Yogaraj khokhar (1 risultati)

Hardbound. Condizione: As New. New. Contents Preface. 1. Nature and scope of managerial economics. 2. Theory and behaviour of firm. 3. Consumer behaviour and demand analysis. 4. Theory of production and cost. 5. Market structure and competitions. 6. Pricing decisions. 7. Economic decision making. 8. Money demand and supply. 9. Inflation. 10. Measurement of national income. 11. Foreign exchange markets. 12. Cost benefit analysis. Bibliography. Index. Managerial economics involves the application of economic principles to the process of business management thereby effectively bridging the gap between economics in theory and economics in practice. Involving the use of such methodology as regression analysis correlation and Lagrangian calculus managerial economics has become crucial to the process of business management since it greatly aids in comprehending the principles of microeconomics as they apply to trading practices. The present text intended as an introduction to the subject endeavours to acquaint readers with the principles and theories of managerial economics. The attempt is to thoroughly entrench the readers in the practice of managerial economics pertaining especially to market forces of demand and supply consumer needs and expectations and international business trends. The focus is on making sure that the objectives of managerial economics are made clear in the light of the evolving dynamics of business as influenced by the processes of inflation recession and exchange markets. In addition to presenting forth a comprehensive assessment of current trends and developments in the field the book also incorporates critical perspectives which incisively cover the issues of decision making and monetarial priorities in business economics. 235 pp. …