Lingua: Inglese
Editore: Lang AG International Academic Publishers, Peter, 2007
ISBN 10: 082048119X ISBN 13: 9780820481197
Da: Better World Books, Mishawaka, IN, U.S.A.
Condizione: Very Good. Pages intact with possible writing/highlighting. Binding strong with minor wear. Dust jackets/supplements may not be included. Stock photo provided. Product includes identifying sticker. Better World Books: Buy Books. Do Good.
Lingua: Inglese
Editore: Lang AG International Academic Publishers, Peter, 2007
ISBN 10: 082048119X ISBN 13: 9780820481197
Da: Better World Books, Mishawaka, IN, U.S.A.
Condizione: Good. Pages intact with minimal writing/highlighting. The binding may be loose and creased. Dust jackets/supplements are not included. Stock photo provided. Product includes identifying sticker. Better World Books: Buy Books. Do Good.
Da: HPB-Ruby, Dallas, TX, U.S.A.
paperback. Condizione: Very Good. Connecting readers with great books since 1972! Used books may not include companion materials, and may have some shelf wear or limited writing. We ship orders daily and Customer Service is our top priority!
Lingua: Inglese
Editore: Peter Lang Inc., International Academic Publi, 2007
ISBN 10: 082048119X ISBN 13: 9780820481197
Da: ThriftBooks-Atlanta, AUSTELL, GA, U.S.A.
Paperback. Condizione: Very Good. No Jacket. May have limited writing in cover pages. Pages are unmarked. ~ ThriftBooks: Read More, Spend Less.
Da: Textbooks_Source, Columbia, MO, U.S.A.
EUR 25,17
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Aggiungi al carrellopaperback. Condizione: Good. New. Ships same day or next business day! UPS shipping available (Priority Mail for AK/HI/APO/PO Boxes). Used sticker and some writing and/or highlighting. Used books may not include working access code. Used books will not include dust jackets.
Da: GoldBooks, Denver, CO, U.S.A.
Paperback. Condizione: new. New Copy. Customer Service Guaranteed.
Lingua: Inglese
Editore: Peter Lang Publishing Inc, New York, 2008
ISBN 10: 082048119X ISBN 13: 9780820481197
Da: PsychoBabel & Skoob Books, Didcot, Regno Unito
EUR 29,80
Quantità: 1 disponibili
Aggiungi al carrelloPaperback. Condizione: New. Paperback in like new condition. New shop stock with minor shelf-wear, no faults. TA. Used.
Da: GreatBookPrices, Columbia, MD, U.S.A.
EUR 43,12
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Aggiungi al carrelloCondizione: good. May show signs of wear, highlighting, writing, and previous use. This item may be a former library book with typical markings. No guarantee on products that contain supplements Your satisfaction is 100% guaranteed. Twenty-five year bookseller with shipments to over fifty million happy customers.
Da: GreatBookPrices, Columbia, MD, U.S.A.
Condizione: New.
Da: Chiron Media, Wallingford, Regno Unito
EUR 28,33
Quantità: 2 disponibili
Aggiungi al carrelloPaperback. Condizione: New.
Lingua: Inglese
Editore: Peter Lang Inc., International Academic Publishers, 2007
ISBN 10: 082048119X ISBN 13: 9780820481197
Da: PBShop.store UK, Fairford, GLOS, Regno Unito
EUR 44,67
Quantità: 15 disponibili
Aggiungi al carrelloPAP. Condizione: New. New Book. Shipped from UK. Established seller since 2000.
Da: GreatBookPrices, Columbia, MD, U.S.A.
Condizione: As New. Unread book in perfect condition.
Condizione: NEW.
Lingua: Inglese
Editore: Peter Lang Publishing Inc, US, 2007
ISBN 10: 082048119X ISBN 13: 9780820481197
Da: Rarewaves.com USA, London, LONDO, Regno Unito
EUR 57,78
Quantità: 14 disponibili
Aggiungi al carrelloPaperback. Condizione: New.
Da: Ria Christie Collections, Uxbridge, Regno Unito
EUR 47,29
Quantità: Più di 20 disponibili
Aggiungi al carrelloCondizione: New. In.
Lingua: Inglese
Editore: Peter Lang Inc., International Academic Publishers, 2007
ISBN 10: 082048119X ISBN 13: 9780820481197
Da: PBShop.store US, Wood Dale, IL, U.S.A.
PAP. Condizione: New. New Book. Shipped from UK. Established seller since 2000.
Lingua: Inglese
Editore: Peter Lang Inc., International Academic Publi 2007-10, 2007
ISBN 10: 082048119X ISBN 13: 9780820481197
Da: Chiron Media, Wallingford, Regno Unito
EUR 43,56
Quantità: 10 disponibili
Aggiungi al carrelloPF. Condizione: New.
Da: GreatBookPricesUK, Woodford Green, Regno Unito
EUR 44,66
Quantità: Più di 20 disponibili
Aggiungi al carrelloCondizione: New.
Da: California Books Inc., Fullerton, CA, U.S.A.
Soft cover. Condizione: Very Good. EXCELLENT CONDITION!!! No markings. No highlighting. No missing pages. No worn-out pages.
Da: Grand Eagle Retail, Bensenville, IL, U.S.A.
Prima edizione
Paperback. Condizione: new. Paperback. Communicating with the Multicultural Consumer highlights demographic changes impacting the consumer marketplace in the United States. Growing multiculturalism creates both new opportunities for marketers as well as new challenges. With a balance of theoretical and practical perspectives, this text explores how to develop successful campaigns targeting Hispanic Americans, African Americans, and Asian Americans. Complete with current examples and case studies, it addresses the key issues that must be kept in mind when creating effective communications programs for ethnic consumers - from marketing mix elements to cultural norms and values. Communicating with the Multicultural Consumer is an ideal text for advanced undergraduate and graduate students in specialized courses dealing with ethnic advertising or marketing. It is also an effective supplementary text for introductory advertising, marketing or mass communication courses, and would be useful to advertising practitioners - whether on the client side or within the advertising agency. Shipping may be from multiple locations in the US or from the UK, depending on stock availability.
Da: Kennys Bookshop and Art Galleries Ltd., Galway, GY, Irlanda
Prima edizione
EUR 55,39
Quantità: Più di 20 disponibili
Aggiungi al carrelloCondizione: New. Num Pages: 328 pages, illustrations. BIC Classification: GTC; KJB; KJMV5; KJMV7. Category: (G) General (US: Trade). Dimension: 182 x 306 x 20. Weight in Grams: 664. . 2007. 1st New edition. Paperback. . . . .
Da: GreatBookPricesUK, Woodford Green, Regno Unito
EUR 50,10
Quantità: Più di 20 disponibili
Aggiungi al carrelloCondizione: good. May show signs of wear, highlighting, writing, and previous use. This item may be a former library book with typical markings. No guarantee on products that contain supplements Your satisfaction is 100% guaranteed. Twenty-five year bookseller with shipments to over fifty million happy customers.
Da: GreatBookPricesUK, Woodford Green, Regno Unito
EUR 51,66
Quantità: Più di 20 disponibili
Aggiungi al carrelloCondizione: As New. Unread book in perfect condition.
Da: Kennys Bookstore, Olney, MD, U.S.A.
EUR 69,18
Quantità: Più di 20 disponibili
Aggiungi al carrelloCondizione: New. Num Pages: 328 pages, illustrations. BIC Classification: GTC; KJB; KJMV5; KJMV7. Category: (G) General (US: Trade). Dimension: 182 x 306 x 20. Weight in Grams: 664. . 2007. 1st New edition. Paperback. . . . . Books ship from the US and Ireland.
EUR 41,13
Quantità: 2 disponibili
Aggiungi al carrelloCondizione: NEW.
Da: Revaluation Books, Exeter, Regno Unito
EUR 98,13
Quantità: 2 disponibili
Aggiungi al carrelloPaperback. Condizione: Brand New. 352 pages. 9.75x6.75x0.75 inches. In Stock.
Da: AHA-BUCH GmbH, Einbeck, Germania
EUR 52,30
Quantità: 1 disponibili
Aggiungi al carrelloTaschenbuch. Condizione: Neu. Druck auf Anfrage Neuware - Printed after ordering - Communicating with the Multicultural Consumer highlights demographic changes impacting the consumer marketplace in the United States. Growing multiculturalism creates both new opportunities for marketers as well as new challenges. With a balance of theoretical and practical perspectives, this text explores how to develop successful campaigns targeting Hispanic Americans, African Americans, and Asian Americans. Complete with current examples and case studies, it addresses the key issues that must be kept in mind when creating effective communications programs for ethnic consumers - from marketing mix elements to cultural norms and values. Communicating with the Multicultural Consumer is an ideal text for advanced undergraduate and graduate students in specialized courses dealing with ethnic advertising or marketing. It is also an effective supplementary text for introductory advertising, marketing or mass communication courses, and would be useful to advertising practitioners - whether on the client side or within the advertising agency.
Da: preigu, Osnabrück, Germania
EUR 52,30
Quantità: 5 disponibili
Aggiungi al carrelloTaschenbuch. Condizione: Neu. Communicating with the Multicultural Consumer | Theoretical and Practical Perspectives | Barbara Mueller | Taschenbuch | 350 S. | Englisch | 2007 | Peter Lang | EAN 9780820481197 | Verantwortliche Person für die EU: BoD - Books on Demand, In de Tarpen 42, 22848 Norderstedt, info[at]bod[dot]de | Anbieter: preigu.
Lingua: Inglese
Editore: Peter Lang Publishing Inc, US, 2007
ISBN 10: 082048119X ISBN 13: 9780820481197
Da: Rarewaves.com UK, London, Regno Unito
EUR 53,69
Quantità: 14 disponibili
Aggiungi al carrelloPaperback. Condizione: New.
Da: AussieBookSeller, Truganina, VIC, Australia
Prima edizione
EUR 104,12
Quantità: 1 disponibili
Aggiungi al carrelloPaperback. Condizione: new. Paperback. Communicating with the Multicultural Consumer highlights demographic changes impacting the consumer marketplace in the United States. Growing multiculturalism creates both new opportunities for marketers as well as new challenges. With a balance of theoretical and practical perspectives, this text explores how to develop successful campaigns targeting Hispanic Americans, African Americans, and Asian Americans. Complete with current examples and case studies, it addresses the key issues that must be kept in mind when creating effective communications programs for ethnic consumers - from marketing mix elements to cultural norms and values. Communicating with the Multicultural Consumer is an ideal text for advanced undergraduate and graduate students in specialized courses dealing with ethnic advertising or marketing. It is also an effective supplementary text for introductory advertising, marketing or mass communication courses, and would be useful to advertising practitioners - whether on the client side or within the advertising agency. Shipping may be from our Sydney, NSW warehouse or from our UK or US warehouse, depending on stock availability.