the eWOM Trust Scale by Testing its Dimensionality, Reliability, Validity and Ge.
Da: buchversandmimpf2000, Emtmannsberg, BAYE, Germania
EUR 53,49
Quantità: 1 disponibili
Aggiungi al carrelloTaschenbuch. Condizione: Neu. This item is printed on demand - Print on Demand Titel. Neuware -Wolfgang Weitzl introduces a novel perspective for measuring consumer trust in eWOM by applying a rigid scale development process. In doing so, the research aims to set new methodical standards for developing reliable, valid and practicable research instruments. Most importantly, however, the research offers valuable insights into the nature and role of consumer-initiated vs. marketer-initiated online communication in an intercultural context by conducting a series of qualitative and quantitative surveys using samples from three countries.Springer-Verlag GmbH, Tiergartenstr. 17, 69121 Heidelberg 396 pp. Englisch.