Quali sono i veri fattori determinanti di una vita felice e appagante? L'ammirato ricercatore psicologico Rag Raghunathan si propone di trovare la risposta, intraprendendo una ricerca approfondita sulla felicità di studenti, imprenditori, genitori casalinghi, avvocati e artisti, tra gli altri. Dalla sua ricerca rivela una scoperta cruciale: molti dei tratti psicologici che portano al successo, ironicamente, ostacolano la felicità. Forgiando una nuova strada da seguire, Raghunathan mostra come possiamo trasformare questi tratti chiave del successo, vale a dire il bisogno di essere amati, il bisogno di importanza e il bisogno di controllo, e sostituirli con altri comportamenti, obiettivi e valori per migliorare i nostri livelli di felicità per tutta la vita.
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Rag Raghunathan is Associate Professor at the University of Texas McCombs School of Business, and one of the most popular bloggers for Psychology Today. He studies theories from psychology, behavioural sciences, decision theory and marketing to explain consumer behaviour. His work has been published in most of the top marketing journals in his field and he is cited in the New York Times and many other popular media.
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Paperback. Condizione: New. What are the true determinants of a happy and fulfilling life?Widely admired psychological researcher Rag Raghunathan sets out to find the answer, undertaking extensive research into the happiness of students, business people, stay-at-home-parents, lawyers, and artists, among others. From his research he reveals a crucial discovery: many of the psychological traits that lead to success ironically get in the way of happiness.Forging a new way forward, Raghunathan shows how we can transform these key traits of success, namely the need to be loved, the need for importance and the need for control, and replace them with other behaviours, goals and values to improve our life-long levels of happiness. Codice articolo LU-9781785040412
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Paperback. Condizione: new. Paperback. Based entirely on original research, this book reveals why smart people aren't as happy as they could be.What are the true determinants of a happy and fulfilling life?Widely admired psychological researcher Rag Raghunathan sets out to find the answer, undertaking extensive research into the happiness of students, business people, stay-at-home-parents, lawyers, and artists, among others. From his research he reveals a crucial discovery- many of the psychological traits that lead to success ironically get in the way of happiness.Forging a new way forward, Raghunathan shows how we can transform these key traits of success, namely the need to be loved, the need for importance and the need for control, and replace them with other behaviours, goals and values to improve our life-long levels of happiness. What are the true determinants of a happy and fulfilling life?Widely admired psychological researcher Rag Raghunathan sets out to find the answer, undertaking extensive research into the happiness of students, business people, stay-at-home-parents, lawyers, and artists, among others. Shipping may be from multiple locations in the US or from the UK, depending on stock availability. Codice articolo 9781785040412
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