Garfrerick beth h (14 risultati)

PAP. Condizione: New. New Book. Shipped from UK. Established seller since 2000.

Paperback. Condizione: New. This book is an expansive history of community weekly newspapers in the United States during the twentieth century. It explores such topics as ownership, business practices, employees and hiring practices, educating college students to work for weeklies, community involvement, government propaganda campaigns in small-town weeklies, syndication services, community leadership, advertising and other revenue sources, and competition for audiences with the development of radio and television. Weeklies told the story of average American daily lives more thoroughly and in a more personal manner than the big-city dailies. In essence, the weekly publisher-editor served as author of his community's life story. Despite the problems that faced the weekly industry throughout its long and proud history, the constants that remained were identifying and utilizing survival tactics. Throughout the twentieth century an obituary had been written for community weeklies, but they found a way to fight back and happen upon a means, a method, or a message that resonated with audiences and advertisers enough to allow them to keep their doors open. Today, however, many community weeklies are shutting their doors after generations of family ownership. Chain-owned weeklies are also closing as media companies downsize for financial survival. These weeklies and their stories are a vital part of U.S. history. This book serves as a supplement to journalism and business history courses, or as a text for special topics courses. It is also of general interest to U.S. history buffs and current or former media workers."Beth Garfrerick has given us an important, seminal work. Most historians have ignored community newspapers. Prof. Garfrerick shows that they played vital roles in the lives of their readers. Her book is a major contribution to the study of journalism history."-David Sloan, Founder, American Journalism Historians Association "This book serves as an important corrective to the dominant narrative of American journalism, which has focused too exclusively on big-city dailies while ignoring the personal, grassroots journalism found in thousands of influential weekly newspapers around the country. It is a must-read for media scholars, who will appreciate Garfrerick's skill in uncovering these newspapers' economic strategies and historicizing their vital public role."-Tracy Lucht, Professor of Journalism History and Women and the Media,Greenlee School of Journalism and Communication, Iowa State University.…

PAP. Condizione: New. New Book. Shipped from UK. Established seller since 2000.

Condizione: New.

Condizione: New. In English.

paperback. Condizione: Wie neu. Auflage: 1. 372 Seiten Tadelloses, neuwertiges Exemplar. - - - Abstract ix - Acknowledgments xi - Introduction 1 - Chapter 1 The Early 1900s: Consistency in Content, Appearance, andStyle 17 - Chapter 2 The 1910s: Propaganda, Publicity, Paper and Postal Rates, and Patriotism 43 - Chapter 3 The 1920s: New Competition, Influence, and Commercial - Success 73 - Chapter 4 The 1930s: Boosterism and Business Survival 99 - - viii - CONTENTS - Chapter 5 The 1940s: Patriotism, Production, Professionalism, and the Postwar Period 127 - Chapter 6 The 1950s: Becoming Localized in News, Centralized in - Operations 163 - Chapter 7 The 1960s: A Time to Rethink, Redefine, Recruit, and - Regionalize 199 - Chapter 8 The 1970s: Careers, Content, Consumers, Consolidations, and Computerization 239 - Chapter 9 The 1980s: Technology vs. Technique; Corporate-owned - vs. Community-owned; and Economics vs. Enterprise 277 - Chapter 10 The 1990s: Localism in Ownership and Content; the Wal- - Mart Factor; Weekly/Worker Competition; and a 24-Hour - NewsCycle 309 - Chapter 11 A Century of Changes and Challenges: Community - Weeklies Come Full Circle 337 - Index - 347 - ISBN 9781433197659 Sprache: Englisch Gewicht in Gramm: 540.…

Condizione: New.

Taschenbuch. Condizione: Neu. Druck auf Anfrage Neuware - Printed after ordering - This book is an expansive history of community weekly newspapers in the United States during the twentieth century. It explores such topics as ownership, business practices, employees and hiring practices, educating college students to work for weeklies, community involvement, government propaganda campaigns in small-town weeklies, syndication services, community leadership, advertising and other revenue sources, and competition for audiences with the development of radio and television. Weeklies told the story of average American daily lives more thoroughly and in a more personal manner than the big-city dailies. In essence, the weekly publisher-editor served as author of his community's life story. Despite the problems that faced the weekly industry throughout its long and proud history, the constants that remained were identifying and utilizing survival tactics. Throughout the twentieth century an obituary had been written for community weeklies, but they found a way to fight back and happen upon a means, a method, or a message that resonated with audiences and advertisers enough to allow them to keep their doors open. Today, however, many community weeklies are shutting their doors after generations of family ownership. Chain-owned weeklies are also closing as media companies downsize for financial survival. These weeklies and their stories are a vital part of U.S. history. This book serves as a supplement to journalism and business history courses, or as a text for special topics courses. It is also of general interest to U.S. history buffs and current or former media workers.'Beth Garfrerick has given us an important, seminal work. Most historians have ignored community newspapers. Prof. Garfrerick shows that they played vital roles in the lives of their readers. Her book is a major contribution to the study of journalism history.'-David Sloan, Founder, American Journalism Historians Association 'This book serves as an important corrective to the dominant narrative of American journalism, which has focused too exclusively on big-city dailies while ignoring the personal, grassroots journalism found in thousands of influential weekly newspapers around the country. It is a must-read for media scholars, who will appreciate Garfrerick's skill in uncovering these newspapers' economic strategies and historicizing their vital public role.'-Tracy Lucht, Professor of Journalism History and Women and the Media,Greenlee School of Journalism and Communication, Iowa State University.…

Taschenbuch. Condizione: Neu. Twentieth Century Weekly Community Newspapers in the United States | Beth H. Garfrerick | Taschenbuch | Mediating American History | 372 S. | Englisch | 2023 | Peter Lang | EAN 9781433197659 | Verantwortliche Person für die EU: BoD - Books on Demand, In de Tarpen 42, 22848 Norderstedt, info[at]bod[dot]de | Anbieter: preigu. …

Paperback. Condizione: New. This book is an expansive history of community weekly newspapers in the United States during the twentieth century. It explores such topics as ownership, business practices, employees and hiring practices, educating college students to work for weeklies, community involvement, government propaganda campaigns in small-town weeklies, syndication services, community leadership, advertising and other revenue sources, and competition for audiences with the development of radio and television. Weeklies told the story of average American daily lives more thoroughly and in a more personal manner than the big-city dailies. In essence, the weekly publisher-editor served as author of his community's life story. Despite the problems that faced the weekly industry throughout its long and proud history, the constants that remained were identifying and utilizing survival tactics. Throughout the twentieth century an obituary had been written for community weeklies, but they found a way to fight back and happen upon a means, a method, or a message that resonated with audiences and advertisers enough to allow them to keep their doors open. Today, however, many community weeklies are shutting their doors after generations of family ownership. Chain-owned weeklies are also closing as media companies downsize for financial survival. These weeklies and their stories are a vital part of U.S. history. This book serves as a supplement to journalism and business history courses, or as a text for special topics courses. It is also of general interest to U.S. history buffs and current or former media workers."Beth Garfrerick has given us an important, seminal work. Most historians have ignored community newspapers. Prof. Garfrerick shows that they played vital roles in the lives of their readers. Her book is a major contribution to the study of journalism history."-David Sloan, Founder, American Journalism Historians Association "This book serves as an important corrective to the dominant narrative of American journalism, which has focused too exclusively on big-city dailies while ignoring the personal, grassroots journalism found in thousands of influential weekly newspapers around the country. It is a must-read for media scholars, who will appreciate Garfrerick's skill in uncovering these newspapers' economic strategies and historicizing their vital public role."-Tracy Lucht, Professor of Journalism History and Women and the Media,Greenlee School of Journalism and Communication, Iowa State University.…

Paperback / softback. Condizione: New. This item is printed on demand. New copy - Usually dispatched within 5-9 working days.

Taschenbuch. Condizione: Neu. This item is printed on demand - it takes 3-4 days longer - Neuware -This book is an expansive history of community weekly newspapers in the United States during the twentieth century. It explores such topics as ownership, business practices, employees and hiring practices, educating college students to work for weeklies, community involvement, government propaganda campaigns in small-town weeklies, syndication services, community leadership, advertising and other revenue sources, and competition for audiences with the development of radio and television. Weeklies told the story of average American daily lives more thoroughly and in a more personal manner than the big-city dailies. In essence, the weekly publisher-editor served as author of his community's life story. Despite the problems that faced the weekly industry throughout its long and proud history, the constants that remained were identifying and utilizing survival tactics. Throughout the twentieth century an obituary had been written for community weeklies, but they found a way to fight back and happen upon a means, a method, or a message that resonated with audiences and advertisers enough to allow them to keep their doors open. Today, however, many community weeklies are shutting their doors after generations of family ownership. Chain-owned weeklies are also closing as media companies downsize for financial survival. These weeklies and their stories are a vital part of U.S. history. This book serves as a supplement to journalism and business history courses, or as a text for special topics courses. It is also of general interest to U.S. history buffs and current or former media workers.'Beth Garfrerick has given us an important, seminal work. Most historians have ignored community newspapers. Prof. Garfrerick shows that they played vital roles in the lives of their readers. Her book is a major contribution to the study of journalism history.'-David Sloan, Founder, American Journalism Historians Association 'This book serves as an important corrective to the dominant narrative of American journalism, which has focused too exclusively on big-city dailies while ignoring the personal, grassroots journalism found in thousands of influential weekly newspapers around the country. It is a must-read for media scholars, who will appreciate Garfrerick's skill in uncovering these newspapers' economic strategies and historicizing their vital public role.'-Tracy Lucht, Professor of Journalism History and Women and the Media,Greenlee School of Journalism and Communication, Iowa State University 360 pp. Englisch.…

Condizione: New. Dieser Artikel ist ein Print on Demand Artikel und wird nach Ihrer Bestellung fuer Sie gedruckt. This book is an expansive history of community weekly newspapers in the United States during the twentieth century, a subject of particular interest for journalism, history, and business students, U.S. history buffs, and current or former media workers.…

Taschenbuch. Condizione: Neu. This item is printed on demand - Print on Demand Titel. Neuware -This book is an expansive history of community weekly newspapers in the United States during the twentieth century. It explores such topics as ownership, business practices, employees and hiring practices, educating college students to work for weeklies, community involvement, government propaganda campaigns in small-town weeklies, syndication services, community leadership, advertising and other revenue sources, and competition for audiences with the development of radio and television.Weeklies told the story of average American daily lives more thoroughly and in a more personal manner than the big-city dailies. In essence, the weekly publisher-editor served as author of his community¿s life story. Despite the problems that faced the weekly industry throughout its long and proud history, the constants that remained were identifying and utilizing survival tactics. Throughout the twentieth century an obituary had been written for community weeklies, but they found a way to fight back and happen upon a means, a method, or a message that resonated with audiences and advertisers enough to allow them to keep their doors open.Today, however, many community weeklies are shutting their doors after generations of family ownership. Chain-owned weeklies are also closing as media companies downsize for financial survival. These weeklies and their stories are a vital part of U.S. history. This book serves as a supplement to journalism and business history courses, or as a text for special topics courses. It is also of general interest to U.S. history buffs and current or former media workers.'Beth Garfrerick has given us an important, seminal work. Most historians have ignored community newspapers. Prof. Garfrerick shows that they played vital roles in the lives of their readers. Her book is a major contribution to the study of journalism history.'¿David Sloan, Founder, American Journalism Historians Association 'This book serves as an important corrective to the dominant narrative of American journalism, which has focused too exclusively on big-city dailies while ignoring the personal, grassroots journalism found in thousands of influential weekly newspapers around the country. It is a must-read for media scholars, who will appreciate Garfrerick¿s skill in uncovering these newspapers¿ economic strategies and historicizing their vital public role.'¿Tracy Lucht, Professor of Journalism History and Women and the MediaGreenlee School of Journalism and Communication, Iowa State UniversityLang, Peter GmbH, Gontardstraße 11, 10178 Berlin 372 pp. Englisch. …