EUR 81,97
Quantità: Più di 20 disponibili
Aggiungi al carrelloCondizione: As New. Unread book in perfect condition.
Condizione: very_good. Fast Free Shipping â" Very Good condition book with a firm cover and clean pages. Shows normal use and some light wear or limited notes markings. A solid, nice copy to enjoy.
EUR 88,78
Quantità: Più di 20 disponibili
Aggiungi al carrelloCondizione: New.
Da: Textbooks_Source, Columbia, MO, U.S.A.
Prima edizione
Hardcover. Condizione: New. 1st Edition. Ships in a BOX from Central Missouri! UPS shipping for most packages, (Priority Mail for AK/HI/APO/PO Boxes).
EUR 78,89
Quantità: 1 disponibili
Aggiungi al carrelloCondizione: Good. This is an ex-library book and may have the usual library/used-book markings inside.This book has hardback covers. Clean from markings. In good all round condition. Please note the Image in this listing is a stock photo and may not match the covers of the actual item,550grams, ISBN:9781119993209.
Da: Ria Christie Collections, Uxbridge, Regno Unito
EUR 88,62
Quantità: Più di 20 disponibili
Aggiungi al carrelloCondizione: New. In.
Da: GreatBookPricesUK, Woodford Green, Regno Unito
EUR 85,87
Quantità: Più di 20 disponibili
Aggiungi al carrelloCondizione: New.
Da: GreatBookPricesUK, Woodford Green, Regno Unito
EUR 92,87
Quantità: Più di 20 disponibili
Aggiungi al carrelloCondizione: As New. Unread book in perfect condition.
Lingua: Inglese
Editore: John Wiley and Sons Inc, US, 2012
ISBN 10: 1119993202 ISBN 13: 9781119993209
Da: Rarewaves.com USA, London, LONDO, Regno Unito
EUR 112,85
Quantità: Più di 20 disponibili
Aggiungi al carrelloHardback. Condizione: New. Statistical Methods in Customer Relationship Management focuses on the quantitative and modeling aspects of customer management strategies that lead to future firm profitability, with emphasis on developing an understanding of Customer Relationship Management (CRM) models as the guiding concept for profitable customer management. To understand and explore the functioning of CRM models, this book traces the management strategies throughout a customer's tenure with a firm. Furthermore, the book explores in detail CRM models for customer acquisition, customer retention, customer acquisition and retention, customer churn, and customer win back. Statistical Methods in Customer Relationship Management: Provides an overview of a CRM system, introducing key concepts and metrics needed to understand and implement these models.Focuses on five CRM models: customer acquisition, customer retention, customer churn, and customer win back with supporting case studies.Explores each model in detail, from investigating the need for CRM models to looking at the future of the models.Presents models and concepts that span across the introductory, advanced, and specialist levels. Academics and practitioners involved in the area of CRM as well as instructors of applied statistics and quantitative marketing courses will benefit from this book.
EUR 111,70
Quantità: 3 disponibili
Aggiungi al carrelloCondizione: New. pp. 286.
Condizione: New. pp. 286 Index.
EUR 146,00
Quantità: 2 disponibili
Aggiungi al carrelloHardcover. Condizione: Brand New. 1st edition. 286 pages. 9.00x6.00x0.75 inches. In Stock.
Lingua: Inglese
Editore: John Wiley and Sons Inc, US, 2012
ISBN 10: 1119993202 ISBN 13: 9781119993209
Da: Rarewaves.com UK, London, Regno Unito
EUR 105,54
Quantità: Più di 20 disponibili
Aggiungi al carrelloHardback. Condizione: New. Statistical Methods in Customer Relationship Management focuses on the quantitative and modeling aspects of customer management strategies that lead to future firm profitability, with emphasis on developing an understanding of Customer Relationship Management (CRM) models as the guiding concept for profitable customer management. To understand and explore the functioning of CRM models, this book traces the management strategies throughout a customer's tenure with a firm. Furthermore, the book explores in detail CRM models for customer acquisition, customer retention, customer acquisition and retention, customer churn, and customer win back. Statistical Methods in Customer Relationship Management: Provides an overview of a CRM system, introducing key concepts and metrics needed to understand and implement these models.Focuses on five CRM models: customer acquisition, customer retention, customer churn, and customer win back with supporting case studies.Explores each model in detail, from investigating the need for CRM models to looking at the future of the models.Presents models and concepts that span across the introductory, advanced, and specialist levels. Academics and practitioners involved in the area of CRM as well as instructors of applied statistics and quantitative marketing courses will benefit from this book.
Da: Revaluation Books, Exeter, Regno Unito
EUR 118,50
Quantità: 2 disponibili
Aggiungi al carrelloHardcover. Condizione: Brand New. 1st edition. 286 pages. 9.00x6.00x0.75 inches. In Stock. This item is printed on demand.