Da: Universitätsbuchhandlung Herta Hold GmbH, Berlin, Germania
EUR 18,00
Quantità: 1 disponibili
Aggiungi al carrelloXI, 126 p. Hardcover. Versand aus Deutschland / We dispatch from Germany via Air Mail. Einband bestoßen, daher Mängelexemplar gestempelt, sonst sehr guter Zustand. Imperfect copy due to slightly bumped cover, apart from this in very good condition. Stamped. International Series in Advanced Management Studies. Sprache: Englisch.
Editore: FrancoAngeli, 2000
Da: Libreria Tara, Roma, RM, Italia
Prima edizione
EUR 9,90
Quantità: 1 disponibili
Aggiungi al carrelloCondizione: Quasi ottimo. Sociologia e Comunicazione Essay writing Sociology and Communication studies 100436 bross. edit. ill. - prima edizione OTTIME CONDIZIONI.
EUR 12,80
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Aggiungi al carrelloCondizione: Buone. italiano Condizioni dell'esterno: Buone Condizioni dell'interno: Buone.
EUR 12,80
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Aggiungi al carrelloCondizione: Buone. italiano Condizioni dell'esterno: Discrete con difetti, bruniture Condizioni dell'interno: Discrete con Difetti, firma di appartenenza.
EUR 4,00
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Aggiungi al carrelloCondizione: OTTIMO USATO. Economia-ricerche ITALIANO Dedica datata e firmata con il nome di Mauro, probabilmente l'A., al frontespizio, brossura editoriale flessibile, con qualche leggera ombratura ed alcuni lievissimi segni di usura ai bordi dovuti a scaffalatura, pagine in ottimo stato, candise, con numerose tabelle e grafici nei testi. Numero pagine 130.
Editore: San Marco, 1990
Da: Librodifaccia, Alessandria, AL, Italia
EUR 12,80
Quantità: 1 disponibili
Aggiungi al carrelloCondizione: Buone. italiano Condizioni dell'esterno: copertina leggermente logorata ai bordi Condizioni dell'interno: sottolineato a matita.
Da: Kuba Libri, Prague, Repubblica Ceca
Prima edizione
EUR 85,69
Quantità: 1 disponibili
Aggiungi al carrelloHardcover. Condizione: New. 1st Edition.
Da: Ria Christie Collections, Uxbridge, Regno Unito
EUR 95,70
Quantità: Più di 20 disponibili
Aggiungi al carrelloCondizione: New. In English.
Da: Chiron Media, Wallingford, Regno Unito
EUR 94,14
Quantità: 10 disponibili
Aggiungi al carrelloPaperback. Condizione: New.
Da: Kennys Bookshop and Art Galleries Ltd., Galway, GY, Irlanda
EUR 118,64
Quantità: 15 disponibili
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Da: Ria Christie Collections, Uxbridge, Regno Unito
EUR 140,29
Quantità: Più di 20 disponibili
Aggiungi al carrelloCondizione: New. In English.
Condizione: New.
Da: preigu, Osnabrück, Germania
EUR 86,20
Quantità: 5 disponibili
Aggiungi al carrelloTaschenbuch. Condizione: Neu. Marketing and Customer Loyalty | The Extra Step Approach | Mauro Cavallone | Taschenbuch | xi | Englisch | 2018 | Springer | EAN 9783319847924 | Verantwortliche Person für die EU: Springer Verlag GmbH, Tiergartenstr. 17, 69121 Heidelberg, juergen[dot]hartmann[at]springer[dot]com | Anbieter: preigu.
Lingua: Inglese
Editore: Springer, Berlin, Springer International Publishing, Francoangeli, Springer, 2018
ISBN 10: 3319847929 ISBN 13: 9783319847924
Da: AHA-BUCH GmbH, Einbeck, Germania
EUR 100,63
Quantità: 1 disponibili
Aggiungi al carrelloTaschenbuch. Condizione: Neu. Druck auf Anfrage Neuware - Printed after ordering - This book analyzes the evolution of marketing and the ways in which marketing actions can be rendered more effective, before setting out a new approach to marketing, termed The Extra Step (TES) in recognition of the importance that it attributes to the final extra step in enhancing the effectiveness of marketing efforts. Readers will find clear description of the pathway from purchase to loyalty and the various means of developing customer loyalty. It is explained how the TES approach goes one step further by considering the consumer as a partner whose involvement during the production and fine tuning phase of products and services can help to increase the efficiency of customer loyalty actions implemented by companies. The theoretical analysis is supported by observations and empirical evidence relating to the concepts and benefits of the TES approach. These examples concern firms in Italy, Europe, and the United States, including insurance agencies, pharmaceutical companies and pharmacies, and food distribution companies. The TES approach is of wide relevance and especially valid for the service sector.
Lingua: Inglese
Editore: Springer, Berlin, Springer International Publishing, Francoangeli, Springer, 2017
ISBN 10: 3319519905 ISBN 13: 9783319519906
Da: AHA-BUCH GmbH, Einbeck, Germania
EUR 109,94
Quantità: 2 disponibili
Aggiungi al carrelloBuch. Condizione: Neu. Druck auf Anfrage Neuware - Printed after ordering - This book analyzes the evolution of marketing and the ways in which marketing actions can be rendered more effective, before setting out a new approach to marketing, termed The Extra Step (TES) in recognition of the importance that it attributes to the final extra step in enhancing the effectiveness of marketing efforts. Readers will find clear description of the pathway from purchase to loyalty and the various means of developing customer loyalty. It is explained how the TES approach goes one step further by considering the consumer as a partner whose involvement during the production and fine tuning phase of products and services can help to increase the efficiency of customer loyalty actions implemented by companies. The theoretical analysis is supported by observations and empirical evidence relating to the concepts and benefits of the TES approach. These examples concern firms in Italy, Europe, and the United States, including insurance agencies, pharmaceutical companies and pharmacies, and food distribution companies. The TES approach is of wide relevance and especially valid for the service sector.
Da: Mispah books, Redhill, SURRE, Regno Unito
EUR 156,60
Quantità: 1 disponibili
Aggiungi al carrelloHardcover. Condizione: New. NEW. SHIPS FROM MULTIPLE LOCATIONS. book.
Da: Mispah books, Redhill, SURRE, Regno Unito
EUR 162,58
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Aggiungi al carrelloPaperback. Condizione: New. NEW. SHIPS FROM MULTIPLE LOCATIONS. book.
Editore: Springer, 2017
ISBN 10: 3319519905 ISBN 13: 9783319519906
Da: Revaluation Books, Exeter, Regno Unito
EUR 181,86
Quantità: 2 disponibili
Aggiungi al carrelloHardcover. Condizione: Brand New. 126 pages. 9.50x6.50x0.75 inches. In Stock.
Da: Buchpark, Trebbin, Germania
EUR 7,69
Quantità: 1 disponibili
Aggiungi al carrelloCondizione: Gut. Zustand: Gut | Sprache: Italienisch | Produktart: Bücher | Keine Beschreibung verfügbar.
Da: Brook Bookstore On Demand, Napoli, NA, Italia
EUR 74,24
Quantità: Più di 20 disponibili
Aggiungi al carrelloCondizione: new. Questo è un articolo print on demand.
Da: Brook Bookstore On Demand, Napoli, NA, Italia
EUR 102,25
Quantità: Più di 20 disponibili
Aggiungi al carrelloCondizione: new. Questo è un articolo print on demand.
Lingua: Inglese
Editore: Berlin Springer International Publishing Springer Jul 2018, 2018
ISBN 10: 3319847929 ISBN 13: 9783319847924
Da: BuchWeltWeit Ludwig Meier e.K., Bergisch Gladbach, Germania
EUR 96,29
Quantità: 2 disponibili
Aggiungi al carrelloTaschenbuch. Condizione: Neu. This item is printed on demand - it takes 3-4 days longer - Neuware -This book analyzes the evolution of marketing and the ways in which marketing actions can be rendered more effective, before setting out a new approach to marketing, termed The Extra Step (TES) in recognition of the importance that it attributes to the final extra step in enhancing the effectiveness of marketing efforts. Readers will find clear description of the pathway from purchase to loyalty and the various means of developing customer loyalty. It is explained how the TES approach goes one step further by considering the consumer as a partner whose involvement during the production and fine tuning phase of products and services can help to increase the efficiency of customer loyalty actions implemented by companies. The theoretical analysis is supported by observations and empirical evidence relating to the concepts and benefits of the TES approach. These examples concern firms in Italy, Europe, and the United States, including insurance agencies, pharmaceutical companies and pharmacies, and food distribution companies. The TES approach is of wide relevance and especially valid for the service sector. 126 pp. Englisch.
Lingua: Inglese
Editore: Springer International Publishing, 2018
ISBN 10: 3319847929 ISBN 13: 9783319847924
Da: moluna, Greven, Germania
EUR 79,72
Quantità: Più di 20 disponibili
Aggiungi al carrelloCondizione: New. Dieser Artikel ist ein Print on Demand Artikel und wird nach Ihrer Bestellung fuer Sie gedruckt. Investigates strategic actions to increase customer loyaltyProposes The Extra Step approach as a way to move from customer provisioning to customer loyaltyProvides examples deriving from observations and emp.
Lingua: Inglese
Editore: Berlin Springer International Publishing Springer Mai 2017, 2017
ISBN 10: 3319519905 ISBN 13: 9783319519906
Da: BuchWeltWeit Ludwig Meier e.K., Bergisch Gladbach, Germania
EUR 106,99
Quantità: 2 disponibili
Aggiungi al carrelloBuch. Condizione: Neu. This item is printed on demand - it takes 3-4 days longer - Neuware -This book analyzes the evolution of marketing and the ways in which marketing actions can be rendered more effective, before setting out a new approach to marketing, termed The Extra Step (TES) in recognition of the importance that it attributes to the final extra step in enhancing the effectiveness of marketing efforts. Readers will find clear description of the pathway from purchase to loyalty and the various means of developing customer loyalty. It is explained how the TES approach goes one step further by considering the consumer as a partner whose involvement during the production and fine tuning phase of products and services can help to increase the efficiency of customer loyalty actions implemented by companies. The theoretical analysis is supported by observations and empirical evidence relating to the concepts and benefits of the TES approach. These examples concern firms in Italy, Europe, and the United States, including insurance agencies, pharmaceutical companies and pharmacies, and food distribution companies. The TES approach is of wide relevance and especially valid for the service sector. 126 pp. Englisch.
Da: Majestic Books, Hounslow, Regno Unito
EUR 130,23
Quantità: 4 disponibili
Aggiungi al carrelloCondizione: New. Print on Demand.
Da: Biblios, Frankfurt am main, HESSE, Germania
EUR 129,87
Quantità: 4 disponibili
Aggiungi al carrelloCondizione: New. PRINT ON DEMAND.
Lingua: Inglese
Editore: Springer International Publishing, 2017
ISBN 10: 3319519905 ISBN 13: 9783319519906
Da: moluna, Greven, Germania
EUR 110,71
Quantità: Più di 20 disponibili
Aggiungi al carrelloCondizione: New. Dieser Artikel ist ein Print on Demand Artikel und wird nach Ihrer Bestellung fuer Sie gedruckt. Investigates strategic actions to increase customer loyaltyProposes The Extra Step approach as a way to move from customer provisioning to customer loyaltyProvides examples deriving from observations and emp.