Lingua: Inglese
Editore: SAGE Publications, Limited, 2004
ISBN 10: 076194494X ISBN 13: 9780761944942
Da: Better World Books Ltd, Dunfermline, Regno Unito
Prima edizione
EUR 5,45
Quantità: 1 disponibili
Aggiungi al carrelloCondizione: Good. 1st Edition. Pages intact with minimal writing/highlighting. The binding may be loose and creased. Dust jackets/supplements are not included. Stock photo provided. Product includes identifying sticker. Better World Books: Buy Books. Do Good.
Lingua: Inglese
Editore: SAGE Publications, Limited, 2004
ISBN 10: 076194494X ISBN 13: 9780761944942
Da: Better World Books Ltd, Dunfermline, Regno Unito
Prima edizione
EUR 5,45
Quantità: 2 disponibili
Aggiungi al carrelloCondizione: Good. 1st Edition. Former library copy. Pages intact with minimal writing/highlighting. The binding may be loose and creased. Dust jackets/supplements are not included. Includes library markings. Stock photo provided. Product includes identifying sticker. Better World Books: Buy Books. Do Good.
Paperback. Condizione: Very Good. No Jacket. May have limited writing in cover pages. Pages are unmarked. ~ ThriftBooks: Read More, Spend Less.
Lingua: Inglese
Editore: SAGE Publications Inc, United States, Thousand Oaks, 2004
ISBN 10: 076194494X ISBN 13: 9780761944942
Da: WorldofBooks, Goring-By-Sea, WS, Regno Unito
EUR 6,65
Quantità: 4 disponibili
Aggiungi al carrelloPaperback. Condizione: Very Good. The Practice of Making Strategy takes the student through the process of making strategy with a management team. This is a highly practical book based on a wealth of organizational applications in large and small organizations, public and not-for-profit as well as commercial settings. It presents techniques that can be used to develop a business model, and manage key strategic issues. The techniques are used to develop strategies for units, departments and operating companies, as well as for a complete organization. For those teaching strategic management the book provides links to the major texts in the strategy field, and includes ancillary materials to guide student learning. The material making up this book has been used successfully with new practitioners - consultants, and practising managers. Many managers use the material to guide the development of a strategy for their own group within a larger corporation. The book reflects powerful theories from the fields of strategic management, social psychology, psychology, operational research, and organizational behaviour that are brought together in Eden and Ackermanns Making Strategy: the Journey of Strategic Management (1998, 2nd Edition forthcoming). The Practice of Making Strategy extends this material into a step-by-step process with examples and real cases. The book includes chapters on: how to get started with a management team; surfacing and structuring strategic issues; developing a goals system; working with patterns of distinctive competencies; developing and testing the business model; achieving closure. This book will be set reading for MBA students, to be used alongside the main textbooks in strategy courses. It will also fit perfectly with managers wanting to do their own strategy making, and with consultants working in this field. A web site to accompany the book can be visited at www.journeymaking.net. The book has been read, but is in excellent condition. Pages are intact and not marred by notes or highlighting. The spine remains undamaged.
EUR 4,50
Quantità: 1 disponibili
Aggiungi al carrelloCondizione: Good. This is an ex-library book and may have the usual library/used-book markings inside.This book has soft covers. Clean from markings. In good all round condition. Please note the Image in this listing is a stock photo and may not match the covers of the actual item,550grams, ISBN:9780761944942.
EUR 4,50
Quantità: 1 disponibili
Aggiungi al carrelloCondizione: Good. This is an ex-library book and may have the usual library/used-book markings inside.This book has soft covers. Clean from markings. In good all round condition. Please note the Image in this listing is a stock photo and may not match the covers of the actual item,550grams, ISBN:9780761944942.
EUR 10,07
Quantità: 1 disponibili
Aggiungi al carrelloCondizione: Good. This is an ex-library book and may have the usual library/used-book markings inside.This book has soft covers. In good all round condition. Please note the Image in this listing is a stock photo and may not match the covers of the actual item,550grams, ISBN:9780761944942.
Da: Universitätsbuchhandlung Herta Hold GmbH, Berlin, Germania
EUR 16,00
Quantità: 1 disponibili
Aggiungi al carrelloXIII, 188 p. Hardcover. Versand aus Deutschland / We dispatch from Germany via Air Mail. Einband bestoßen, daher Mängelexemplar gestempelt, sonst sehr guter Zustand. Imperfect copy due to slightly bumped cover, apart from this in very good condition. Stamped. International Series in Advanced Management Studies. Sprache: Englisch.
Da: Ria Christie Collections, Uxbridge, Regno Unito
EUR 59,05
Quantità: Più di 20 disponibili
Aggiungi al carrelloCondizione: New. In.
Condizione: New. 1st ed. 2020 edition NO-PA16APR2015-KAP.
Da: Revaluation Books, Exeter, Regno Unito
EUR 77,35
Quantità: 2 disponibili
Aggiungi al carrelloPaperback. Condizione: Brand New. 204 pages. 9.25x6.10x0.55 inches. In Stock.
Da: Ria Christie Collections, Uxbridge, Regno Unito
EUR 76,55
Quantità: Più di 20 disponibili
Aggiungi al carrelloCondizione: New. In.
Condizione: New. 1st ed. 2020 edition NO-PA16APR2015-KAP.
Lingua: Inglese
Editore: Springer International Publishing, 2020
ISBN 10: 3030335909 ISBN 13: 9783030335908
Da: AHA-BUCH GmbH, Einbeck, Germania
EUR 53,49
Quantità: 1 disponibili
Aggiungi al carrelloTaschenbuch. Condizione: Neu. Druck auf Anfrage Neuware - Printed after ordering - Consumers in most parts of the world now have global access to products beyond those offered in their countries and cultures. This new space for comparison defined by globalization can result in very different purchasing behaviors, including those influenced by the 'country of origin'. This book investigates this effect, one of the most controversial fields of consumer literature, from a company perspective. In particular, it demonstrates the strategic relevance of the country of origin in creating and making use of the value in foreign markets. It also addresses the challenges connected with utilizing the value of the country of origin by considering different entry modes and international marketing channels. Further, it considers the role of international importers and international retailers' assortment strategies in terms of value creation in foreign markets. Combining theory and practice, the book features diverse company perspectives and interviews with importers and retailers.
Lingua: Inglese
Editore: Springer International Publishing, 2020
ISBN 10: 3030335909 ISBN 13: 9783030335908
Da: preigu, Osnabrück, Germania
EUR 49,05
Quantità: 5 disponibili
Aggiungi al carrelloTaschenbuch. Condizione: Neu. International Marketing Strategy | The Country of Origin Effect on Decision-Making in Practice | Giovanna Pegan (u. a.) | Taschenbuch | xiii | Englisch | 2020 | Springer International Publishing | EAN 9783030335908 | Verantwortliche Person für die EU: Springer Verlag GmbH, Tiergartenstr. 17, 69121 Heidelberg, juergen[dot]hartmann[at]springer[dot]com | Anbieter: preigu.
Da: Revaluation Books, Exeter, Regno Unito
EUR 112,97
Quantità: 2 disponibili
Aggiungi al carrelloHardcover. Condizione: Brand New. 188 pages. 9.75x6.50x0.75 inches. In Stock.
Da: Buchpark, Trebbin, Germania
EUR 25,37
Quantità: 4 disponibili
Aggiungi al carrelloCondizione: Hervorragend. Zustand: Hervorragend | Sprache: Englisch | Produktart: Bücher | Consumers in most parts of the world now have global access to products beyond those offered in their countries and cultures. This new space for comparison defined by globalization can result in very different purchasing behaviors, including those influenced by the 'country of origin'. This book investigates this effect, one of the most controversial fields of consumer literature, from a company perspective. In particular, it demonstrates the strategic relevance of the country of origin in creating and making use of the value in foreign markets. It also addresses the challenges connected with utilizing the value of the country of origin by considering different entry modes and international marketing channels. Further, it considers the role of international importers and international retailers¿ assortment strategies in terms of value creation in foreign markets. Combining theory and practice, the book features diverse company perspectives and interviews with importers and retailers.
Da: Mispah books, Redhill, SURRE, Regno Unito
EUR 107,14
Quantità: 1 disponibili
Aggiungi al carrelloPaperback. Condizione: New. NEW. SHIPS FROM MULTIPLE LOCATIONS. book.
Lingua: Inglese
Editore: Springer International Publishing, 2019
ISBN 10: 3030335879 ISBN 13: 9783030335878
Da: AHA-BUCH GmbH, Einbeck, Germania
EUR 74,89
Quantità: 1 disponibili
Aggiungi al carrelloBuch. Condizione: Neu. Druck auf Anfrage Neuware - Printed after ordering - Consumers in most parts of the world now have global access to products beyond those offered in their countries and cultures. This new space for comparison defined by globalization can result in very different purchasing behaviors, including those influenced by the 'country of origin'. This book investigates this effect, one of the most controversial fields of consumer literature, from a company perspective. In particular, it demonstrates the strategic relevance of the country of origin in creating and making use of the value in foreign markets. It also addresses the challenges connected with utilizing the value of the country of origin by considering different entry modes and international marketing channels. Further, it considers the role of international importers and international retailers' assortment strategies in terms of value creation in foreign markets. Combining theory and practice, the book features diverse company perspectives and interviews with importers and retailers.
Da: Mispah books, Redhill, SURRE, Regno Unito
EUR 134,52
Quantità: 1 disponibili
Aggiungi al carrelloHardcover. Condizione: New. New. book.
Condizione: new.
Lingua: Inglese
Editore: Springer International Publishing, 2019
ISBN 10: 3030335879 ISBN 13: 9783030335878
Da: preigu, Osnabrück, Germania
EUR 66,75
Quantità: 5 disponibili
Aggiungi al carrelloBuch. Condizione: Neu. International Marketing Strategy | The Country of Origin Effect on Decision-Making in Practice | Giovanna Pegan (u. a.) | Buch | xiii | Englisch | 2019 | Springer International Publishing | EAN 9783030335878 | Verantwortliche Person für die EU: Springer Verlag GmbH, Tiergartenstr. 17, 69121 Heidelberg, juergen[dot]hartmann[at]springer[dot]com | Anbieter: preigu Print on Demand.