9780367196097 - global marketing: strategy, practice, and cases di alon, ilan (30 risultati)
Global Marketing: Strategy, Practice, and Cases
Alon, Ilan; Jaffe, Eugene; Prange, Christiane; Vianelli, Donata
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Da: World of Books (was SecondSale), Montgomery, IL, U.S.A.World of Books (was SecondSale)
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Condizione: Good. Item in good condition and has highlighting/writing on text. Used texts may not contain supplemental items such as CDs, info-trac etc.
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Da: Textbooks_Source, Columbia, MO, U.S.A.Textbooks_Source
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EUR 43,32
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paperback. Condizione: New. 3rd Edition. Ships in a BOX from Central Missouri! UPS shipping for most packages, (Priority Mail for AK/HI/APO/PO Boxes).
Global Marketing : Strategy, Practice, and Cases
Alon, Ilan; Jaffe, Eugene; Prange, Christiane; Vianelli, Donata
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Da: GreatBookPrices, Columbia, MD, U.S.A.GreatBookPrices
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EUR 85,11
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Condizione: New.
Global Marketing: Contemporary Theory, Practice, and Cases
Alon, Ilan; Jaffe, Eugene; Prange, Christiane; Vianelli, Donata
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Da: Books Puddle, New York, NY, U.S.A.Books Puddle
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EUR 83,92
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Condizione: New. pp. 660.
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EUR 101,44
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PAP. Condizione: New. New Book. Shipped from UK. Established seller since 2000.
Global Marketing : Strategy, Practice, and Cases
Alon, Ilan; Jaffe, Eugene; Prange, Christiane; Vianelli, Donata
- Brossura
Da: GreatBookPricesUK, Woodford Green, Regno UnitoGreatBookPricesUK
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EUR 84,47
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Da: PBShop.store UK, Fairford, GLOS, Regno UnitoPBShop.store UK
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PAP. Condizione: New. New Book. Shipped from UK. Established seller since 2000.
Global Marketing : Strategy, Practice, and Cases
Alon, Ilan; Jaffe, Eugene; Prange, Christiane; Vianelli, Donata
- Brossura
Da: GreatBookPrices, Columbia, MD, U.S.A.GreatBookPrices
Contatta il venditoreVenditore con 5 stelleCondizione: Usato - Come nuovo
EUR 101,22
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Condizione: As New. Unread book in perfect condition.
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Da: Chiron Media, Wallingford, Regno UnitoChiron Media
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EUR 95,02
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Paperback. Condizione: New.
Global Marketing: Strategy, Practice, and Cases
Alon, Ilan; Jaffe, Eugene; Prange, Christiane; Vianelli, Donata
- Brossura
Da: Ria Christie Collections, Uxbridge, Regno UnitoRia Christie Collections
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EUR 100,36
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Condizione: New. In.
Global Marketing: Strategy, Practice, and Cases
Alon, Ilan; Jaffe, Eugene; Prange, Christiane; Vianelli, Donata
- Brossura
Da: California Books, Miami, FL, U.S.A.California Books
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EUR 117,30
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Condizione: New.
Global Marketing : Strategy, Practice, and Cases
Alon, Ilan; Jaffe, Eugene; Prange, Christiane; Vianelli, Donata
- Brossura
Da: GreatBookPricesUK, Woodford Green, Regno UnitoGreatBookPricesUK
Contatta il venditoreVenditore con 5 stelleCondizione: Usato - Come nuovo
EUR 100,73
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Condizione: As New. Unread book in perfect condition.
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Da: Grand Eagle Retail, Bensenville, IL, U.S.A.Grand Eagle Retail
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EUR 121,29
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Paperback. Condizione: new. Paperback. Global Marketing, 3rd edition, provides students with a truly international treatment of the key principles that every marketing manager should grasp. International markets present different challenges that require a marketer to think strategically and apply tools and techniques creatively…in order to respond decisively within a fiercely competitive environment. Alon et al. provide students with everything they need to rise to the challenge: Coverage of small and medium enterprises, as well as multinational corporations, where much of the growth in international trade and global marketing has occurred; A shift toward greater consideration of services marketing as more companies move away from manufacturing; A shift from developed markets to emerging markets with more dynamic environments; A focus on emerging markets to equip students with the skills necessary to take advantage of the opportunities that these rapidly growing regions present; Chapters on social media, innovation, and technology teaching students how to incorporate these new tools into their marketing strategy; New material on sustainability, ethics, and corporate social responsibilitykey values for any modern business; Short and long cases and examples throughout the text show students how these principles and techniques are applied in the real world.Covering key topics not found in competing books, Global Marketing will equip todays students with the knowledge and confidence they need to become leading marketing managers. A companion website features an instructors manual with test questions, as well as additional exercises and examples for in-class use. Global Marketing, 3rd edition, provides students with a truly international treatment of the key principles that every marketing manager should grasp. This book will equip todays students with the knowledge and confidence they need to become leading marketing managers. Shipping may be from multiple locations in the US or from the UK, depending on stock availability.
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Da: Rarewaves USA, HEBRON, KY, U.S.A.Rarewaves USA
Contatta il venditoreVenditore con 5 stelleCondizione: Nuovo
EUR 124,26
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Paperback. Condizione: New. Global Marketing, 3rd edition, provides students with a truly international treatment of the key principles that every marketing manager should grasp. International markets present different challenges that require a marketer to think strategically and apply tools and techniques creatively in order to… respond decisively within a fiercely competitive environment. Alon et al. provide students with everything they need to rise to the challenge: Coverage of small and medium enterprises, as well as multinational corporations, where much of the growth in international trade and global marketing has occurred; A shift toward greater consideration of services marketing as more companies move away from manufacturing; A shift from developed markets to emerging markets with more dynamic environments; A focus on emerging markets to equip students with the skills necessary to take advantage of the opportunities that these rapidly growing regions present; Chapters on social media, innovation, and technology teaching students how to incorporate these new tools into their marketing strategy; New material on sustainability, ethics, and corporate social responsibility-key values for any modern business; Short and long cases and examples throughout the text show students how these principles and techniques are applied in the real world.Covering key topics not found in competing books, Global Marketing will equip today's students with the knowledge and confidence they need to become leading marketing managers. A companion website features an instructor's manual with test questions, as well as additional exercises and examples for in-class use.
- Brossura
Da: Chiron Media, Wallingford, Regno UnitoChiron Media
Contatta il venditoreVenditore con 5 stelleCondizione: Nuovo
EUR 110,13
EUR 18,06 spedizioneSpedito da Regno Unito a U.S.A.Quantità: Più di 20 disponibili
Paperback. Condizione: New.
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Da: Speedyhen, Hertfordshire, Regno UnitoSpeedyhen
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EUR 84,48
EUR 47,80 spedizioneSpedito da Regno Unito a U.S.A.Quantità: 2 disponibili
Condizione: NEW.
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Da: Kennys Bookshop and Art Galleries Ltd., Galway, GY, IrlandaKennys Bookshop and Art Galleries Ltd.
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EUR 121,29
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Condizione: New. 2020. 3rd Edition. Paperback. . . . . .
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Da: Rarewaves.com USA, London, LONDO, Regno UnitoRarewaves.com USA
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EUR 140,28
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Paperback. Condizione: New. Global Marketing, 3rd edition, provides students with a truly international treatment of the key principles that every marketing manager should grasp. International markets present different challenges that require a marketer to think strategically and apply tools and techniques creatively in order to… respond decisively within a fiercely competitive environment. Alon et al. provide students with everything they need to rise to the challenge: Coverage of small and medium enterprises, as well as multinational corporations, where much of the growth in international trade and global marketing has occurred; A shift toward greater consideration of services marketing as more companies move away from manufacturing; A shift from developed markets to emerging markets with more dynamic environments; A focus on emerging markets to equip students with the skills necessary to take advantage of the opportunities that these rapidly growing regions present; Chapters on social media, innovation, and technology teaching students how to incorporate these new tools into their marketing strategy; New material on sustainability, ethics, and corporate social responsibility-key values for any modern business; Short and long cases and examples throughout the text show students how these principles and techniques are applied in the real world.Covering key topics not found in competing books, Global Marketing will equip today's students with the knowledge and confidence they need to become leading marketing managers. A companion website features an instructor's manual with test questions, as well as additional exercises and examples for in-class use.
Global Marketing: Contemporary Theory, Practice, and Cases
Alon, Ilan; Jaffe, Eugene; Prange, Christiane; Vianelli, Donata
- Brossura
Da: Biblios, frankfurt am main, HESSE, GermaniaBiblios
Contatta il venditoreVenditore con 4 stelleCondizione: Nuovo
EUR 128,50
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Condizione: New. pp. 660.
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Da: moluna, Greven, Germaniamoluna
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EUR 104,00
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Condizione: New. Ilan Alon is a Professor of Strategy and International Marketing at the University of Agder, Norway. He is Editor in Chief of International Journal of Emerging Markets and European Journal of International Management. T.
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Da: Kennys Bookstore, Olney, MD, U.S.A.Kennys Bookstore
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EUR 150,01
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Condizione: New. 2020. 3rd Edition. Paperback. . . . . . Books ship from the US and Ireland.
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Da: Rarewaves USA United, HEBRON, KY, U.S.A.Rarewaves USA United
Contatta il venditoreVenditore con 5 stelleCondizione: Nuovo
EUR 126,59
EUR 43,14 spedizioneSpedito in U.S.A.Quantità: 1 disponibili
Paperback. Condizione: New. Global Marketing, 3rd edition, provides students with a truly international treatment of the key principles that every marketing manager should grasp. International markets present different challenges that require a marketer to think strategically and apply tools and techniques creatively in order to… respond decisively within a fiercely competitive environment. Alon et al. provide students with everything they need to rise to the challenge: Coverage of small and medium enterprises, as well as multinational corporations, where much of the growth in international trade and global marketing has occurred; A shift toward greater consideration of services marketing as more companies move away from manufacturing; A shift from developed markets to emerging markets with more dynamic environments; A focus on emerging markets to equip students with the skills necessary to take advantage of the opportunities that these rapidly growing regions present; Chapters on social media, innovation, and technology teaching students how to incorporate these new tools into their marketing strategy; New material on sustainability, ethics, and corporate social responsibility-key values for any modern business; Short and long cases and examples throughout the text show students how these principles and techniques are applied in the real world.Covering key topics not found in competing books, Global Marketing will equip today's students with the knowledge and confidence they need to become leading marketing managers. A companion website features an instructor's manual with test questions, as well as additional exercises and examples for in-class use.
Global Marketing: Contemporary Theory, Practice, and Cases
Alon, Ilan/ Jaffe, Eugene/ Prange, Christiane/ Vianelli, Donata
- Brossura
Da: Revaluation Books, Exeter, Regno UnitoRevaluation Books
Contatta il venditoreVenditore con 5 stelleCondizione: Nuovo
EUR 153,17
EUR 23,32 spedizioneSpedito da Regno Unito a U.S.A.Quantità: 2 disponibili
Paperback. Condizione: Brand New. 3rd edition. 639 pages. 9.75x8.00x1.50 inches. In Stock.
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Da: Mispah books, Redhill, SURRE, Regno UnitoMispah books
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EUR 168,12
EUR 29,15 spedizioneSpedito da Regno Unito a U.S.A.Quantità: 1 disponibili
Paperback. Condizione: New. NEW. SHIPS FROM MULTIPLE LOCATIONS. book.
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Da: Rarewaves.com UK, London, Regno UnitoRarewaves.com UK
Contatta il venditoreVenditore con 5 stelleCondizione: Nuovo
EUR 136,71
EUR 75,78 spedizioneSpedito da Regno Unito a U.S.A.Quantità: 1 disponibili
Paperback. Condizione: New. Global Marketing, 3rd edition, provides students with a truly international treatment of the key principles that every marketing manager should grasp. International markets present different challenges that require a marketer to think strategically and apply tools and techniques creatively in order to… respond decisively within a fiercely competitive environment. Alon et al. provide students with everything they need to rise to the challenge: Coverage of small and medium enterprises, as well as multinational corporations, where much of the growth in international trade and global marketing has occurred; A shift toward greater consideration of services marketing as more companies move away from manufacturing; A shift from developed markets to emerging markets with more dynamic environments; A focus on emerging markets to equip students with the skills necessary to take advantage of the opportunities that these rapidly growing regions present; Chapters on social media, innovation, and technology teaching students how to incorporate these new tools into their marketing strategy; New material on sustainability, ethics, and corporate social responsibility-key values for any modern business; Short and long cases and examples throughout the text show students how these principles and techniques are applied in the real world.Covering key topics not found in competing books, Global Marketing will equip today's students with the knowledge and confidence they need to become leading marketing managers. A companion website features an instructor's manual with test questions, as well as additional exercises and examples for in-class use.
- Brossura
Da: AussieBookSeller, Truganina, VIC, AustraliaAussieBookSeller
Contatta il venditoreVenditore con 5 stelleCondizione: Nuovo
EUR 184,40
EUR 31,92 spedizioneSpedito da Australia a U.S.A.Quantità: 1 disponibili
Paperback. Condizione: new. Paperback. Global Marketing, 3rd edition, provides students with a truly international treatment of the key principles that every marketing manager should grasp. International markets present different challenges that require a marketer to think strategically and apply tools and techniques creatively…in order to respond decisively within a fiercely competitive environment. Alon et al. provide students with everything they need to rise to the challenge: Coverage of small and medium enterprises, as well as multinational corporations, where much of the growth in international trade and global marketing has occurred; A shift toward greater consideration of services marketing as more companies move away from manufacturing; A shift from developed markets to emerging markets with more dynamic environments; A focus on emerging markets to equip students with the skills necessary to take advantage of the opportunities that these rapidly growing regions present; Chapters on social media, innovation, and technology teaching students how to incorporate these new tools into their marketing strategy; New material on sustainability, ethics, and corporate social responsibilitykey values for any modern business; Short and long cases and examples throughout the text show students how these principles and techniques are applied in the real world.Covering key topics not found in competing books, Global Marketing will equip todays students with the knowledge and confidence they need to become leading marketing managers. A companion website features an instructors manual with test questions, as well as additional exercises and examples for in-class use. Global Marketing, 3rd edition, provides students with a truly international treatment of the key principles that every marketing manager should grasp. This book will equip todays students with the knowledge and confidence they need to become leading marketing managers. Shipping may be from our Sydney, NSW warehouse or from our UK or US warehouse, depending on stock availability.
Global Marketing: Contemporary Theory, Practice, and Cases
Alon, Ilan; Jaffe, Eugene; Prange, Christiane; Vianelli, Donata
- Brossura
- Print on Demand
Da: Majestic Books, Hounslow, Regno UnitoMajestic Books
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EUR 77,31
EUR 7,58 spedizioneSpedito da Regno Unito a U.S.A.Quantità: 1 disponibili
Condizione: New. pp. 660 This item is printed on demand.
Global Marketing: Contemporary Theory, Practice, and Cases
Alon, Ilan/ Jaffe, Eugene/ Prange, Christiane/ Vianelli, Donata
- Brossura
- Print on Demand
Da: Revaluation Books, Exeter, Regno UnitoRevaluation Books
Contatta il venditoreVenditore con 5 stelleCondizione: Nuovo
EUR 118,87
EUR 23,32 spedizioneSpedito da Regno Unito a U.S.A.Quantità: 2 disponibili
Paperback. Condizione: Brand New. 3rd edition. 639 pages. 9.75x8.00x1.50 inches. In Stock. This item is printed on demand.
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- Print on Demand
Da: AHA-BUCH GmbH, Einbeck, GermaniaAHA-BUCH GmbH
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EUR 109,15
EUR 67,05 spedizioneSpedito da Germania a U.S.A.Quantità: 1 disponibili
Taschenbuch. Condizione: Neu. nach der Bestellung gedruckt Neuware - Printed after ordering - Global Marketing, 3rd edition, provides students with a truly international treatment of the key principles that every marketing manager should grasp. This book will equip today's students with the knowledge and confidence they need to…become leading marketing managers.
- Brossura
- Print on Demand
Da: preigu, Osnabrück, Germaniapreigu
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EUR 174,90
EUR 70,00 spedizioneSpedito da Germania a U.S.A.Quantità: 5 disponibili
Taschenbuch. Condizione: Neu. Global Marketing | Strategy, Practice, and Cases | Ilan Alon (u. a.) | Taschenbuch | Einband - flex.(Paperback) | Englisch | 2020 | Routledge | EAN 9780367196097 | Verantwortliche Person für die EU: Libri GmbH, Europaallee 1, 36244 Bad Hersfeld, gpsr[at]libri[dot]de | Anbieter: preigu Print on Deman…d.
