Isbn: 9783565077083 - the sample effect: how taste, touch, and tiny gifts turn shoppers into believers (3 risultati)

Taschenbuch. Condizione: Neu. Druck auf Anfrage Neuware - Printed after ordering - Why do we say yes to something free-and end up paying more than we planned The Sample Effect reveals the hidden psychology behind one of marketing's oldest and most irresistible tricks: the free sample.Drawing from behavioral science, neuroscience, and retail design, this engaging book unpacks how small gestures trigger big commitments, and why something as simple as a taste, scent, or texture can rewire decision-making in seconds. Far from manipulation, The Sample Effect shows how generosity, experience, and psychology intertwine to create value that feels real.…

Taschenbuch. Condizione: Neu. The Sample Effect | How Taste, Touch, and Tiny Gifts Turn Shoppers into Believers | Jared Douglas | Taschenbuch | Englisch | epubli | EAN 9783565077083 | Verantwortliche Person für die EU: Neopubli GmbH (Imprint: epubli), Köpenicker Str. 154a, 10997 Berlin, produktsicherheit[at]epubli[dot]com | Anbieter: preigu. …

Taschenbuch. Condizione: Neu. This item is printed on demand - it takes 3-4 days longer - Neuware -Why do we say yes to something free-and end up paying more than we planned The Sample Effect reveals the hidden psychology behind one of marketing's oldest and most irresistible tricks: the free sample.Drawing from behavioral science, neuroscience, and retail design, this engaging book unpacks how small gestures trigger big commitments, and why something as simple as a taste, scent, or texture can rewire decision-making in seconds. Far from manipulation, The Sample Effect shows how generosity, experience, and psychology intertwine to create value that feels real. 224 pp. Englisch.…