EUR 6,68
Quantità: 3 disponibili
Aggiungi al carrelloCondizione: Very Good. 3rd Edition. Former library copy. Pages intact with possible writing/highlighting. Binding strong with minor wear. Dust jackets/supplements may not be included. Includes library markings. Stock photo provided. Product includes identifying sticker. Better World Books: Buy Books. Do Good.
EUR 6,68
Quantità: 1 disponibili
Aggiungi al carrelloCondizione: Good. 3rd Edition. Pages intact with minimal writing/highlighting. The binding may be loose and creased. Dust jackets/supplements are not included. Stock photo provided. Product includes identifying sticker. Better World Books: Buy Books. Do Good.
Lingua: Inglese
Editore: Elsevier/Butterworth-Heinemann, 2011
ISBN 10: 0080969305 ISBN 13: 9780080969305
Da: Anybook.com, Lincoln, Regno Unito
EUR 2,98
Quantità: 1 disponibili
Aggiungi al carrelloCondizione: Fair. This is an ex-library book and may have the usual library/used-book markings inside.This book has soft covers. In fair condition, suitable as a study copy. Please note the Image in this listing is a stock photo and may not match the covers of the actual item,900grams, ISBN:9780080969305.
EUR 9,34
Quantità: 1 disponibili
Aggiungi al carrelloCondizione: Good. This is an ex-library book and may have the usual library/used-book markings inside.This book has soft covers. In good all round condition. Please note the Image in this listing is a stock photo and may not match the covers of the actual item,850grams, ISBN:9780080969305.
Condizione: As New. Unread book in perfect condition.
Condizione: New.
PAP. Condizione: New. New Book. Shipped from UK. Established seller since 2000.
EUR 67,04
Quantità: 1 disponibili
Aggiungi al carrelloPAP. Condizione: New. New Book. Shipped from UK. Established seller since 2000.
EUR 61,64
Quantità: Più di 20 disponibili
Aggiungi al carrelloCondizione: New.
Lingua: Inglese
Editore: Taylor and Francis Ltd, GB, 2011
ISBN 10: 0080969305 ISBN 13: 9780080969305
Da: Rarewaves.com USA, London, LONDO, Regno Unito
EUR 83,25
Quantità: 1 disponibili
Aggiungi al carrelloPaperback. Condizione: New. This textbook shows how cities, regions and countries adopt branding strategies similar to those of leading household brand names in an effort to differentiate themselves and emotionally connect with potential tourists. It asks whether tourist destinations get the reputations they deserve and uses topical case studies to discuss brand concepts and challenges. It tackles how place perceptions are formed, how cities, regions and countries can enhance their reputations as creative, competitive destinations, and the link between competitive identity and strategic tourism policy making.
EUR 67,15
Quantità: 1 disponibili
Aggiungi al carrelloPaperback. Condizione: New.
EUR 72,50
Quantità: Più di 20 disponibili
Aggiungi al carrelloCondizione: New. In.
Condizione: New. pp. 394.
EUR 70,54
Quantità: Più di 20 disponibili
Aggiungi al carrelloCondizione: As New. Unread book in perfect condition.
EUR 73,63
Quantità: 10 disponibili
Aggiungi al carrelloPF. Condizione: New.
EUR 79,64
Quantità: 1 disponibili
Aggiungi al carrelloCondizione: New. 2011. 3rd Edition. Paperback. Shows how cities, regions and countries adopt branding strategies similar to those of leading household brand names in an effort to differentiate themselves and emotionally connect with potential tourists. This title asks whether tourist destinations get the reputations they deserve and uses topical case studies to discuss brand concepts. Num Pages: 392 pages, Illustrations. BIC Classification: KJS; KNSG. Category: (U) Tertiary Education (US: College). Dimension: 234 x 189 x 19. Weight in Grams: 732. . . . . .
EUR 71,15
Quantità: 1 disponibili
Aggiungi al carrelloPaperback / softback. Condizione: New. New copy - Usually dispatched within 4 working days.
EUR 80,45
Quantità: 3 disponibili
Aggiungi al carrelloCondizione: New. pp. 394.
EUR 61,65
Quantità: 1 disponibili
Aggiungi al carrelloCondizione: NEW.
Condizione: New. 2011. 3rd Edition. Paperback. Shows how cities, regions and countries adopt branding strategies similar to those of leading household brand names in an effort to differentiate themselves and emotionally connect with potential tourists. This title asks whether tourist destinations get the reputations they deserve and uses topical case studies to discuss brand concepts. Num Pages: 392 pages, Illustrations. BIC Classification: KJS; KNSG. Category: (U) Tertiary Education (US: College). Dimension: 234 x 189 x 19. Weight in Grams: 732. . . . . . Books ship from the US and Ireland.
EUR 108,18
Quantità: 2 disponibili
Aggiungi al carrelloPaperback. Condizione: Brand New. 3rd edition. 370 pages. 9.00x7.00x0.75 inches. In Stock.
EUR 76,18
Quantità: 1 disponibili
Aggiungi al carrelloCondizione: New. Nigel Morgan, Annette Pritchard, Roger PrideThis textbook shows how cities, regions and countries adopt branding strategies similar to those of leading household brand names in an effort to differentiate themselves and emotionally connect with po.
EUR 64,90
Quantità: 5 disponibili
Aggiungi al carrelloTaschenbuch. Condizione: Neu. Destination Brands | Nigel Morgan (u. a.) | Taschenbuch | Einband - flex.(Paperback) | Englisch | 2011 | Routledge | EAN 9780080969305 | Verantwortliche Person für die EU: Libri GmbH, Europaallee 1, 36244 Bad Hersfeld, gpsr[at]libri[dot]de | Anbieter: preigu.
Lingua: Inglese
Editore: Taylor and Francis Ltd, GB, 2011
ISBN 10: 0080969305 ISBN 13: 9780080969305
Da: Rarewaves.com UK, London, Regno Unito
EUR 77,62
Quantità: 1 disponibili
Aggiungi al carrelloPaperback. Condizione: New. This textbook shows how cities, regions and countries adopt branding strategies similar to those of leading household brand names in an effort to differentiate themselves and emotionally connect with potential tourists. It asks whether tourist destinations get the reputations they deserve and uses topical case studies to discuss brand concepts and challenges. It tackles how place perceptions are formed, how cities, regions and countries can enhance their reputations as creative, competitive destinations, and the link between competitive identity and strategic tourism policy making.
Da: Majestic Books, Hounslow, Regno Unito
EUR 68,81
Quantità: 3 disponibili
Aggiungi al carrelloCondizione: New. pp. 394 3:B&W 7.5 x 9.25 in or 235 x 191 mm Perfect Bound on White w/Gloss Lam This item is printed on demand.
Da: THE SAINT BOOKSTORE, Southport, Regno Unito
EUR 73,89
Quantità: 5 disponibili
Aggiungi al carrelloPaperback / softback. Condizione: New. This item is printed on demand. New copy - Usually dispatched within 5-9 working days.
Da: BuchWeltWeit Ludwig Meier e.K., Bergisch Gladbach, Germania
EUR 67,30
Quantità: 2 disponibili
Aggiungi al carrelloTaschenbuch. Condizione: Neu. This item is printed on demand - it takes 3-4 days longer - Neuware -This is the long awaited new edition of this pioneering marketing textbook. When the first edition was published in 2001, destination branding became a marginal, niche topic. Thanks in part to this book, and the ongoing research of these authors, this is now a core subject for students and a key concern for tourism industry professionals. Many destinations - from individual cities to entire countries - are adopting branding strategies similar to those of leading household brand names in an effort to differentiate themselves and to emotionally connect with potential tourists. By focusing on a range of global case studies, Destination Branding demonstrates how all destinations whether big or small can successfully harness the power of branding. 394 pp. Englisch.
Da: Revaluation Books, Exeter, Regno Unito
EUR 82,55
Quantità: 1 disponibili
Aggiungi al carrelloPaperback. Condizione: Brand New. 3rd edition. 370 pages. 9.00x7.00x0.75 inches. In Stock. This item is printed on demand.
Da: AHA-BUCH GmbH, Einbeck, Germania
EUR 77,57
Quantità: 1 disponibili
Aggiungi al carrelloTaschenbuch. Condizione: Neu. nach der Bestellung gedruckt Neuware - Printed after ordering - This textbook shows how cities, regions and countries adopt branding strategies similar to those of leading household brand names in an effort to differentiate themselves and emotionally connect with potential tourists. It asks whether tourist destinations get the reputations they deserve and uses topical case studies to discuss brand concepts and challenges. It tackles how place perceptions are formed, how cities, regions and countries can enhance their reputations as creative, competitive destinations, and the link between competitive identity and strategic tourism policy making.; This is the long awaited new edition of this pioneering marketing textbook. When the first edition was published in 2001, destination branding became a marginal, niche topic. Thanks in part to this book, and the ongoing research of these authors, this is now a core subject for students and a key concern for tourism industry professionals. Many destinations - from individual cities to entire countries - are adopting branding strategies similar to those of leading household brand names in an effort to differentiate themselves and to emotionally connect with potential tourists. By focusing on a range of global case studies, Destination Branding demonstrates how all destinations whether big or small can successfully harness the power of branding.