Lap lambert academic publishing mai 2014 (Oltre 2200 risultati)
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Da: Wegmann1855, Zwiesel, GermaniaWegmann1855
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Taschenbuch. Condizione: Neu. Neuware -Sales have been the subject of academic studies since the second half of the twentieth century but they were still held to be non strategic and marginal, as reflected by the scarce amount of academic works published on the matter. This has marked a gap between scholars and operational pract…ices. Only in the last decade, as new marketing researches and theoretical models were added, has academics' interest towards sales management arisen. It is relevant to debate on what emerges from the work of some academics who underline the urgency to address more research from scholars on sales and, at the same time, to consider the growing needs of companies, so as to fill the gap between academic and corporate realities. In this book the author, with different approaches to theoretical analysis, intends to address and explore the many trends that emerge from the academic literature on sales management.
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Da: Wegmann1855, Zwiesel, GermaniaWegmann1855
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EUR 49,90
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Taschenbuch. Condizione: Neu. Neuware.
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Da: AHA-BUCH GmbH, Einbeck, GermaniaAHA-BUCH GmbH
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Taschenbuch. Condizione: Neu. Neuware.
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Da: Books-by-Floh, Paderborn, GermaniaBooks-by-Floh
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EUR 105,00 spedizioneSpedito da Germania a U.S.A.Quantità: 1 disponibili
Taschenbuch. Condizione: Neu. Neuware -Sales have been the subject of academic studies since the second half of the twentieth century but they were still held to be non strategic and marginal, as reflected by the scarce amount of academic works published on the matter. This has marked a gap between scholars and operational pract…ices. Only in the last decade, as new marketing researches and theoretical models were added, has academics' interest towards sales management arisen. It is relevant to debate on what emerges from the work of some academics who underline the urgency to address more research from scholars on sales and, at the same time, to consider the growing needs of companies, so as to fill the gap between academic and corporate realities. In this book the author, with different approaches to theoretical analysis, intends to address and explore the many trends that emerge from the academic literature on sales management. 144 pp. Englisch.
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Da: Books-by-Floh, Paderborn, GermaniaBooks-by-Floh
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Taschenbuch. Condizione: Neu. Neuware 92 pp. Englisch.
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Da: BuchWeltWeit Ludwig Meier e.K., Bergisch Gladbach, GermaniaBuchWeltWeit Ludwig Meier e.K.
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Taschenbuch. Condizione: Neu. This item is printed on demand - it takes 3-4 days longer - Neuware -In the study of Japanese politics, New Komeito tends to be overlooked despite its political influence. It has been 50 years since the establishment of the party and its significance in Japanese politics needs to be re-examined in a…n academic manner. To this end, this book sheds light on the influence of New Komeito on Japan s foreign and security policy. By applying a theoretical classification, this study categorises New Komeito s pacifist policy as anti-war pacifism , realistic pacifism , and international pacifism . Based on the theoretical perspectives, the author argues that New Komeito s anti-war pacifism has been consistent, that the party has recognised Japan s right to self-defence based on realistic pacifism, and that it has supported Japan s contributions to international peace operations based on international pacifism. To substantiate the main arguments, this book investigates the foreign and security policy of the party in the Cold War, post-Cold War and post-9/11 period. Finally, the book explores New Komeito s stance on constitutional revision, especially Article 9, the so-called peace clause , which is crucial to the current debate in the politics of Japan. 56 pp. Englisch.
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Da: BuchWeltWeit Ludwig Meier e.K., Bergisch Gladbach, GermaniaBuchWeltWeit Ludwig Meier e.K.
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Taschenbuch. Condizione: Neu. This item is printed on demand - it takes 3-4 days longer - Neuware -For the last two decades, dental implants have been regarded as a predictable means of achieving oral rehabilitation. In retrospect, this seems to be due to three main factors: the biocompatibility of titanium, the design and surfa…ce of the implants and the receptivity of the host. Since the 1990s, two other elements have been added to the list and have been changing constantly: surgical technique and load conditions. 80 pp. Englisch.
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Da: BuchWeltWeit Ludwig Meier e.K., Bergisch Gladbach, GermaniaBuchWeltWeit Ludwig Meier e.K.
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Taschenbuch. Condizione: Neu. This item is printed on demand - it takes 3-4 days longer - Neuware -A shortage of effective leadership qualities among top managers in the United States has been documented by numerous research studies. With a 17% decline in golfers over the last decade and a 19% turnover rate among golf facility m…anagers, the golf industry is no exception. The purpose of this study was to determine the attributes of an effective organization and its leadership team in the golf management industry. The research defined effective leadership from an integrative perspective that included traits, behaviors, style and method. In addition, the study viewed organizational effectiveness from a multidimensional approach which included Five Pillars: Financial, Environmental, Philanthropic, Customer Satisfaction, and Employee Satisfaction. The research indicated significantly different leadership attributes by job title between managers of effective and less effective golf facilities. 84 pp. Englisch.
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Da: BuchWeltWeit Ludwig Meier e.K., Bergisch Gladbach, GermaniaBuchWeltWeit Ludwig Meier e.K.
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Taschenbuch. Condizione: Neu. This item is printed on demand - it takes 3-4 days longer - Neuware -A locally fabricated Brake Pad Test Rig was successfully used to evaluate the wear rate and braking effectiveness of two samples of automobile disc brake pads at various speeds and braking forces. Detailed design analysis of the te…st rig, which was also used to determine the average stopping time at a constant pressure of 10bar, and subsequently, at a constant speed of 980rpm, is presented in this work. Results obtained from the performance test carried out on the rig show the functionality of the test rig. 80 pp. Englisch.
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Da: BuchWeltWeit Ludwig Meier e.K., Bergisch Gladbach, GermaniaBuchWeltWeit Ludwig Meier e.K.
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Taschenbuch. Condizione: Neu. This item is printed on demand - it takes 3-4 days longer - Neuware -My interest in local communities in the East End was developed during the MA London Studies course at Queen Mary University of London studying at the Geography Department 2008-2010 as a part time student while working in the herita…ge sector. I wanted to examine the use of oral history in documenting and recording of people lives in recent times in the East End of London. I have chosen to look at how a museum in East London uses oral history to represent individuals and local communities in the East End of London. The V&A Museum of Childhood launched a new temporary gallery telling the stories of the East End s diverse communities. This temporary gallery was devoted to telling local stories, of children and communities of London s East End. It opened in 2005 at the V&A Museum of Childhood to tell the childhood stories of diverse communities of East London past and present using objects, photographs, audio, film and interactive games. A temporary gallery was devoted telling stories, of children and communities of London s East End as a World in the East End. I wanted to know if it had succeeded according to the people who were involved. 52 pp. Englisch.
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Da: BuchWeltWeit Ludwig Meier e.K., Bergisch Gladbach, GermaniaBuchWeltWeit Ludwig Meier e.K.
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Taschenbuch. Condizione: Neu. This item is printed on demand - it takes 3-4 days longer - Neuware -Galway City Castle Trail is a book that highlights the cultural, touristic and economic potential of the city¿s ten castles that are still fully or partially in existence. These castles have been fundamental points of reference thr…oughout the centuries in the history of this city and were active parts of every Galwegian¿s life in many different ways. While not just detailing each castle¿s structure, this book also tells of the stories that make each of these castles part of the local history and worthy of preservation. Hopefully, the information contained within can be of assistance to those interested in promoting these structures for the enjoyment of local people and visitors alike. Unfortunately, the majority of these buildings are not properly preserved and are not accessible, for different reasons, to the public. The author analyses the different causes of neglect and lack of improvement, and proposes possible ways to make these structures and their history more available to the public. 68 pp. Englisch.
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Da: BuchWeltWeit Ludwig Meier e.K., Bergisch Gladbach, GermaniaBuchWeltWeit Ludwig Meier e.K.
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Taschenbuch. Condizione: Neu. This item is printed on demand - it takes 3-4 days longer - Neuware -China is experiencing the boom of western opera. Due to the great support from the government, and the need of the High Art from the public, more and more grand opera houses and performing centers have shown up. At the same time, a…n increasing number of audience members are buying tickets to the opera performances, although it is absolutely an imported art form to the Chinese people. Various marketing problems, such as the lack of audience demography tracking and professional arts administrators, are facing the opera companies in China. But the National Centre for the Performing Arts, the Shanghai Opera House and the Guangzhou Opera House are doing well in audience development. Their strategies, including educational outreaches, membership programs, social events, corporate partnership, and managerial models, can be lessons for the other opera houses and performing centers in China. 88 pp. Englisch.
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Da: BuchWeltWeit Ludwig Meier e.K., Bergisch Gladbach, GermaniaBuchWeltWeit Ludwig Meier e.K.
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Taschenbuch. Condizione: Neu. This item is printed on demand - it takes 3-4 days longer - Neuware -The world of work is in constant change. The challenge therefore is to respond to the issues of HR planning and HR development to meet performance expectations of construction firms. Construction sector has unique characteristics t…hat affect human resource development and human resource planning practices in a manner very different from other sectors like manufacturing, service, among others. The book focus on the relationship between human resources planning, human resource development and performance of construction firms in Kenya. It emphasizes that in human resources planning, the companies need to evaluate their current resources - people, skills, interest, abilities and experiences in comparison to their analyzed internal availability such as demand and supply of the human resource required for project undertakings to gain competitive advantage. The contents of this book are important to several groups of users: entrepreneurs and potential investors in the construction sector, regulators and policy makers, to international bodies like ILO, to researchers and academicians who are interested in linkages between human resource practices and performance in construction firms. 88 pp. Englisch.
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Da: BuchWeltWeit Ludwig Meier e.K., Bergisch Gladbach, GermaniaBuchWeltWeit Ludwig Meier e.K.
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Taschenbuch. Condizione: Neu. This item is printed on demand - it takes 3-4 days longer - Neuware -The main idea of this work is that the role of clusters in regional competitiveness depends on the economic development stage of the concrete region. In the first chapter of the work, the origin of the notion of region and its comp…etitiveness is studied; the theoretical and methodological basis for the process of economic regionalization is given. In its second chapter, the notion of cluster is conceptualized, and the role of clusters in regional competitiveness is empirically proven using M.Porter s, M.Enright s, D.Stark s and the World Economic Forum s methodologies. In its third chapter, foreign research and practical experience in regional economic clustering, as well as the opportunities of its application in Latvia are studied; Latvian experience of cluster formation and state support is analyzed. In its fourth chapter, cluster identification methodology in Latvia is probated, the author s approach to define an economic region is offered and substantiated, as well as the role of clusters in competitiveness of Latvian regions is determined. In addition, the author s elaborated study course Cluster Development for High Schools is given. 88 pp. Englisch.
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Da: BuchWeltWeit Ludwig Meier e.K., Bergisch Gladbach, GermaniaBuchWeltWeit Ludwig Meier e.K.
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Taschenbuch. Condizione: Neu. This item is printed on demand - it takes 3-4 days longer - Neuware -The concept survival is mainly used in the case when a person is in a special situation in a natural environment: a plane crash, lost in the woods, extreme tourism etc. The truth is that these situations happen rarely or not at all… while it is true that each child, each individual is constantly connected with society his life is bound to social environment. Often the biggest obstacles occur here. Capability to communicate with other people and build relationships is the vital factor for survival in the modern society. Therefore it is important for the young people who enter adult life to acquire these skills necessary for everyday life. Non-formal education gives young people the possibility to develop their values, skills and competencies not in a conceptual but in the real world. However the modern education system is focused more on acquiring knowledge, not skills. Perhaps this is one of the reasons for the dominance of boys in the early drop-out from the school system. 72 pp. Englisch.
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Da: BuchWeltWeit Ludwig Meier e.K., Bergisch Gladbach, GermaniaBuchWeltWeit Ludwig Meier e.K.
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Taschenbuch. Condizione: Neu. This item is printed on demand - it takes 3-4 days longer - Neuware -Studying a second language is often obligatory in schools. However, the interlanguage levels of the individual students can vary greatly. This could be caused by a multiplicity of factors, such as motivation, language learning apti…tude, and/or the amount of exposure to target language input outside of the classroom. This study explores the effects of the latter, namely the influence of the amount of language input that is received from the media on the second language acquisition process. 80 pp. Englisch.
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Da: BuchWeltWeit Ludwig Meier e.K., Bergisch Gladbach, GermaniaBuchWeltWeit Ludwig Meier e.K.
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Taschenbuch. Condizione: Neu. This item is printed on demand - it takes 3-4 days longer - Neuware -To date, business enterprises both small and large, are challenged to internationalize and operate on a global scale. This phenomenon is manifested by a growing number of Multinational Enterprises and emergence of global order and…culture. Nevertheless, globalization has not led to fundamental convergence and therefore, national institutions and culture still play pivotal role in international business. Reckless negligence of culture results in devastating consequences for many Multinational Enterprises. This research demonstrates the impact of cultural clash in business within cross-border context on the example of a real-time project, which involved two culturally remote organizations. 76 pp. Englisch.
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Da: BuchWeltWeit Ludwig Meier e.K., Bergisch Gladbach, GermaniaBuchWeltWeit Ludwig Meier e.K.
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Taschenbuch. Condizione: Neu. This item is printed on demand - it takes 3-4 days longer - Neuware -This book is a result of a research conducted to assess the magnitude and impact of medical brain drain in Zimbabwe's Government Health Institutions since 2006. Zimbabwe like many other African countries loose most of its brains du…e to mismanagement of human resources at times with the asumption that they will return or will find life difficult wherever they go and will be compelled to return home. Evidence shows that this is not the case, once people relocate they start a new life even if it means doing unprofessional jobs as long as they earn a living. Lives continue to be lost due to inadequate health professionals in hospitals. Zimbabwe continue to be a training ground for other countries. Of late they froze recruitment completely which means most graduate doctors and nurses go on a job hunt beyond our boarders. It calls for concerted efforts to curb further loss of medical professionals which continue to hit hard on ordinary people when they go to seek health care services in hospitals that are operating below scale. 60 pp. Englisch.
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Da: BuchWeltWeit Ludwig Meier e.K., Bergisch Gladbach, GermaniaBuchWeltWeit Ludwig Meier e.K.
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Taschenbuch. Condizione: Neu. This item is printed on demand - it takes 3-4 days longer - Neuware -A new adaptive filter is proposed for the turbo decoding on Rayleigh fading channels with noisy channel estimates. In this book, by using the soft extrinsic information after each iteration of decoding, we re-estimate the channel a…nd the minimum mean square error (m.m.s.e.) and further update the channel reliability factor and decision variables at each iteration. Simulations show that signal to noise (SNR) gain is improved by up to about 1dB at bit error probability of 3.5X10^4. Based on this research, it would be more interesting for further researchers to develop an adaptive filter that uses the extrinsic information of both systematic bits and parity bits. 68 pp. Englisch.
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Da: BuchWeltWeit Ludwig Meier e.K., Bergisch Gladbach, GermaniaBuchWeltWeit Ludwig Meier e.K.
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Taschenbuch. Condizione: Neu. This item is printed on demand - it takes 3-4 days longer - Neuware -Using a panel dataset of bilateral flows of foreign direct investment (FDI), we study the determinants of FDI in transition economies, with particular reference to Macedonia s performance. Even though Macedonia has been introducing… extensive fiscal and business sector reforms, so far it has been lagged in attracting foreign investment. Following the empirical approach used in previous studies and the theoretical discussion presented in Chapters 2 this study specifies both static and dynamic models. The static models, both fixed and random effects, do not give the best specification. The empirical work confirms the expectation of the positive feedback effect of past FDI onto current FDI. The negative and significant coefficient of distance indicates that FDI is determined by gravity factors. In addition, GDP of the host country, unit labour costs, trade openness, English language are also important determinants of FDI in transition economies. Our suggestion is that the econometric findings on the determinants of FDI in transition economies using small dataset and static models should be accepted only with caution. 88 pp. Englisch.
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Da: BuchWeltWeit Ludwig Meier e.K., Bergisch Gladbach, GermaniaBuchWeltWeit Ludwig Meier e.K.
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Taschenbuch. Condizione: Neu. This item is printed on demand - it takes 3-4 days longer - Neuware -The book surveys the effects of privatization on productivity of Tabriz electric power distributional company. Statistical population of this research is the subscriber service units of the Tabriz electric power distributional offi…ce. In this ,four factors that each constitutes several factors: 1.Post sale services improvement. 2.Energy sale improvement. 3.Reduction of costs. 4.Branch sale increase. that affect productivity are studied and their effects are explored. 52 pp. Englisch.
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Da: BuchWeltWeit Ludwig Meier e.K., Bergisch Gladbach, GermaniaBuchWeltWeit Ludwig Meier e.K.
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Taschenbuch. Condizione: Neu. This item is printed on demand - it takes 3-4 days longer - Neuware -People of all cultures experience liminal, or transitory, states. However, some subcultures exist almost exclusively in liminality. This work explores the protracted liminal state experienced by homeless men in Cleveland, Ohio. Man…y contemporary views of homelessness were established in the early part of the twentieth century, during the Great Depression. These views have given rise to a set of archetypes used to attempt to classify the perceived chaos of the liminal state. By comparing historical data with contemporary fieldwork, this work demonstrates how these archetypes have and haven't changed in the last seventy years, and gives a glimpse into the lives of some of those who live in the liminal. 80 pp. Englisch.
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Da: BuchWeltWeit Ludwig Meier e.K., Bergisch Gladbach, GermaniaBuchWeltWeit Ludwig Meier e.K.
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Taschenbuch. Condizione: Neu. This item is printed on demand - it takes 3-4 days longer - Neuware -In order to fight climate change and achieve sustainable development, renewable energies must take precedence over fossil fuels. Insurance companies can play an important role in the proliferation of renewables by offering risk tra…nsfer solutions that make investment in clean energy more attractive. Weather insurance protects against the unpredictable availability of natural resources (e.g. wind, sun and water). This book assesses if weather insurance can be a business opportunity for insurers while simultaneously improving the financing of renewables. To answer these questions, different business strategy frameworks are used to assess the attractiveness of the weather insurance industry. A demand and availability estimation of weather insurance is given, as well as a hypothesis for a market growth pattern. Finally, a theoretical explanation of the positive impact on renewable energy financing is presented. The conclusions and analyses in this book should be especially useful for investors, lenders and insurers of renewable energy projects. 64 pp. Englisch.
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Da: BuchWeltWeit Ludwig Meier e.K., Bergisch Gladbach, GermaniaBuchWeltWeit Ludwig Meier e.K.
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Taschenbuch. Condizione: Neu. This item is printed on demand - it takes 3-4 days longer - Neuware -This book is an action research reflection from Bangladesh on Alternative Dispute Resolution (ADR) and community-based peacebuilding. Following the Action-Reflection-Action Cycle, this piece of experiential research deals with the…widely used ADR method-mediation (locally known as shalish)- in Bangladesh and explores how much it really can transform local disputes sustainably. In doing so, the researcher explored the limitations of mediation through in-depth interviews, interactions with rural communities, mediation committee members and practitioners; and at the same time applied counselling technique for making the mediation method more transformative and effective. Following the learning and reflections, required modification was made and reapplied for testing and eventually developing a theoretical stand. The book concludes stating that introduction of counselling, which should be simple and non-technical, can enable the mediation process in addressing the sub-system and system level underlying causes of conflict which are critically important for resolving any grassroots level petty disputes through peaceful transformation. 76 pp. Englisch.
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Da: BuchWeltWeit Ludwig Meier e.K., Bergisch Gladbach, GermaniaBuchWeltWeit Ludwig Meier e.K.
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Taschenbuch. Condizione: Neu. This item is printed on demand - it takes 3-4 days longer - Neuware -This book is a handbook for students that offers concise information on digenetic trematodes and cestodes that infect domestic and wild animals. It is useful particularly for undergraduates in the fields who have taken or are curre…ntly taking Parasitology or Zoology course, and for the general audience who have interests in Parasitology. It is not intended to be a comprehensive textbook in the field of Parasitology. It is hoped that this text will be helpful to understand the outline of the parasites and their diseases. 68 pp. Englisch.
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Da: BuchWeltWeit Ludwig Meier e.K., Bergisch Gladbach, GermaniaBuchWeltWeit Ludwig Meier e.K.
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Taschenbuch. Condizione: Neu. This item is printed on demand - it takes 3-4 days longer - Neuware -Limitations of electrical wires result in distortion and dispersion of the signal for long distances. That have emerged optical communication as the only way of communication for long distances. For medium distances optics can supp…ort the high data rates required by the latest applications. Optical networks are becoming the dominant transmission medium as the data rate required by different applications increases. The bottleneck for implementing optical instead of electric networks for medium distances, like local area network, is the cost of the optical components and the cost of replacing the existing copper network. This book will discuss the possible cost benefits that come from the use of different materials like plastic optical fiber instead of silica fiber or Si, Si/Ge instead of InP or GaAs for the transceiver as well as the trade offs between the performance and cost when discrete transceiver is replaced by the monolithically integrated transceiver, by using a process based cost model. 84 pp. Englisch.
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Da: BuchWeltWeit Ludwig Meier e.K., Bergisch Gladbach, GermaniaBuchWeltWeit Ludwig Meier e.K.
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Taschenbuch. Condizione: Neu. This item is printed on demand - it takes 3-4 days longer - Neuware -Energy management is often neglected in the industry as it comprises a low cost when compared to raw materials or labor. Nonetheless, in this book it is shown that the savings obtained through energy efficiency improvements, in one… single mid-sized plant, reach hundreds of thousands of euros per year. This book describes the methodology to achieve such savings and describes the actual work performed in a factory operated by SONAE Indústria one of world leaders in the production of wood board products. It is aimed at professionals or academics who want to obtain state of the art knowledge on how leading enterprises deal with the energy management topic. As an outcome of the project described in this work, it is demonstrated that the energy efficiency measures chosen to be implemented led to savings of around 12.000MWh/year, which translates into savings of around 330.000 per year. 68 pp. Englisch.
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Da: BuchWeltWeit Ludwig Meier e.K., Bergisch Gladbach, GermaniaBuchWeltWeit Ludwig Meier e.K.
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Taschenbuch. Condizione: Neu. This item is printed on demand - it takes 3-4 days longer - Neuware -In March 1973, a new Irish coalition government took office in the midst of a complete breakdown of society in Northern Ireland. Further escalation of the situation was threatened both within Northern Ireland and further south in t…he Republic. The British Government had just announced its intention to attempt to resolve the crisis, with the participation of the Irish Government and the northern political parties, including the nationalist S.D.L.P. Initial frosty relations between Dublin and the S.D.L.P., both on a personal level and on a policy level, threatened to thwart both from achieving their objectives in the upcoming negotiations, which were to take place at the end of that year. However, necessity compelled them ultimately to co-ordinate their strategies, resulting in an effective and beneficial partnership. This book analyses and presents the development of that dynamic relationship during that significant period, March - December 1973, and demonstrates how important it was for both the Irish Government and the S.D.L.P. 88 pp. Englisch.
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Da: BuchWeltWeit Ludwig Meier e.K., Bergisch Gladbach, GermaniaBuchWeltWeit Ludwig Meier e.K.
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Taschenbuch. Condizione: Neu. This item is printed on demand - it takes 3-4 days longer - Neuware -The fourth Assembly of the Uniting Church in Australia (1985) adopted a statement entitled The Uniting Church is a Multicultural Church. This declaration is aspirational and is still in the process of being realised. In the practic…e of ministry frequent subjects that become the focus of attention are sharing property, managing cross-cultural conflict, and performing cross-cultural worship, weddings and funerals. Other subjects are not discussed either because they are not perceived as important aspects of the church s life, or assimilation has already happened and the diversity is lost. The issues of leadership and discerning what makes for cross-cultural competency have not been explicitly explored. What might such cross-cultural leadership look like What criteria might be used for the sake of discerning competency This book is the first attempt to wrestle with these kind of issues in an Australian context. 88 pp. Englisch.
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Da: BuchWeltWeit Ludwig Meier e.K., Bergisch Gladbach, GermaniaBuchWeltWeit Ludwig Meier e.K.
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EUR 23,90
EUR 23,00 spedizioneSpedito da Germania a U.S.A.Quantità: 2 disponibili
Taschenbuch. Condizione: Neu. This item is printed on demand - it takes 3-4 days longer - Neuware -The main reason why the Catholic Church continues to exclude women from the priesthood is that Jesus chose only men as his apostles. The author argues that the culture, custom and law of the Jews at that time, did not allow women t…o speak in public, exercise any public function, or leadership role. These were precisely what Jesus sent his apostles to do. That was why he chose only men to be his apostles. If he had included women among them he would have violated not only Jewish culture and custom of that time, but a Jewish law as well, which forbade women to speak in public, exercise public function or leadership role. So he could not have included women. But times have changed, the status of women has improved now, especially in Modern times. women now exercise public functions, the professions, including the priesthood in some Churches, play leadership roles along with their male counterparts everywhere. If Jesus had lived in our time he would have included women among his apostles because the culture and law that forbade women to exercise public function at that time no longer exist. The Catholic Church will eventually change and ordain women priests. It is a matter of time 72 pp. Englisch.
