prediction techniques marketing planners di pearce colin (3 risultati)

Hardcover. Condizione: Good. Light wear to boards. Content is clean and bright. Good DJ.

Hardcover. Condizione: Very Good+ EX-LIBRARY. Condizione sovraccoperta: No jacket. First U.S. Edition. New York:: John Wiley & Sons, 1971. A square, reasonably tight copy. Inner hinges are perfect. WITHDRAWN stamp, and a few other library markings on the endpapers. Text pages are clean, crisp, and unmarked. No underlining. No highlighting. No margin notes. First American printing with "First published 1971" on the copyright page. Among the book's 10 chapters are: The Dependence of Successful Marketing on Successful Forecasting; Some Forecasting Methodology in Marketing; The Logical Approach to Forecasting; The Essentials of Decision Making; Case Study 1: A Disinvestment Problem; Case Study 2: A Company Acquisition; Conclusion. With 22 figures. Mathematical Appendix. Index. Bound in the original black boards, lettered in shiny gold on the spine. First U.S. Edition. Hard Cover. Very Good+ EX-LIBRARY./No jacket. 8vo. 254pp.

Gebundene Ausgabe. Condizione: Gut. 254 Seiten ex Library Book / aus einer wissenschafltichen Bibliothek / Sprache: Englisch Gewicht in Gramm: 550.