charles hofacker (32 risultati)

Paperback. Condizione: Good.

Paperback. Condizione: Fair. No Jacket. Readable copy. Pages may have considerable notes/highlighting. ~ ThriftBooks: Read More, Spend Less.

Trade paperback. Condizione: Very good. Unabridged. Trade paperback (US). 221 p. book is near fine, very light shelf wear. spine is not creased and no markings.

Condizione: New. This is a Brand-new US Edition. This Item may be shipped from US or any other country as we have multiple locations worldwide.

Condizione: New.

Condizione: New.

Paperback. Condizione: New. Digital Marketing: Communicating, Selling and Connecting is an invaluable and vital tool for students seeking a comprehensive introduction to the subject of digital marketing. Written by a leading expert in the field, it is an unparalleled resource for students in marketing, as well as an accessible supplementary text for business and management students.Covering digital marketing's background and development, its practical challenges and unique benefits, and its operational foundations, this textbook introduces both technological and marketing concepts. It culminates with discussion of the future of digital marketing in an increasingly networked world.Key Features:In-depth introductions to the foundations and basic operating principles of digital marketingMultiple chapters covering consumer decision making online, and how digital marketing affects the consumerChapters on service technology and visual design, for a deeper understanding of digital marketingCoverage of digital marketing in both B2B and B2C contextsDiscussion of legal and ethical aspects of digital marketingDiscussion questions in each chapter to promote engagement with the material and deepen student understanding.Charles Hofacker has drawn on extensive expertise to create an invaluable resource. Written for undergraduate students of marketing and digital marketing this textbook will be useful for anyone looking for an introduction to the subject.

PAP. Condizione: New. New Book. Shipped from UK. Established seller since 2000.

Condizione: New.

Condizione: New. This is a Brand-new US Edition. This Item may be shipped from US or any other country as we have multiple locations worldwide.

Condizione: Brand New. New. US edition. Expediting shipping for all USA and Europe orders excluding PO Box. Excellent Customer Service.

paperback. Condizione: New. Next day dispatch (mon-fri). Please note orders sent to Netherlands or Sweden take slightly longer than the Amazon estimated delivery date. Same day/next day dispatch (mon-fri) all items checked before dispatch, Handled and sent out with care.

Condizione: new.

Paperback. Condizione: new. Paperback. Digital Marketing: Communicating, Selling and Connecting is an invaluable and vital tool for students seeking a comprehensive introduction to the subject of digital marketing. Written by a leading expert in the field, it is an unparalleled resource for students in marketing, as well as an accessible supplementary text for business and management students.Covering digital marketing's background and development, its practical challenges and unique benefits, and its operational foundations, this textbook introduces both technological and marketing concepts. It culminates with discussion of the future of digital marketing in an increasingly networked world.Key Features:In-depth introductions to the foundations and basic operating principles of digital marketingMultiple chapters covering consumer decision making online, and how digital marketing affects the consumerChapters on service technology and visual design, for a deeper understanding of digital marketingCoverage of digital marketing in both B2B and B2C contextsDiscussion of legal and ethical aspects of digital marketingDiscussion questions in each chapter to promote engagement with the material and deepen student understanding.Charles Hofacker has drawn on extensive expertise to create an invaluable resource. Written for undergraduate students of marketing and digital marketing this textbook will be useful for anyone looking for an introduction to the subject. Digital Marketing: Communicating, Selling and Connecting is an invaluable and vital tool for students seeking a comprehensive introduction to the subject of digital marketing. Shipping may be from multiple locations in the US or from the UK, depending on stock availability.

Paperback. Condizione: Brand New. 203 pages. 9.50x6.50x0.50 inches. In Stock.

Condizione: New. 2018. Paperback. . . . . .

Condizione: Good. Your purchase helps support Sri Lankan Children's Charity 'The Rainbow Centre'. Ex-library, so some stamps and wear, but in good overall condition. Our donations to The Rainbow Centre have helped provide an education and a safe haven to hundreds of children who live in appalling conditions.

Paperback / softback. Condizione: New. New copy - Usually dispatched within 4 working days.

Condizione: New. 2018. Paperback. . . . . . Books ship from the US and Ireland.

Paperback. Condizione: new. Paperback. Digital Marketing: Communicating, Selling and Connecting is an invaluable and vital tool for students seeking a comprehensive introduction to the subject of digital marketing. Written by a leading expert in the field, it is an unparalleled resource for students in marketing, as well as an accessible supplementary text for business and management students.Covering digital marketing's background and development, its practical challenges and unique benefits, and its operational foundations, this textbook introduces both technological and marketing concepts. It culminates with discussion of the future of digital marketing in an increasingly networked world.Key Features:In-depth introductions to the foundations and basic operating principles of digital marketingMultiple chapters covering consumer decision making online, and how digital marketing affects the consumerChapters on service technology and visual design, for a deeper understanding of digital marketingCoverage of digital marketing in both B2B and B2C contextsDiscussion of legal and ethical aspects of digital marketingDiscussion questions in each chapter to promote engagement with the material and deepen student understanding.Charles Hofacker has drawn on extensive expertise to create an invaluable resource. Written for undergraduate students of marketing and digital marketing this textbook will be useful for anyone looking for an introduction to the subject. Digital Marketing: Communicating, Selling and Connecting is an invaluable and vital tool for students seeking a comprehensive introduction to the subject of digital marketing. Shipping may be from our Sydney, NSW warehouse or from our UK or US warehouse, depending on stock availability.

Paperback. Condizione: New. Digital Marketing: Communicating, Selling and Connecting is an invaluable and vital tool for students seeking a comprehensive introduction to the subject of digital marketing. Written by a leading expert in the field, it is an unparalleled resource for students in marketing, as well as an accessible supplementary text for business and management students.Covering digital marketing's background and development, its practical challenges and unique benefits, and its operational foundations, this textbook introduces both technological and marketing concepts. It culminates with discussion of the future of digital marketing in an increasingly networked world.Key Features:In-depth introductions to the foundations and basic operating principles of digital marketingMultiple chapters covering consumer decision making online, and how digital marketing affects the consumerChapters on service technology and visual design, for a deeper understanding of digital marketingCoverage of digital marketing in both B2B and B2C contextsDiscussion of legal and ethical aspects of digital marketingDiscussion questions in each chapter to promote engagement with the material and deepen student understanding.Charles Hofacker has drawn on extensive expertise to create an invaluable resource. Written for undergraduate students of marketing and digital marketing this textbook will be useful for anyone looking for an introduction to the subject.

Condizione: new.

HRD. Condizione: New. New Book. Shipped from UK. Established seller since 2000.

Condizione: New.

Condizione: New. 2018. Hardcover. . . . . .

Hardback. Condizione: New. Digital Marketing: Communicating, Selling and Connecting is an invaluable and vital tool for students seeking a comprehensive introduction to the subject of digital marketing. Written by a leading expert in the field, it is an unparalleled resource for students in marketing, as well as an accessible supplementary text for business and management students.Covering digital marketing's background and development, its practical challenges and unique benefits, and its operational foundations, this textbook introduces both technological and marketing concepts. It culminates with discussion of the future of digital marketing in an increasingly networked world.Key Features:In-depth introductions to the foundations and basic operating principles of digital marketingMultiple chapters covering consumer decision making online, and how digital marketing affects the consumerChapters on service technology and visual design, for a deeper understanding of digital marketingCoverage of digital marketing in both B2B and B2C contextsDiscussion of legal and ethical aspects of digital marketingDiscussion questions in each chapter to promote engagement with the material and deepen student understanding.Charles Hofacker has drawn on extensive expertise to create an invaluable resource. Written for undergraduate students of marketing and digital marketing this textbook will be useful for anyone looking for an introduction to the subject.

Hardcover. Condizione: Brand New. 203 pages. 9.75x6.75x0.75 inches. In Stock.

Hardcover. Condizione: new. Hardcover. Digital Marketing: Communicating, Selling and Connecting is an invaluable and vital tool for students seeking a comprehensive introduction to the subject of digital marketing. Written by a leading expert in the field, it is an unparalleled resource for students in marketing, as well as an accessible supplementary text for business and management students.Covering digital marketing's background and development, its practical challenges and unique benefits, and its operational foundations, this textbook introduces both technological and marketing concepts. It culminates with discussion of the future of digital marketing in an increasingly networked world.Key Features:In-depth introductions to the foundations and basic operating principles of digital marketingMultiple chapters covering consumer decision making online, and how digital marketing affects the consumerChapters on service technology and visual design, for a deeper understanding of digital marketingCoverage of digital marketing in both B2B and B2C contextsDiscussion of legal and ethical aspects of digital marketingDiscussion questions in each chapter to promote engagement with the material and deepen student understanding.Charles Hofacker has drawn on extensive expertise to create an invaluable resource. Written for undergraduate students of marketing and digital marketing this textbook will be useful for anyone looking for an introduction to the subject. Digital Marketing: Communicating, Selling and Connecting is an invaluable and vital tool for students seeking a comprehensive introduction to the subject of digital marketing. Shipping may be from multiple locations in the US or from the UK, depending on stock availability.

Condizione: New. 2018. Hardcover. . . . . . Books ship from the US and Ireland.

Hardback. Condizione: New. New copy - Usually dispatched within 4 working days.