manuel kubitza (16 risultati)

Paperback. Condizione: New.

Trade Paperback. Condizione: Used - Very Good. The profile and standing of the architectural profession is undergoing a transformation. Competition from civil engineers and integrated construction companies is on the increase and the market segments are becoming narrower. Buildings alone are insufficient advertising. It has become vitally important for architects to exploit the previously neglected fields of public relations, marketing, and branding in order to define, present and convey the quality and range of architectural services they offer. The purpose of this handbook is to introduce architects to those fields of marketing and communication design which are particularly relevant to their profession, to help them promote their services more creatively, develop marketing strategies for their everyday needs, and use communication and media more professionally. It presents numerous examples, solutions and strategies and demonstrates how architects can use them to personal advantage. Very nice clean, tight copy free of any marks.

Paperback. Condizione: New. The profile and standing of the architectural profession is undergoing a transformation. Competition from civil engineers and integrated construction companies is on the increase and the market segments are becoming narrower. Buildings alone are insufficient advertising. It has become vitally important for architects to exploit the previously neglected fields of public relations, marketing, and branding in order to define, present and convey the quality and range of architectural services they offer. The purpose of this handbook is to introduce architects to those fields of marketing and communication design which are particularly relevant to their profession, to help them promote their services more creatively, develop marketing strategies for their everyday needs, and use communication and media more professionally. It presents numerous examples, solutions and strategies and demonstrates how architects can use them to personal advantage.

Condizione: very good. Gut/Very good: Buch bzw. Schutzumschlag mit wenigen Gebrauchsspuren an Einband, Schutzumschlag oder Seiten. / Describes a book or dust jacket that does show some signs of wear on either the binding, dust jacket or pages.

Condizione: Used. pp. 125.

Condizione: Used. pp. 125 1st Edition.

Condizione: New. This is a Brand-new US Edition. This Item may be shipped from US or any other country as we have multiple locations worldwide.

Condizione: Used. pp. 125.

Rústica Ilustrada. Condizione: Excelente. Published by Birkhäuser Architecture. Very good. Ilustrated in color. Fundamentals, Strategies and Practice.

Condizione: Good. This is an ex-library book and may have the usual library/used-book markings inside.This book has soft covers. In good all round condition. Please note the Image in this listing is a stock photo and may not match the covers of the actual item,700grams, ISBN:9783764365714.

1. Auflage. 126, (2) S. Orig.-Broschur. - Sehr guter Zustand innen und außen.

Paperback. Condizione: New. The profile and standing of the architectural profession is undergoing a transformation. Competition from civil engineers and integrated construction companies is on the increase and the market segments are becoming narrower. Buildings alone are insufficient advertising. It has become vitally important for architects to exploit the previously neglected fields of public relations, marketing, and branding in order to define, present and convey the quality and range of architectural services they offer. The purpose of this handbook is to introduce architects to those fields of marketing and communication design which are particularly relevant to their profession, to help them promote their services more creatively, develop marketing strategies for their everyday needs, and use communication and media more professionally. It presents numerous examples, solutions and strategies and demonstrates how architects can use them to personal advantage.

Taschenbuch. Condizione: Neu. Neuware - The profile and standing of the architectural profession is undergoing a transformation. Competition from civil engineers and integrated construction companies is on the increase and the market segments are becoming narrower. Buildings alone are insufficient advertising. It has become vitally important for architects to exploit the previously neglected fields of public relations, marketing, and branding in order to define, present and convey the quality and range of architectural services they offer. The purpose of this handbook is to introduce architects to those fields of marketing and communication design which are particularly relevant to their profession, to help them promote their services more creatively, develop marketing strategies for their everyday needs, and use communication and media more professionally. It presents numerous examples, solutions and strategies and demonstrates how architects can use them to personal advantage.; Berufsbild und Stellung des Architekten sind im Wandel: Die Konkurrenz nimmt zu, Märkte werden enger. Immaterielle Leistungsprofile lassen sich durch Gebäude schwer bis gar nicht vermitteln. Es ist deshalb für den Architekten existentiell, neue Wege zu gehen: Öffentlichkeitsarbeit, Dienstleistungsmarketing, Branding - mit der überzeugenden Darstellung und Vermittlung von Architektenleistung gilt es, Arbeitsfelder und Marktpositionen neu zu bestimmen. Dieses Handbuch führt ein ins architekturgerechte Marketing und Kommunikationsdesign: den kreativen Verkauf von Architekturdienstleistungen. Die Darstellung exemplarischer Strategien illustriert das weite Spektrum der Möglichkeiten und zeigt zugleich Ansätze für die eigene Umsetzung. Nach Tätigkeiten in Architekturbüros in Köln und Dresden arbeitet Edgar Haupt seit 1992 für verschiedene Print- und Onlinemedien (u.a. DBZ, FAZ, BauNetz). Im Anschluss an das Studium Visuelle Kommunikation hat sich Manuel Kubitza 1995 als Designer in Köln selbständig gemacht.

Basel : Birkhäuser Verlag 2002, 125 Seiten, zahlreiche farbige Abbildungen, 24 x 21 cm quer, kart. ; zu Beginn Markeranstriche, sonst guter bis sehr guter Zustand.

Broschiert, Taschenbuch. Condizione: Sehr gut. 48 S. mit 18 großformatigen farb. Fotografien der Holzreliefs bekannter Persönlichkeiten, 31cm x 24cm Klapp-Broschur ohne die Bauchbinde in sehr gutem Zustand. Sprache: Deutsch Gewicht in Gramm: 800.

Condizione: Sehr gut. je Katalog ca. 40 S., mit großformatigen farbigen Fotografien seiner Werke, 31cm x 25cm 4 Klapp-Broschüren, 3 mit Bauchbinde, in sehr gutem Zustand. Sprache: Deutsch Gewicht in Gramm: 3000.