9780205129249 - marketing classics: a selection of influential articles / di enis (6 risultati)
- Brossura
Da: ThriftBooks-Atlanta, AUSTELL, GA, U.S.A.ThriftBooks-Atlanta
Contatta il venditoreVenditore con 5 stelleCondizione: Usato - Buono
EUR 6,96
Spedizione gratuitaSpedito in U.S.A.Quantità: 1 disponibili
Paperback. Condizione: Good. No Jacket. Pages can have notes/highlighting. Spine may show signs of wear. ~ ThriftBooks: Read More, Spend Less.
- Brossura
Da: ThriftBooks-Dallas, Dallas, TX, U.S.A.ThriftBooks-Dallas
Contatta il venditoreVenditore con 5 stelleCondizione: Usato - Buono
EUR 6,96
Spedizione gratuitaSpedito in U.S.A.Quantità: 1 disponibili
Paperback. Condizione: Good. No Jacket. Pages can have notes/highlighting. Spine may show signs of wear. ~ ThriftBooks: Read More, Spend Less.
- Brossura
Da: Better World Books, Mishawaka, IN, U.S.A.Better World Books
Contatta il venditoreVenditore con 5 stelleCondizione: Usato - Buono
EUR 8,43
Spedizione gratuitaSpedito in U.S.A.Quantità: 1 disponibili
Condizione: Good. Former library copy. Pages intact with minimal writing/highlighting. The binding may be loose and creased. Dust jackets/supplements are not included. Includes library markings. Stock photo provided. Product includes identifying sticker. Better World Books: Buy Books. Do Good.
- Brossura
Da: Goodwill of Silicon Valley, SAN JOSE, CA, U.S.A.Goodwill of Silicon Valley
Contatta il venditoreVenditore con 5 stelleCondizione: Usato - Buono
EUR 6,97
EUR 3,41 spedizioneSpedito in U.S.A.Quantità: 1 disponibili
Condizione: good. Supports Goodwill of Silicon Valley job training programs. The cover and pages are in Good condition! Any other included accessories are also in Good condition showing use. Use can include some highlighting and writing, page and cover creases as well as other types visible wear.
- Brossura
Da: Book Express (NZ), Shannon, Nuova ZelandaBook Express (NZ)
Contatta il venditoreVenditore con 4 stelleCondizione: Usato - Buono
EUR 4,22
EUR 26,53 spedizioneSpedito da Nuova Zelanda a U.S.A.Quantità: 1 disponibili
Paperback. Condizione: Good. 578 pages. Light tanning This 25th-anniversary-edition of Marketing Classics represents a culminatio n of the most important articles published in the field. Each article has been s elected for the contribution it has made, and the impact it has had in bringing a new way of thinking into marketing th…eory and practice. Eleven new articles ha ve been added in such topical areas as marketing ethics, global marketing strate gy, service quality and technology diffusion. Articles of enduring interest by n oted marketing minds like Wroe Anderson, George Katona, Theodore Levitt, George Day, John Howard, Frederick Webster Jr, Sidney J. Levy, Jagdish Sheth and Philip Kotler are retained. The articles are divided into four Marketing Philosophy; Buyer and Market Behaviour; Marketing Strategy; and Competitive Marketing Programmes.
- Rilegato
Da: Anybook.com, Lincoln, Regno UnitoAnybook.com
Contatta il venditoreVenditore con 5 stelleCondizione: Usato - Discreto
EUR 56,73
EUR 15,88 spedizioneSpedito da Regno Unito a U.S.A.Quantità: 1 disponibili
Condizione: Fair. This is an ex-library book and may have the usual library/used-book markings inside.This book has hardback covers. Clean from markings. In fair condition, suitable as a study copy. Re-bound by library. Please note the Image in this listing is a stock photo and may not match the covers of the actual item,1100gra…ms, ISBN:0205129242.
