Condizione: Very Good. 2 Edition. Former library copy. Pages intact with possible writing/highlighting. Binding strong with minor wear. Dust jackets/supplements may not be included. Includes library markings. Stock photo provided. Product includes identifying sticker. Better World Books: Buy Books. Do Good.
EUR 1,45
Quantità: 2 disponibili
Aggiungi al carrelloPaperback. Condizione: Very Good. The book has been read, but is in excellent condition. Pages are intact and not marred by notes or highlighting. The spine remains undamaged.
Da: Better World Books Ltd, Dunfermline, Regno Unito
EUR 5,44
Quantità: 2 disponibili
Aggiungi al carrelloCondizione: Good. 2 Edition. Former library copy. Pages intact with minimal writing/highlighting. The binding may be loose and creased. Dust jackets/supplements are not included. Includes library markings. Stock photo provided. Product includes identifying sticker. Better World Books: Buy Books. Do Good.
Da: Better World Books Ltd, Dunfermline, Regno Unito
EUR 5,44
Quantità: 1 disponibili
Aggiungi al carrelloCondizione: Very Good. 2 Edition. Former library copy. Pages intact with possible writing/highlighting. Binding strong with minor wear. Dust jackets/supplements may not be included. Includes library markings. Stock photo provided. Product includes identifying sticker. Better World Books: Buy Books. Do Good.
EUR 4,46
Quantità: 1 disponibili
Aggiungi al carrelloCondizione: good. Befriedigend/Good: Durchschnittlich erhaltenes Buch bzw. Schutzumschlag mit Gebrauchsspuren, aber vollständigen Seiten. / Describes the average WORN book or dust jacket that has all the pages present.
EUR 4,46
Quantità: 1 disponibili
Aggiungi al carrelloCondizione: very good. Gut/Very good: Buch bzw. Schutzumschlag mit wenigen Gebrauchsspuren an Einband, Schutzumschlag oder Seiten. / Describes a book or dust jacket that does show some signs of wear on either the binding, dust jacket or pages.
EUR 11,80
Quantità: 2 disponibili
Aggiungi al carrelloCondizione: Very Good. This book is in very good condition and will be shipped within 24 hours of ordering. The cover may have some limited signs of wear but the pages are clean, intact and the spine remains undamaged. This book has clearly been well maintained and looked after thus far. Money back guarantee if you are not satisfied. See all our books here, order more than 1 book and get discounted shipping. .
EUR 4,68
Quantità: 1 disponibili
Aggiungi al carrelloCondizione: Muy bueno. : Este libro es una guía concisa y clara para estudiantes y profesionales que buscan mejorar su comprensión de los fundamentos del marketing en un contexto global. Cubre las funciones básicas del marketing, su papel en la toma de decisiones corporativas y la importancia de las estrategias competitivas. Este texto accesible proporciona perspectivas internacionales sobre las áreas discutidas a través de ejemplos prácticos de América del Norte, Asia, Europa y Medio Oriente. Explora temas clave como la definición de marketing, su integración en la estrategia corporativa, el marketing mix, la segmentación, la investigación de mercado y la cultura. EAN: 9780415779005 Tipo: Libros Categoría: Negocios y Economía Título: Marketing: The Basics Autor: Karl Moore| Niketh Pareek Editorial: Routledge Idioma: en Páginas: 256 Formato: tapa blanda.
EUR 5,15
Quantità: 1 disponibili
Aggiungi al carrelloCondizione: Como nuevo. : Este libro es una guía concisa y clara para estudiantes y profesionales que buscan mejorar su comprensión de los fundamentos del marketing en un contexto global. Cubre las funciones básicas del marketing, su papel en la toma de decisiones corporativas y la importancia de las estrategias competitivas. Este texto accesible proporciona perspectivas internacionales sobre las áreas discutidas a través de ejemplos prácticos de América del Norte, Asia, Europa y Medio Oriente. Explora temas clave como la definición de marketing, su integración en la estrategia corporativa, el marketing mix, la segmentación, la investigación de mercado y la cultura. EAN: 9780415779005 Tipo: Libros Categoría: Negocios y Economía Título: Marketing: The Basics Autor: Karl Moore| Niketh Pareek Editorial: Routledge Idioma: en Páginas: 256 Formato: tapa blanda.
EUR 11,80
Quantità: 2 disponibili
Aggiungi al carrelloCondizione: Very Good. Shipped within 24 hours from our UK warehouse. Clean, undamaged book with no damage to pages and minimal wear to the cover. Spine still tight, in very good condition. Remember if you are not happy, you are covered by our 100% money back guarantee.
EUR 3,14
Quantità: 1 disponibili
Aggiungi al carrelloSoftcover. Condizione: Très bon. Légères traces d'usure sur la couverture. Couverture différente. Edition 2007. Ammareal reverse jusqu'à 15% du prix net de cet article à des organisations caritatives. ENGLISH DESCRIPTION Book Condition: Used, Very good. Slight signs of wear on the cover. Different cover. Edition 2007. Ammareal gives back up to 15% of this item's net price to charity organizations.
Condizione: New.
Condizione: As New. Unread book in perfect condition.
Lingua: Inglese
Editore: Taylor and Francis Ltd, GB, 2026
ISBN 10: 1041106238 ISBN 13: 9781041106234
Da: Rarewaves.com USA, London, LONDO, Regno Unito
EUR 31,21
Quantità: 2 disponibili
Aggiungi al carrelloPaperback. Condizione: New. Fully updated for today's rapidly evolving landscape, this comprehensive guide equips marketing professionals with essential strategies to navigate unpredictable consumer behaviour and fierce online competition.This book delivers practical frameworks for capturing audience attention and building customer loyalty in the digital age. Readers will gain actionable insights into competitive analysis, digital marketing tactics, AI applications, and data analytics, while developing a deep understanding of global marketing principles, consumer behaviour models, and ethical considerations. The integration of cutting-edge technologies with traditional marketing fundamentals provides a complete toolkit for marketing success in an increasingly complex environment. Global case studies featuring Toyota, Audible, Pfizer, Coca-Cola, and TikTok bring concepts to life, while chapter objectives, summaries, and discussion questions enhance learning and facilitate classroom engagement.Ideal for undergraduate and graduate marketing students, as well as early-career practitioners seeking to develop foundational knowledge or experienced professionals updating their skills. The accessible approach makes it suitable for both academic courses in marketing fundamentals and digital strategy, and for self-directed professional development in global marketing contexts.
Lingua: Inglese
Editore: Taylor and Francis Ltd, GB, 2026
ISBN 10: 1041106238 ISBN 13: 9781041106234
Da: Rarewaves USA, OSWEGO, IL, U.S.A.
Paperback. Condizione: New. Fully updated for today's rapidly evolving landscape, this comprehensive guide equips marketing professionals with essential strategies to navigate unpredictable consumer behaviour and fierce online competition.This book delivers practical frameworks for capturing audience attention and building customer loyalty in the digital age. Readers will gain actionable insights into competitive analysis, digital marketing tactics, AI applications, and data analytics, while developing a deep understanding of global marketing principles, consumer behaviour models, and ethical considerations. The integration of cutting-edge technologies with traditional marketing fundamentals provides a complete toolkit for marketing success in an increasingly complex environment. Global case studies featuring Toyota, Audible, Pfizer, Coca-Cola, and TikTok bring concepts to life, while chapter objectives, summaries, and discussion questions enhance learning and facilitate classroom engagement.Ideal for undergraduate and graduate marketing students, as well as early-career practitioners seeking to develop foundational knowledge or experienced professionals updating their skills. The accessible approach makes it suitable for both academic courses in marketing fundamentals and digital strategy, and for self-directed professional development in global marketing contexts.
EUR 30,05
Quantità: 3 disponibili
Aggiungi al carrelloCondizione: New.
EUR 1,60
Quantità: 1 disponibili
Aggiungi al carrelloPaperback. Condizione: Good. Ex-library book, usual markings. Clean copy, sound binding. Quick dispatch from UK seller.
EUR 24,59
Quantità: 4 disponibili
Aggiungi al carrellopaperback. Condizione: New.
EUR 24,45
Quantità: 4 disponibili
Aggiungi al carrelloCondizione: New.
EUR 28,51
Quantità: 10 disponibili
Aggiungi al carrelloCondizione: As New. Unread book in perfect condition.
Condizione: New.
EUR 38,72
Quantità: 3 disponibili
Aggiungi al carrelloCondizione: New.
EUR 46,05
Quantità: 2 disponibili
Aggiungi al carrelloPaperback. Condizione: Brand New. 3rd edition. 290 pages. 7.81x5.06x7.81 inches. In Stock.
Da: Peak Pearl LLC, Holly Springs, NC, U.S.A.
Prima edizione
Like new, never been used.
Lingua: Inglese
Editore: Taylor and Francis Ltd, GB, 2026
ISBN 10: 1041106238 ISBN 13: 9781041106234
Da: Rarewaves USA United, OSWEGO, IL, U.S.A.
Paperback. Condizione: New. Fully updated for today's rapidly evolving landscape, this comprehensive guide equips marketing professionals with essential strategies to navigate unpredictable consumer behaviour and fierce online competition.This book delivers practical frameworks for capturing audience attention and building customer loyalty in the digital age. Readers will gain actionable insights into competitive analysis, digital marketing tactics, AI applications, and data analytics, while developing a deep understanding of global marketing principles, consumer behaviour models, and ethical considerations. The integration of cutting-edge technologies with traditional marketing fundamentals provides a complete toolkit for marketing success in an increasingly complex environment. Global case studies featuring Toyota, Audible, Pfizer, Coca-Cola, and TikTok bring concepts to life, while chapter objectives, summaries, and discussion questions enhance learning and facilitate classroom engagement.Ideal for undergraduate and graduate marketing students, as well as early-career practitioners seeking to develop foundational knowledge or experienced professionals updating their skills. The accessible approach makes it suitable for both academic courses in marketing fundamentals and digital strategy, and for self-directed professional development in global marketing contexts.
EUR 28,48
Quantità: Più di 20 disponibili
Aggiungi al carrelloCondizione: New.
EUR 31,92
Quantità: 4 disponibili
Aggiungi al carrelloCondizione: New. Karl Moore is a Professor in Strategy and Leadership at McGill University and an Associate at Green Templeton College, Oxford University where he taught full time for 5 years at the Said Business School.Niketh Pareek is a Montreal-ba.
Lingua: Inglese
Editore: Taylor and Francis Ltd, GB, 2026
ISBN 10: 1041106238 ISBN 13: 9781041106234
Da: Rarewaves.com UK, London, Regno Unito
EUR 28,29
Quantità: 2 disponibili
Aggiungi al carrelloPaperback. Condizione: New. Fully updated for today's rapidly evolving landscape, this comprehensive guide equips marketing professionals with essential strategies to navigate unpredictable consumer behaviour and fierce online competition.This book delivers practical frameworks for capturing audience attention and building customer loyalty in the digital age. Readers will gain actionable insights into competitive analysis, digital marketing tactics, AI applications, and data analytics, while developing a deep understanding of global marketing principles, consumer behaviour models, and ethical considerations. The integration of cutting-edge technologies with traditional marketing fundamentals provides a complete toolkit for marketing success in an increasingly complex environment. Global case studies featuring Toyota, Audible, Pfizer, Coca-Cola, and TikTok bring concepts to life, while chapter objectives, summaries, and discussion questions enhance learning and facilitate classroom engagement.Ideal for undergraduate and graduate marketing students, as well as early-career practitioners seeking to develop foundational knowledge or experienced professionals updating their skills. The accessible approach makes it suitable for both academic courses in marketing fundamentals and digital strategy, and for self-directed professional development in global marketing contexts.
Condizione: As New. Unread book in perfect condition.
EUR 160,84
Quantità: 1 disponibili
Aggiungi al carrelloHardcover. Condizione: Like New. LIKE NEW. SHIPS FROM MULTIPLE LOCATIONS. book.