Isbn: 9780465050239 - new and improved: the story of mass marketing in america (15 risultati)

Condizione: Good. Item in good condition. Textbooks may not include supplemental items i.e. CDs, access codes etc.

Condizione: good. Fast & Free Shipping â" Good condition. It may show normal signs of use, such as light writing, highlighting, or library markings, but all pages are intact and the book is fully readable. A solid, complete copy that's ready to enjoy.

Condizione: very_good. Fast & Free Shipping â" Very Good condition book with a firm cover and clean pages. Shows normal use and some light wear or limited notes markings. A solid, nice copy to enjoy.

Condizione: Good. Pages intact with minimal writing/highlighting. The binding may be loose and creased. Dust jackets/supplements are not included. Stock photo provided. Product includes identifying sticker. Better World Books: Buy Books. Do Good.

Condizione: Good. Former library copy. Pages intact with minimal writing/highlighting. The binding may be loose and creased. Dust jackets/supplements are not included. Includes library markings. Stock photo provided. Product includes identifying sticker. Better World Books: Buy Books. Do Good.

hardcover. Condizione: Very Good. Connecting readers with great books since 1972! Used books may not include companion materials, and may have some shelf wear or limited writing. We ship orders daily and Customer Service is our top priority.

Hardcover. Condizione: Good. No Jacket. Missing dust jacket; Pages can have notes/highlighting. Spine may show signs of wear. ~ ThriftBooks: Read More, Spend Less.

Hardcover. Condizione: Fair. No Jacket. Readable copy. Pages may have considerable notes/highlighting. ~ ThriftBooks: Read More, Spend Less.

Hardcover. Condizione: Good. No Jacket. Pages can have notes/highlighting. Spine may show signs of wear. ~ ThriftBooks: Read More, Spend Less.

hardcover. Condizione: Good. Torn/worn dj. Good hardcover with some shelfwear; may have previous owner's name inside. Standard-sized.

Hardcover. Condizione: Blue cloth spine / gray boards. DJ Not Price Clipped (24.95). First Printing of the First Edition. New York: Basic Books, Inc., Publishers, 1990. Near Fine condition in bright, shiny Near Fine Dust Jacket. No remainder marks. No underlining. No highlighting. No margin notes. Clean, square, tight, and unmarked. Illustrations, charts, tables. Appendices. Chapter notes. Bibliography. Index. From Publishers Weekly: "It is a truism that successful firms change with the times, responding to the marketplace and to the competition. This central theme is driven home with pith and historical perspective in an exhaustive, lively casebook that is especially timely in light of the reported near-bankruptcy of many of the nation's top retailers. Prime examples of companies that have lost their way, on Tedlow's scorecard, are 'honest, clunky old' Sears Roebuck, too slow to adjust to a world of market segmentation and competitive discounters, and A & P, which 'kept trying to sell everybody everything' with its own name-brand products while specialty stores and local chains scored big with nationally distributed brands. Harvard Business School associate professor Tedlow also draws marketing lessons in studies of how Coca-Cola bested Pepsi and how General Motors vanquished Ford, only to succumb to the disarray and entropy that grips America's industrial heartland." . First Printing of the First Edition. Hardcover. Blue cloth spine / gray boards/DJ Not Price Clipped (24.95). 8vo. xi, 481pp. . Great Packaging, Fast Shipping. …

Condizione: Good. This is an ex-library book and may have the usual library/used-book markings inside.This book has hardback covers. In good all round condition. No dust jacket. Please note the Image in this listing is a stock photo and may not match the covers of the actual item,950grams, ISBN:0465050239. …

Hardcover. Condizione: new. New Copy. Customer Service Guaranteed.

Trade Paperback. Condizione: Very Good+. First Edition, First Printing. The book is very good+ with light edge wear.

hardcover. Condizione: New. In shrink wrap. Looks like an interesting title.