Paperback. Condizione: Very Good. Connecting readers with great books since 1972! Used books may not include companion materials, and may have some shelf wear or limited writing. We ship orders daily and Customer Service is our top priority!
paperback. Condizione: Very Good. Connecting readers with great books since 1972! Used books may not include companion materials, and may have some shelf wear or limited writing. We ship orders daily and Customer Service is our top priority!
paperback. Condizione: Very Good. Connecting readers with great books since 1972! Used books may not include companion materials, and may have some shelf wear or limited writing. We ship orders daily and Customer Service is our top priority!
Paperback. Condizione: Fair. No Jacket. Former library book; Readable copy. Pages may have considerable notes/highlighting. ~ ThriftBooks: Read More, Spend Less.
Paperback. Condizione: Good. No Jacket. Former library book; Pages can have notes/highlighting. Spine may show signs of wear. ~ ThriftBooks: Read More, Spend Less.
Paperback. Condizione: Very Good. No Jacket. May have limited writing in cover pages. Pages are unmarked. ~ ThriftBooks: Read More, Spend Less.
paperback. Condizione: Very Good.
Da: GreatBookPrices, Columbia, MD, U.S.A.
Condizione: As New. Unread book in perfect condition.
EUR 6,08
Quantità: 1 disponibili
Aggiungi al carrelloCondizione: very good. Gut/Very good: Buch bzw. Schutzumschlag mit wenigen Gebrauchsspuren an Einband, Schutzumschlag oder Seiten. / Describes a book or dust jacket that does show some signs of wear on either the binding, dust jacket or pages.
paperback. Condizione: Very Good. Connecting readers with great books since 1972! Used books may not include companion materials, and may have some shelf wear or limited writing. We ship orders daily and Customer Service is our top priority!
Paperback. Condizione: Very Good. Connecting readers with great books since 1972! Used books may not include companion materials, and may have some shelf wear or limited writing. We ship orders daily and Customer Service is our top priority!
Da: GreatBookPrices, Columbia, MD, U.S.A.
Condizione: New.
Lingua: Inglese
Editore: John Wiley and Sons Australia Ltd, AU, 2020
ISBN 10: 0730370577 ISBN 13: 9780730370574
Da: Rarewaves.com USA, London, LONDO, Regno Unito
EUR 17,13
Quantità: 2 disponibili
Aggiungi al carrelloPaperback. Condizione: New. Don't let the customer get between you and building a strong valued brand If you want to stand out from the crowd, develop a clear and consistent brand voice, and ultimately build a fruitful business - listen to your brand. Stop Listening to the Customer offers insights into how consumers are driving homogeneity in brands and shares the proven strategies you can implement to amplify your own position in the world. The customer is not always right. In fact, our obsession with the customer risks devaluing brands by making them generic and forgettable. Brands have become too consumer-led, where they are driven by journey-mapping, customer-centric design, and an excessive focus on consumer-driven data. Instead try redressing the balance, and be brand-led, where brands and businesses can truly become unique, interesting and highly profitable. Multi-award-winning brand strategist and consumer psychologist Adam Ferrier shares his contrary approach to building a strong brand in Stop Listening to the Customer. Backed by science, real-world examples and extensive industry experience, Ferrier explores the dangers of listening to the consumer too much, shares lessons from successful businesses who prioritise their brand, and reveals the brand-building secrets of their success. With insights from Jules Lund, Lisa Ronson, John Newcomb, Rory Sutherland, and many more, this invaluable book will enable you to:. Avoid the pitfalls of drowning in customer data. Establish a strong, brand-led business. Develop a unique brand by embracing and leveraging your weaknesses. Define your brand . Get your customers to invest into you Stop Listening to the Customer is ideal for those looking to grow their brands and businesses by defeating consumer-driven mediocrity, standing out from the crowd, and listening their own brand.
EUR 17,51
Quantità: Più di 20 disponibili
Aggiungi al carrelloCondizione: New. Brand New.
Lingua: Inglese
Editore: Wiley & Sons, Incorporated, John, 2020
ISBN 10: 0730370577 ISBN 13: 9780730370574
Da: Better World Books, Mishawaka, IN, U.S.A.
Condizione: Very Good. Former library copy. Pages intact with possible writing/highlighting. Binding strong with minor wear. Dust jackets/supplements may not be included. Includes library markings. Stock photo provided. Product includes identifying sticker. Better World Books: Buy Books. Do Good.
paperback. Condizione: Fine.
Lingua: Inglese
Editore: John Wiley and Sons Australia Ltd, AU, 2020
ISBN 10: 0730370577 ISBN 13: 9780730370574
Da: Rarewaves USA, OSWEGO, IL, U.S.A.
Paperback. Condizione: New. Don't let the customer get between you and building a strong valued brand If you want to stand out from the crowd, develop a clear and consistent brand voice, and ultimately build a fruitful business - listen to your brand. Stop Listening to the Customer offers insights into how consumers are driving homogeneity in brands and shares the proven strategies you can implement to amplify your own position in the world. The customer is not always right. In fact, our obsession with the customer risks devaluing brands by making them generic and forgettable. Brands have become too consumer-led, where they are driven by journey-mapping, customer-centric design, and an excessive focus on consumer-driven data. Instead try redressing the balance, and be brand-led, where brands and businesses can truly become unique, interesting and highly profitable. Multi-award-winning brand strategist and consumer psychologist Adam Ferrier shares his contrary approach to building a strong brand in Stop Listening to the Customer. Backed by science, real-world examples and extensive industry experience, Ferrier explores the dangers of listening to the consumer too much, shares lessons from successful businesses who prioritise their brand, and reveals the brand-building secrets of their success. With insights from Jules Lund, Lisa Ronson, John Newcomb, Rory Sutherland, and many more, this invaluable book will enable you to:. Avoid the pitfalls of drowning in customer data. Establish a strong, brand-led business. Develop a unique brand by embracing and leveraging your weaknesses. Define your brand . Get your customers to invest into you Stop Listening to the Customer is ideal for those looking to grow their brands and businesses by defeating consumer-driven mediocrity, standing out from the crowd, and listening their own brand.
Lingua: Inglese
Editore: John Wiley & Sons Australia Ltd, Milton, QLD, 2020
ISBN 10: 0730370577 ISBN 13: 9780730370574
Da: Grand Eagle Retail, Bensenville, IL, U.S.A.
Paperback. Condizione: new. Paperback. Don't let the customer get between you and building a strong valued brand If you want to stand out from the crowd, develop a clear and consistent brand voice, and ultimately build a fruitful business listen to your brand. Stop Listening to the Customer offers insights into how consumers are driving homogeneity in brands and shares the proven strategies you can implement to amplify your own position in the world. The customer is not always right. In fact, our obsession with the customer risks devaluing brands by making them generic and forgettable. Brands have become too consumer-led, where they are driven by journey-mapping, customer-centric design, and an excessive focus on consumer-driven data. Instead try redressing the balance, and be brand-led, where brands and businesses can truly become unique, interesting and highly profitable. Multi-award-winning brand strategist and consumer psychologist Adam Ferrier shares his contrary approach to building a strong brand in Stop Listening to the Customer. Backed by science, real-world examples and extensive industry experience, Ferrier explores the dangers of listening to the consumer too much, shares lessons from successful businesses who prioritise their brand, and reveals the brand-building secrets of their success. With insights from Jules Lund, Lisa Ronson, John Newcomb, Rory Sutherland, and many more, this invaluable book will enable you to: Avoid the pitfalls of drowning in customer dataEstablish a strong, brand-led businessDevelop a unique brand by embracing and leveraging your weaknessesDefine your brandGet your customers to invest into you Stop Listening to the Customer is ideal for those looking to grow their brands and businesses by defeating consumer-driven mediocrity, standing out from the crowd, and listening their own brand. Shipping may be from multiple locations in the US or from the UK, depending on stock availability.
EUR 16,97
Quantità: 15 disponibili
Aggiungi al carrelloPAP. Condizione: New. New Book. Shipped from UK. Established seller since 2000.
EUR 16,95
Quantità: Più di 20 disponibili
Aggiungi al carrelloCondizione: new.
EUR 18,31
Quantità: 3 disponibili
Aggiungi al carrelloPaperback. Condizione: Very Good. The book has been read, but is in excellent condition. Pages are intact and not marred by notes or highlighting. The spine remains undamaged.
Da: Majestic Books, Hounslow, Regno Unito
EUR 18,89
Quantità: 3 disponibili
Aggiungi al carrelloCondizione: New.
EUR 9,62
Quantità: 1 disponibili
Aggiungi al carrelloCondizione: very good. Gut/Very good: Buch bzw. Schutzumschlag mit wenigen Gebrauchsspuren an Einband, Schutzumschlag oder Seiten. / Describes a book or dust jacket that does show some signs of wear on either the binding, dust jacket or pages.
EUR 9,93
Quantità: 1 disponibili
Aggiungi al carrelloCondizione: as new. Wie neu/Like new.
Da: Revaluation Books, Exeter, Regno Unito
EUR 16,89
Quantità: 2 disponibili
Aggiungi al carrelloPaperback. Condizione: Brand New. 198 pages. 8.75x5.75x0.75 inches. In Stock.
Condizione: New.
Da: Marlowes Books and Music, Ferny Grove, QLD, Australia
Prima edizione
EUR 14,03
Quantità: 1 disponibili
Aggiungi al carrelloPaperback. Condizione: Fine. First Edition. 198 pages. Book appears to have hardly been read and is in Fine condition throughout.
Lingua: Inglese
Editore: John Wiley & Sons Australia Ltd, 2020
ISBN 10: 0730370577 ISBN 13: 9780730370574
Da: Kennys Bookshop and Art Galleries Ltd., Galway, GY, Irlanda
Prima edizione
EUR 20,83
Quantità: Più di 20 disponibili
Aggiungi al carrelloCondizione: New. 2020. 1st Edition. Paperback. . . . . .
Da: Books Puddle, New York, NY, U.S.A.
Condizione: New.
Da: Chiron Media, Wallingford, Regno Unito
EUR 15,58
Quantità: Più di 20 disponibili
Aggiungi al carrellopaperback. Condizione: New.