Pearson education us nj (45 risultati)

Paperback. Condizione: Very Good. In Social Media and Public Relations: Eight New Practices for the PR Professional, social marketing pioneer Deirdre Breakenridge teaches and demonstrates the eight new skills and mindsets PR/marketing pros need to build brands and engage customers in a social world. This concise, action-oriented book shows practitioners how to systematically expand their roles, improve their processes, and sharpen their strategies to engage with todays more sophisticated and socialized customers. Drawing on her extensive client experience, Breakenridge helps you respond to consumers who demand control over their own brand relationships marry communications with technology more effectively, and become your organizations go-to resource on social technology decisions reflect social media realities throughout your policies and governance generate greater internal collaboration, eliminating silos once and for all listen to consumers conversations, and apply what youre learning build communications crisis plans you can implement at a moments notice develop profound new insights into how consumers construct and perceive their brand relationships., practice reputation management on steroids take the lead on identifying and applying metrics and much more. For all PR, marketing, and communications executives and professionals; and for students intending to enter these fields. The book has been read, but is in excellent condition. Pages are intact and not marred by notes or highlighting. The spine remains undamaged. …

Paperback. Condizione: Very Good. The First Deep Look at Donald Trump Now ReissuedIn the wake of his incredibly successful TV show, The Apprentice, Donald Trump went beyond celebrity to an outsized American figure and icon. At that time, nobody had ever fully captured the man so Robert Slater set out to reveal the man in full. In 2005, Slater convinced Trump to give him unprecedented access: over 100 hours of private conversations and meetings. Wherever Trump went, Slater was there: as a 'fly on the wall' at secret deal-making sessions, on a Gulfstream jet trip to the dedication of Trump's newest skyscraper, everywhere. Slater interviewed 150 Trump employees and colleagues -- even top competitors such as Kirk Kerkorian and Steve Wynn. As a result he was able to paint a complete picture of Trump: the businessman and dealmaker, strategist and survivor, celebrity and personality always striving for more attention and success, whatever the obstacles, and now the 2016 Republican nominee for the President of the United States. Learn how Trump transformed himself from an unknown local real estate developer to a global magnate. See how he really does business, discovering lessons that go beyond anything he's let the public see before. Witness his media management.watch him leverage his celebrity to save his casino business from billion-dollar debts, not once but twice. Most remarkable of all, discover how Trump really felt about his celebrity, his empire, his life a decade before announcing his presidential campaign. Robert Slater was born in New York City on October 1, 1943, and grew up in South Orange, New Jersey. He graduated from Columbia High School in 1962 and graduated with honors from the University of Pennsylvania in 1966, where he majored in political science. He received a masters of science degree in international relations from the London School of Economics in 1967. He worked for UPI and Time Magazine for many years, in both the United States and the Middle East. The book has been read, but is in excellent condition. Pages are intact and not marred by notes or highlighting. The spine remains undamaged.…

Paperback. Condizione: new. Paperback. Most management guides just don't work. Either they're too complex and academic, or they rely primarily on opinion and anecdote, not tested evidence. The Truth About Managing People, Fourth Edition is radically different - and that's why it's so remarkably useful. Top management author Stephen P. Robbins has distilled thousands of research studies, meta-analyses, and Big Data investigations into a set of 63 proven, tested solutions for today's toughest management problems. Each solution is presented quickly and concisely, in just 2-3 pages, so you can absorb them fast, and use them immediately. You'll find proven, up-to-date truths for hiring the right people and building winning teams; designing high-productivity jobs and rewarding the right behaviours; managing diversity, change, conflict, turnover, and staff cuts; overcoming self-serving bias, groupthink, and digital distractions, and much more. Updated throughout, this edition contains nine all-new chapters, covering the crucial importance of people skills, building emotional intelligence, loyalty expectations, employee engagement and mentoring, managing face-to-face vs. virtual teams, overcoming the downsides of teams, handling unacceptable workplace behaviour, promoting creativity and innovation, and more. This is simply today's best and most enduring thinking on being a great manager: a set of truths you can and will use, every single day. Shipping may be from multiple locations in the US or from the UK, depending on stock availability.…

Paperback. Condizione: new. Paperback. You are what you think. Henry Ford was right: "Whether you think that you can, or that you can't, you are usually right." Living the good life and want to make it great? Desperate to give your life an "extreme makeover"? Either way, the changes you want start inside your own head, with the way you think. Now You're Thinking will help you build your great life by teaching you breakthrough techniques for thinking far more effectively. That's the secret of making better life decisions: whether you're considering refinancing your house or hoping to becoming a better parent or partner. Some thinking processes simply work better than others, and this book teaches you the ones that are proven to work best. The authors start with the extraordinary true story of Amenah, just two years old, dying in an Iraqi village, and in desperate need of complicated open-heart surgery unavailable in her own country. The authors reveal the extraordinary thinking that saved her life, and show how you can use the same approaches to transform yours. You'll discover how to assess your own thinking style, build on your strengths, fix your weaknesses, and gain control of your life. The authors guide you in navigating life's toughest challenges and moral dilemmas.gaining perspective on what really matters."thinking your way" to work-life balance and financial security.surviving the career game of "ladders and slides".mastering the art of strategic thinking, in business, and in life. Shipping may be from multiple locations in the US or from the UK, depending on stock availability.…

Paperback. Condizione: new. Paperback. Problems remain hidden in organizations for a number of reasons, including fear, organizational complexity, gatekeepers who insulate leaders from problems that are coming up, and finally, an overemphasis on formal analysis in place of intuition and observation. This book lays out the key skills and capabilities required to ensure that problems do not remain hidden in your organization. It explains how leaders can become effective problem finders, unearthing problems before they destroy an organization. The book explains how leaders can become an anthropologist, going out and observe how employees, customers, and suppliers actually behave. It then goes on to present how they can circumvent the gatekeepers, so they can go directly to the source to see and hear the raw data; hunt for patterns, including refining your individual and collective pattern recognition capability; "connect the dots" among issues that may initially seem unrelated, but in fact, have a great deal in common; give front-line employees training in a communication technique; encourage useful mistakes, including create a "Red Pencil Award"; and watch the game film, where leaders reflect systematically on their own organization's conduct and performance, as well as on the behavior and performance of competitors. Shipping may be from multiple locations in the US or from the UK, depending on stock availability. …

Paperback. Condizione: new. Paperback. What do you mean when you say Sustainability? This question is all too often raised because what one person thinks will be very different from another. The first step in any sustainability plan is to first define sustainability what it means to your company, settle on a common definition, and put it into language that all employees and stakeholders can both understand and get behind. Making Sustainability Stick is tailored for those that are starting out in this process or have seen their efforts stall in realizing the business benefits of sustainability. This book provides the blueprint for implementation, breaking down barriers, and the steps required to integrate sustainability successfully. It is laid out in easily digestible chapters, with action steps backed up from interviews with sustainability thought leaders, case studies, and the real life experience of the author who has consulted with over 75 organizations on sustainability. This is the perfect book for those who are in the trenches or are just about to embark on their sustainability journey. Shipping may be from multiple locations in the US or from the UK, depending on stock availability. …

Paperback. Condizione: new. Paperback. Millennials will be our next great generation of leaders. Today, however, as they move into management, they face difficult practical challenges. Millennials Who Manage is a complete, research-based guide to overcoming those challenges, delivering outstanding performance, and getting recognised for it. Reflecting their extensive enterprise consulting and research experience, the authors show how to transition more smoothly into management. You will gain insight into earning the respect of peers and elders that you are now leading, as well as your manager. You will discover you can achieve success your way, without compromising who you are or becoming someone you are not. Youll learn management skills that arguably come naturally to Millennials. Prepare to explore what really motivates Boomers and Xers whose formative experiences were different from yours and how to guide them beyond todays unhelpful stereotypes about Millennials. Youll also master the specific management and leadership competencies you need most right nowwhether youre moving into frontline management or the CEOs office! Shipping may be from multiple locations in the US or from the UK, depending on stock availability.…

Paperback. Condizione: new. Paperback. Business leaders today are seeking meaningful patterns in their people data that will help them gain a competitive edge. The answer is in the growing discipline of workforce analytics. Much attention has already been paid to the technical requirements for implementing workforce analytics, now, there's a book that covers the organisational development and change management issues that will make or break your success. Drawing on insights from dozens of experts in workforce analytics as well as their own cutting edge experience within IBM, the authors walk step-by-step through setting up and then embedding workforce analytics capabilities. With candid case studies and clear advice from those who have already faced and overcome the challenges associated with workforce analytics, you'll learn how to: Begin with a vision, not data analysis Pick your projects wisely, so you can "earn your keep" with visible, valuable successes Build a team with the right skills to deliver the insights your organisation needs Identify the right stakeholders and sponsors to ensure success Choose the best technology for your analytics needs Handle some of the sensitivities around using employee data in analytics projects Run a successful workforce analytics function for the long term Use storytelling techniques to ensure you can influence organisational decisions or initiatives with the results of your workforce analytics projects Analytics are rapidly becoming pervasive in functions ranging from Finance to Marketing. Now, discover how HR can gain just as much value, by informing every key decision with the best possible insight. Shipping may be from multiple locations in the US or from the UK, depending on stock availability.…

Paperback. Condizione: new. Paperback. What does neuroscience have to do with leadership? Everything. Recent advances in brain science and neuroimaging can dramatically improve the way leaders work with colleagues to drive successful change. As the brain is increasingly examined in the context of personal and organisational development, remarkable insights are being uncovered: insights that are leading to powerful new strategies for improving business execution. In Your Brain and Business, Harvard psychiatrist and executive coach Srinivasan S. Pillay illuminates the rapidly-emerging links between modern brain science and the corner office. Pillay reveals six powerful ways that brain science can be used by todays executives, and presents powerful new interventions for coaches who want to help their clients overcome common leadership problems. Discover how to use positive, strengths-based approaches to encourage the brain to learn how the fascinating neuroscience of social intelligence can help leaders encourage more effective relationships how to promote innovation and intuition, and overcome intangible vulnerabilities in leaders brains how to transform the idea of change into crisp, timely execution and much more. Shipping may be from multiple locations in the US or from the UK, depending on stock availability.…

Hardcover. Condizione: new. Hardcover. Today's best companies get it From retail to finance and industries in between, the organisations who recognise that doing good is good business are becoming the ultimate value creators. They're changing their culture and generating every form of value that matters: emotional, experiential, social, and financial. And they're doing it for all their stakeholders. Not because it's simply politically correct, because it's the only path to long-term competitive advantage. These are the firms of endearment. Companies people love doing business with, working for and collaborating with as partners. Since the publication of the 1st Edition, the concept of corporate social responsibility has become embraced as a valid, important, and profitable business model. It is a trend that has transformed the workplace and corporate world. This edition updates the examples, cases, and applications from the original edition, giving readers insight into how this hallmark of the modern organisation is practiced today. Shipping may be from multiple locations in the US or from the UK, depending on stock availability.…

Paperback. Condizione: new. Paperback. Over the past decade, the entertainment industry has exploded in size: it's now nearing a trillion dollars worldwide. That's five times as large as it was when the best-selling first edition of this book (then called The Entertainment Marketing Revolution) was published. Everything's changed since then: new platforms, new media, new tools, new global markets -- everything. Now, Al Lieberman and Patricia Esgate have completely revised their classic guide to reflect all these changes, and help entertainment marketers prepare for the even more massive changes that are on the way. The Definitive Guide to Entertainment Marketing surveys every major entertainment marketing platform: film, cable, broadcast, sports, publishing, social communities, electronic gaming, travel/tourism, location-based and experiential entertainment, and more. Reflecting decades of intimate experience as practitioners, Lieberman and Esgate: Explore challenges and opportunities associated with new technologies such as smartphones and tablets Explain the implications of globalisation in entertainment Demonstrate new integrated marketing approaches that build synergies across advertising, promotion, PR, and social media Preview emerging challenges that practitioners can't afford to ignore. This engaging, conversational primer will be valuable to anyone interested in the entertainment business -- and indispensable for anyone seeking to enter the industry as a marketing or PR professional. Shipping may be from multiple locations in the US or from the UK, depending on stock availability.…

Paperback. Condizione: new. Paperback. HR managers are under intense pressure to become strategic business partners. Many, unfortunately, lack the technical skills in financial analysis to succeed in this role. Now, respected HR management educator Dr. Steven Director addresses this skill gap head-on. Writing from HR's viewpoint, Director covers everything mid-level and senior-level HR professionals need to know to formulate, model, and evaluate their HR initiatives from a financial and business perspective. Drawing on his unsurpassed expertise working with HR executives, he walks through each crucial financial issue associated with strategic talent management, including the quantifiable links between workforces and business value, the cost-benefit analysis of HR and strategic financial initiatives, and specific issues related to total rewards programs. Unlike finance books for non-financial managers, Financial Analysis for HR Managers focuses entirely on core HR issues, including: How do you model HR's financial role in corporate strategic initiatives such as the introduction of a new product line? How do you select bonus drivers to send the right signals to managers? How do you design compensation packages that are fully consistent with your goals? How do you identify and manage pension-finance costs and risks that can dramatically impact the long-term financial health of the business? Shipping may be from multiple locations in the US or from the UK, depending on stock availability.…

Paperback. Condizione: new. Paperback. Prescriptive analytics is more directly linked to successful decision-making than any other form of business analytics. It can help you systematically sort through your choices to optimise decisions, respond to new opportunities and risks with precision, and continually reflect new information into your decisioning process. In Prescriptive Analytics, analytics expert Dr. Dursun Delen illuminates the fields state-of-the-art methods, offering holistic insight for both professionals and students. Delens end-to-end, all-inclusive approach covers optimisation, simulation, multi-criteria decision-making methods, inference- and heuristic-based decisioning, and more. Balancing theory and practice, he presents intuitive conceptual illustrations, realistic example problems, and real-world case studiesall designed to deliver knowledge you can use. Discover where prescriptive analytics fits and how it improves decision-making Identify optimal solutions for achieving an objective within real-world constraints Analyse complex systems via Monte-Carlo, discrete, and continuous simulations Apply powerful multi-criteria decision-making and mature expert systems and case-based reasoning Preview emerging techniques based on deep learning and cognitive computing Shipping may be from multiple locations in the US or from the UK, depending on stock availability.…

Paperback. Condizione: new. Paperback. FranklinCovey Style Guide: For Business and Technical Communication can help any writer produce documents that achieve outstanding results. Created by FranklinCovey, the world-renowned leader in helping organisations enhance individual effectiveness, this edition fully reflects today's online media and global business challenges. The only style guide used in FranklinCovey's own renowned Writing AdvantageTM programs, it covers everything from document design and graphics to sentence style and word choice. This edition includes extensive new coverage of graphics, writing for online media, and international business English. Through dozens of examples and model documents, writers learn how to: Overcome "writer's block" and efficiently create documents from start to finish Get powerful results from every email Add distinctiveness and power to any online presence Quickly discover and prioritise information, whether they're planning presentations, leading meetings, or managing projects Design visuals that communicate messages instantly and intuitively Use charts, color, illustrations, maps, photos, and tables to supercharge any presentation Write far more effective proposals, letters, memos, reports, and resumes Improve all forms of documentation, from business procedures to highly technical content Author's credits taken from front cover and p. ix. Shipping may be from multiple locations in the US or from the UK, depending on stock availability.…

Paperback. Condizione: new. Paperback. Reviews the core tools of valuationRenowned valuation expert Aswath Damodaran examines today's most difficult estimation questions and issues, and then systematically addresses the valuation challenges that arise throughout a firm's lifecycle in The Dark Side of Valuation: Valuing Young, Distressed and Complex Businesses. In this thoroughly revised edition, the author looks at how best to deal with low interest rates, volatile equity risk premiums and political risk in valuation. Readers will gain insight into: Overcoming the temptation to use unrealistic or simplistic valuation methodsRisk-free rates, risk premiums and other macroeconomic assumptionsIntelligent analysis for angel and early venture capital investingProjecting the impact of regulatory changesThe stages of the corporate lifecycleValuing financial services and commodities companiesDamodaran's insights will be indispensable to everyone involved in valuation: financial professionals, investors, M&A specialists, and entrepreneurs alike. Shipping may be from multiple locations in the US or from the UK, depending on stock availability.…

Paperback. Condizione: new. Paperback. Organizations that prioritize environmental, health, and safety (EHS) issues are well placed to attract better customers, better talent, and today's growing number of socially responsible investors. But, to gain these benefits, companies must choose the right sustainability strategies, and then manage and measure them well. Now, leading business sustainability consultant Peter Soyka offers a complete and actionable guide to driving greater value through sustainability. Soyka bridges the disparate worlds of the EHS/sustainability professional and the investor/analyst, covering all this and more: What the evidence says about linkages between sustainability and value Key stakeholder relationships influencing corporate behavior related to EHS and social equity Best practices for managing sustainability throughout the business How sustainability posture and performance can be evaluated by investors, markets, and managers How to maximize the influence of organizational actors focused on sustainability This book will be invaluable for all environmental, health, and safety decision-makers and professionals concerned with improving sustainability and value; for executives and strategists seeking competitive advantage; for analysts evaluating investments; and for researchers and MBA candidates currently studying the techniques and potential of corporate sustainability. INSTRUCTOR SUPPLEMENTS: Instructor's Manual available for download at Shipping may be from multiple locations in the US or from the UK, depending on stock availability.…

Paperback. Condizione: new. Paperback. Problems remain hidden in organizations for a number of reasons, including fear, organizational complexity, gatekeepers who insulate leaders from problems that are coming up, and finally, an overemphasis on formal analysis in place of intuition and observation. This book lays out the key skills and capabilities required to ensure that problems do not remain hidden in your organization. It explains how leaders can become effective problem finders, unearthing problems before they destroy an organization. The book explains how leaders can become an anthropologist, going out and observe how employees, customers, and suppliers actually behave. It then goes on to present how they can circumvent the gatekeepers, so they can go directly to the source to see and hear the raw data; hunt for patterns, including refining your individual and collective pattern recognition capability; "connect the dots" among issues that may initially seem unrelated, but in fact, have a great deal in common; give front-line employees training in a communication technique; encourage useful mistakes, including create a "Red Pencil Award"; and watch the game film, where leaders reflect systematically on their own organization's conduct and performance, as well as on the behavior and performance of competitors. Shipping may be from our Sydney, NSW warehouse or from our UK or US warehouse, depending on stock availability. …

Paperback. Condizione: new. Paperback. You are what you think. Henry Ford was right: "Whether you think that you can, or that you can't, you are usually right." Living the good life and want to make it great? Desperate to give your life an "extreme makeover"? Either way, the changes you want start inside your own head, with the way you think. Now You're Thinking will help you build your great life by teaching you breakthrough techniques for thinking far more effectively. That's the secret of making better life decisions: whether you're considering refinancing your house or hoping to becoming a better parent or partner. Some thinking processes simply work better than others, and this book teaches you the ones that are proven to work best. The authors start with the extraordinary true story of Amenah, just two years old, dying in an Iraqi village, and in desperate need of complicated open-heart surgery unavailable in her own country. The authors reveal the extraordinary thinking that saved her life, and show how you can use the same approaches to transform yours. You'll discover how to assess your own thinking style, build on your strengths, fix your weaknesses, and gain control of your life. The authors guide you in navigating life's toughest challenges and moral dilemmas.gaining perspective on what really matters."thinking your way" to work-life balance and financial security.surviving the career game of "ladders and slides".mastering the art of strategic thinking, in business, and in life. Shipping may be from our Sydney, NSW warehouse or from our UK or US warehouse, depending on stock availability.…

Hardcover. Condizione: new. Hardcover. Today, logistics alone accounts for more than 9.5% of U.S. Gross Domestic Product: over $1.3 trillion is spent on transportation, inventory, and related logistics activities. TV commercials even extol the virtues of logistics. But few managers or students fully understand the central role that supply chains now play in achieving and maintaining competitive advantage. In Supply Chain and Logistics Management Made Easy, Paul Myerson introduces the modern field of supply chain and logistics management, explains why it has become so important, shows how its pieces all fit together, and presents best practices readers can help to implement in their own roles and organisations. Myerson explains each concept, tool, and application in easy-to-understand language, offering best practice examples that maximise the takeaway for students and professionals alike. He covers a wide range of key topics, including: Demand, inventory, and aggregate planning Supply chain operations, from procurement and transportation to warehouses, order management, CRM, and reverse logistics Supply chain sustainability Global supply chain integration, partnerships, collaboration, technology, and networks Facility location and layout decisions Performance measurement, control, and improvement Lean/agile supply chain management techniques The future of the discipline: what you need to know to succeed in your supply chain career and keep succeeding Shipping may be from multiple locations in the US or from the UK, depending on stock availability.…

Paperback. Condizione: new. Paperback. What do you mean when you say Sustainability? This question is all too often raised because what one person thinks will be very different from another. The first step in any sustainability plan is to first define sustainability what it means to your company, settle on a common definition, and put it into language that all employees and stakeholders can both understand and get behind. Making Sustainability Stick is tailored for those that are starting out in this process or have seen their efforts stall in realizing the business benefits of sustainability. This book provides the blueprint for implementation, breaking down barriers, and the steps required to integrate sustainability successfully. It is laid out in easily digestible chapters, with action steps backed up from interviews with sustainability thought leaders, case studies, and the real life experience of the author who has consulted with over 75 organizations on sustainability. This is the perfect book for those who are in the trenches or are just about to embark on their sustainability journey. Shipping may be from our Sydney, NSW warehouse or from our UK or US warehouse, depending on stock availability. …

Paperback. Condizione: new. Paperback. Designed to serve managers, executives, administrators, consultants, and students, Organization Development, Third Edition brings together a complete overview of the modern field of organization development (OD). Fully updated to reflect major changes since the classic Second Edition, it presents a thorough overview of OD as it is now practiced, and how it is continuing to evolve. The authors illuminate each key theory in the field, giving readers the background they need to translate theory into action, make key choices, help organizations learn, and lead change. Coverage includes: What OD is, where it came from, and where it is headed Understanding OD as a process of change Defining the OD client (why your client may not be who you think it is) Diagnosing organizational problems Applying the Burke-Litwin model of organizational performance and change Assessing how well OD techniques work Working as an OD consultant, and much more Shipping may be from multiple locations in the US or from the UK, depending on stock availability.…

Paperback. Condizione: new. Paperback. The world's most populous nation and soon-to-be largest economy is rapidly turning into the planet's most efficient assassin. Unscrupulous Chinese entrepreneurs are flooding world markets with lethal products. China's perverse form of capitalism combines illegal mercantilist and protectionist weapons to pick off American industries, job by job. China's emboldened military is racing towards head-on confrontation with the U.S. Meanwhile, America's executives, politicians, and even academics remain silent about the looming threat. Now, best-selling author and noted economist Peter Navarro meticulously exposes every form of "Death by China," drawing on the latest trends and events to show a relationship spiraling out of control. Death by China reveals how thousands of Chinese cyber dissidents are being imprisoned in "Google Gulags"; how Chinese hackers are escalating coordinated cyberattacks on U.S. defense and America's key businesses; how China's undervalued currency is damaging the U.S., Europe, and the global recovery; why American companies are discovering that the risks of operating in China are even worse than they imagined; how China is promoting nuclear proliferation in its pursuit of oil; and how the media distorts the China story--including a "Hall of Shame" of America's worst China apologists. This book doesn't just catalogue China's abuses: It presents a call to action and a survival guide for a critical juncture in America's history--and the world's. Publisher's note - in this book various quotes and viewpoints are attributed to a 'Ron Vara'. Ron Vara is not an actual person, but rather an alias created by Peter Navarro in order to present his views and opinions. Shipping may be from our Sydney, NSW warehouse or from our UK or US warehouse, depending on stock availability.…

Hardcover. Condizione: new. Hardcover. Today's best companies get it From retail to finance and industries in between, the organisations who recognise that doing good is good business are becoming the ultimate value creators. They're changing their culture and generating every form of value that matters: emotional, experiential, social, and financial. And they're doing it for all their stakeholders. Not because it's simply politically correct, because it's the only path to long-term competitive advantage. These are the firms of endearment. Companies people love doing business with, working for and collaborating with as partners. Since the publication of the 1st Edition, the concept of corporate social responsibility has become embraced as a valid, important, and profitable business model. It is a trend that has transformed the workplace and corporate world. This edition updates the examples, cases, and applications from the original edition, giving readers insight into how this hallmark of the modern organisation is practiced today. Shipping may be from our Sydney, NSW warehouse or from our UK or US warehouse, depending on stock availability.…

Paperback. Condizione: new. Paperback. Most management guides just don't work. Either they're too complex and academic, or they rely primarily on opinion and anecdote, not tested evidence. The Truth About Managing People, Fourth Edition is radically different - and that's why it's so remarkably useful. Top management author Stephen P. Robbins has distilled thousands of research studies, meta-analyses, and Big Data investigations into a set of 63 proven, tested solutions for today's toughest management problems. Each solution is presented quickly and concisely, in just 2-3 pages, so you can absorb them fast, and use them immediately. You'll find proven, up-to-date truths for hiring the right people and building winning teams; designing high-productivity jobs and rewarding the right behaviours; managing diversity, change, conflict, turnover, and staff cuts; overcoming self-serving bias, groupthink, and digital distractions, and much more. Updated throughout, this edition contains nine all-new chapters, covering the crucial importance of people skills, building emotional intelligence, loyalty expectations, employee engagement and mentoring, managing face-to-face vs. virtual teams, overcoming the downsides of teams, handling unacceptable workplace behaviour, promoting creativity and innovation, and more. This is simply today's best and most enduring thinking on being a great manager: a set of truths you can and will use, every single day. Shipping may be from our Sydney, NSW warehouse or from our UK or US warehouse, depending on stock availability.…

Paperback. Condizione: new. Paperback. Millennials will be our next great generation of leaders. Today, however, as they move into management, they face difficult practical challenges. Millennials Who Manage is a complete, research-based guide to overcoming those challenges, delivering outstanding performance, and getting recognised for it. Reflecting their extensive enterprise consulting and research experience, the authors show how to transition more smoothly into management. You will gain insight into earning the respect of peers and elders that you are now leading, as well as your manager. You will discover you can achieve success your way, without compromising who you are or becoming someone you are not. Youll learn management skills that arguably come naturally to Millennials. Prepare to explore what really motivates Boomers and Xers whose formative experiences were different from yours and how to guide them beyond todays unhelpful stereotypes about Millennials. Youll also master the specific management and leadership competencies you need most right nowwhether youre moving into frontline management or the CEOs office! Shipping may be from our Sydney, NSW warehouse or from our UK or US warehouse, depending on stock availability.…

Paperback. Condizione: new. Paperback. Business leaders today are seeking meaningful patterns in their people data that will help them gain a competitive edge. The answer is in the growing discipline of workforce analytics. Much attention has already been paid to the technical requirements for implementing workforce analytics, now, there's a book that covers the organisational development and change management issues that will make or break your success. Drawing on insights from dozens of experts in workforce analytics as well as their own cutting edge experience within IBM, the authors walk step-by-step through setting up and then embedding workforce analytics capabilities. With candid case studies and clear advice from those who have already faced and overcome the challenges associated with workforce analytics, you'll learn how to: Begin with a vision, not data analysis Pick your projects wisely, so you can "earn your keep" with visible, valuable successes Build a team with the right skills to deliver the insights your organisation needs Identify the right stakeholders and sponsors to ensure success Choose the best technology for your analytics needs Handle some of the sensitivities around using employee data in analytics projects Run a successful workforce analytics function for the long term Use storytelling techniques to ensure you can influence organisational decisions or initiatives with the results of your workforce analytics projects Analytics are rapidly becoming pervasive in functions ranging from Finance to Marketing. Now, discover how HR can gain just as much value, by informing every key decision with the best possible insight. Shipping may be from our Sydney, NSW warehouse or from our UK or US warehouse, depending on stock availability.…

Paperback. Condizione: new. Paperback. Prescriptive analytics is more directly linked to successful decision-making than any other form of business analytics. It can help you systematically sort through your choices to optimise decisions, respond to new opportunities and risks with precision, and continually reflect new information into your decisioning process. In Prescriptive Analytics, analytics expert Dr. Dursun Delen illuminates the fields state-of-the-art methods, offering holistic insight for both professionals and students. Delens end-to-end, all-inclusive approach covers optimisation, simulation, multi-criteria decision-making methods, inference- and heuristic-based decisioning, and more. Balancing theory and practice, he presents intuitive conceptual illustrations, realistic example problems, and real-world case studiesall designed to deliver knowledge you can use. Discover where prescriptive analytics fits and how it improves decision-making Identify optimal solutions for achieving an objective within real-world constraints Analyse complex systems via Monte-Carlo, discrete, and continuous simulations Apply powerful multi-criteria decision-making and mature expert systems and case-based reasoning Preview emerging techniques based on deep learning and cognitive computing Shipping may be from our Sydney, NSW warehouse or from our UK or US warehouse, depending on stock availability.…

Paperback. Condizione: new. Paperback. What does neuroscience have to do with leadership? Everything. Recent advances in brain science and neuroimaging can dramatically improve the way leaders work with colleagues to drive successful change. As the brain is increasingly examined in the context of personal and organisational development, remarkable insights are being uncovered: insights that are leading to powerful new strategies for improving business execution. In Your Brain and Business, Harvard psychiatrist and executive coach Srinivasan S. Pillay illuminates the rapidly-emerging links between modern brain science and the corner office. Pillay reveals six powerful ways that brain science can be used by todays executives, and presents powerful new interventions for coaches who want to help their clients overcome common leadership problems. Discover how to use positive, strengths-based approaches to encourage the brain to learn how the fascinating neuroscience of social intelligence can help leaders encourage more effective relationships how to promote innovation and intuition, and overcome intangible vulnerabilities in leaders brains how to transform the idea of change into crisp, timely execution and much more. Shipping may be from our Sydney, NSW warehouse or from our UK or US warehouse, depending on stock availability.…

Paperback. Condizione: new. Paperback. FranklinCovey Style Guide: For Business and Technical Communication can help any writer produce documents that achieve outstanding results. Created by FranklinCovey, the world-renowned leader in helping organisations enhance individual effectiveness, this edition fully reflects today's online media and global business challenges. The only style guide used in FranklinCovey's own renowned Writing AdvantageTM programs, it covers everything from document design and graphics to sentence style and word choice. This edition includes extensive new coverage of graphics, writing for online media, and international business English. Through dozens of examples and model documents, writers learn how to: Overcome "writer's block" and efficiently create documents from start to finish Get powerful results from every email Add distinctiveness and power to any online presence Quickly discover and prioritise information, whether they're planning presentations, leading meetings, or managing projects Design visuals that communicate messages instantly and intuitively Use charts, color, illustrations, maps, photos, and tables to supercharge any presentation Write far more effective proposals, letters, memos, reports, and resumes Improve all forms of documentation, from business procedures to highly technical content Author's credits taken from front cover and p. ix. Shipping may be from our UK warehouse or from our Australian or US warehouses, depending on stock availability.…

Paperback. Condizione: new. Paperback. Over the past decade, the entertainment industry has exploded in size: it's now nearing a trillion dollars worldwide. That's five times as large as it was when the best-selling first edition of this book (then called The Entertainment Marketing Revolution) was published. Everything's changed since then: new platforms, new media, new tools, new global markets -- everything. Now, Al Lieberman and Patricia Esgate have completely revised their classic guide to reflect all these changes, and help entertainment marketers prepare for the even more massive changes that are on the way. The Definitive Guide to Entertainment Marketing surveys every major entertainment marketing platform: film, cable, broadcast, sports, publishing, social communities, electronic gaming, travel/tourism, location-based and experiential entertainment, and more. Reflecting decades of intimate experience as practitioners, Lieberman and Esgate: Explore challenges and opportunities associated with new technologies such as smartphones and tablets Explain the implications of globalisation in entertainment Demonstrate new integrated marketing approaches that build synergies across advertising, promotion, PR, and social media Preview emerging challenges that practitioners can't afford to ignore. This engaging, conversational primer will be valuable to anyone interested in the entertainment business -- and indispensable for anyone seeking to enter the industry as a marketing or PR professional. Shipping may be from our Sydney, NSW warehouse or from our UK or US warehouse, depending on stock availability.…