Isbn: 9780873897723 - beyond the ultimate question: a systematic approach to improve customer loyalty (3 risultati)

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  • Lingua: Inglese

    Editore: American Society for Quality Press, 2009

    0873897722 / 9780873897723

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    Da: ThriftBooks-Atlanta, AUSTELL, GA, U.S.A.ThriftBooks-Atlanta

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    Condizione: Usato - Molto buono

    EUR 14,10

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    Quantità: 1 disponibili

    Hardcover. Condizione: Very Good. No Jacket. May have limited writing in cover pages. Pages are unmarked. ~ ThriftBooks: Read More, Spend Less.

  • Lingua: Inglese

    Editore: American Society for Quality Press, 2009

    0873897722 / 9780873897723

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    Da: Goodwill of Silicon Valley, SAN JOSE, CA, U.S.A.Goodwill of Silicon Valley

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    Condizione: Usato - Buono

    EUR 14,10

    EUR 3,51 spedizione 
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    Quantità: 1 disponibili

    Condizione: good. Supports Goodwill of Silicon Valley job training programs. The cover and pages are in Good condition! Any other included accessories are also in Good condition showing use. Use can include some highlighting and writing, page and cover creases as well as other types visible wear.

  • Lingua: Inglese

    Editore: ASQ Quality Press, Milwaukee, Wis, 2009

    0873897722 / 9780873897723

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    Da: Fox and Tome Booksellers, Frederick, MD, U.S.A.Fox and Tome Booksellers

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    Condizione: Nuovo

    EUR 27,92

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    Quantità: 1 disponibili

    Hardback. Condizione: New. In this 2009 work published by ASQ Quality Press, Bob E. Hayes questions the sufficiency of the Net Promoter Score as a standalone metric for predicting business growth and customer retention. Drawing on empirical research, Hayes argues that customer loyalty is multidimensional, encompassing advocacy, purchasing behavior, and retention, and therefore requires a broader measurement framework than any single survey question can provide. The book outlines a systematic methodology for designing and managing a comprehensive customer feedback program, offering practitioners tools for data collection, analysis, and applying insights to strengthen loyalty across these distinct dimensions.