Isbn: 9781907794490 - reinventing customer engagement: the next level of digital transformation for banks and insurers (7 risultati)

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Paperback. Condizione: Sehr gut. Gebraucht - Sehr gut Leichte Lagerspuren -The financial services industry is undergoing huge change, as retail banks, investment banks and insurance companies come of the financial crisis and plan for a better future. This book, written by two of the most important consultants in the industry, provides the latest thinking on financial services and the key factors that will drive success.The authors interview leading executives from a range of financial service companies, to help them determine what business models will create the best revenue streams in the future. In particular, they focus on the importance of putting customers first and creating engaging customer experiences. For anyone working in financial services, this book will be essential reading. 256 pp. Englisch.…

Paperback. Condizione: Sehr gut. Gebraucht - Sehr gut Leichte Lagerspuren -The financial services industry is undergoing huge change, as retail banks, investment banks and insurance companies come of the financial crisis and plan for a better future. This book, written by two of the most important consultants in the industry, provides the latest thinking on financial services and the key factors that will drive success.The authors interview leading executives from a range of financial service companies, to help them determine what business models will create the best revenue streams in the future. In particular, they focus on the importance of putting customers first and creating engaging customer experiences. For anyone working in financial services, this book will be essential reading. 256 pp. Englisch.…

Hardback. Condizione: New. The financial services industry is undergoing huge change, as retail banks, investment banks and insurance companies come of the financial crisis and plan for a better future. This book, written by two of the most important consultants in the industry, provides the latest thinking on financial services and the key factors that will drive success. The authors interview leading executives from a range of financial service companies, to help them determine what business models will create the best revenue streams in the future. In particular, they focus on the importance of putting customers first and creating engaging customer experiences. For anyone working in financial services, this book will be essential reading.…

Condizione: Good. : En 'Reinventing Customer Engagement', los autores Roger Peverelli y Reggy de Feniks presentan un conjunto práctico de principios rectores para ayudar a los banqueros y aseguradores a dar el siguiente salto y cerrar la brecha entre 'la transformación digital para restaurar el pasado' y 'la transformación digital para crear un futuro'. Este libro explora cómo las instituciones financieras pueden implementar la tecnología no solo para reducir costos y resolver fricciones básicas, sino también para elevar el compromiso del cliente a un nivel dramáticamente superior. Se analizan estrategias de compromiso que mejor se adaptan al nuevo comportamiento del cliente y nuevas formas de compromiso del cliente que son posibles gracias a las nuevas tecnologías. Además, se examina cómo los bancos y las aseguradoras pueden utilizar nuevas estrategias de compromiso para abrir nuevas fuentes de ingresos y crear un siguiente nivel de modelos de negocio. Con más de 200 mejores prácticas, 'Reinventing Customer Engagement' generará muchas ideas nuevas. Una lectura obligada para cualquier persona que trabaje en el sector financiero. EAN: 9781907794490 Tipo: Libros Categoría: Negocios y Economía|Tecnología Título: Reinventing Customer Engagement Autor: Roger Peverelli| Reggy de Feniks Editorial: LID Publishing Idioma: en Páginas: 256 Formato: tapa blanda.…

Hardback. Condizione: New. The financial services industry is undergoing huge change, as retail banks, investment banks and insurance companies come of the financial crisis and plan for a better future. This book, written by two of the most important consultants in the industry, provides the latest thinking on financial services and the key factors that will drive success. The authors interview leading executives from a range of financial service companies, to help them determine what business models will create the best revenue streams in the future. In particular, they focus on the importance of putting customers first and creating engaging customer experiences. For anyone working in financial services, this book will be essential reading.…